Compare Viafoura vs. Wattpad in 2025

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Description

Viafoura, a digital experience firm, helps brands engage their audiences with a suite engagement and personalization tools that maximize conversions from unknown to known users. We help brands build direct relationships with their audience, reducing their dependency on social media. Our suite of engagement solutions -- including real time conversations, custom polls and community chats, ratings and reviews, an on site community feed, personalized notifications, and alerts -- engages, converts and retains visitors directly on brand-owned and operated properties. Viafoura’s AI-powered, industry-leading content moderation solutions can be customized to meet the unique community guidelines of each customer. Customers can therefore scale and streamline their audience-engagement and community-building efforts while maintaining a civil, brand-safe environment.

Description

Wattpad stands as the beloved social storytelling platform cherished by millions around the globe. With a vibrant community of 90 million readers and writers, it harnesses the transformative power of storytelling to foster connections worldwide. The platform aims to engage and entertain audiences through diverse narratives, leveraging technology and community involvement for content creation and dissemination across various formats. Its flagship app serves as a hub for over 90 million users, who collectively invest more than 23 billion minutes each month immersing themselves in original tales. Additionally, Tap by Wattpad, the company’s innovative second product, provides brief, chat-based narratives available in numerous languages. In collaboration with industry partners, Wattpad Studios brings stories to life across film, television, digital platforms, and print media. Furthermore, Wattpad Brand Partnerships offers comprehensive advertising solutions designed to cultivate meaningful engagement with Generation Z consumers. Proudly headquartered in Toronto, Canada, the company continues to expand its influence in the storytelling landscape. With its commitment to creativity and community, Wattpad is shaping the future of how stories are shared and experienced.