Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement.
As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys.
As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs.
With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.
Lexer has:
> Driven 15x higher campaign revenue than benchmarks [Rip Curl]
> Delivered 600% ROI for total campaign performance [Wondercide]
> Decreased acquisition costs by 50% [Black Diamond]
> Increased revenue from paid channels by 5x [Brand Collective]
> Improved email engagement up to 270% [Harris Scarfe]
Description
NGDATA allows you to better engage customers. Our Intelligent Engagement Platform (IEP), which creates sophisticated multi-attribute customer profiles (Customer DNATM), and drives truly personalized customer experiences via real-time interaction management.
NGDATA offers capabilities beyond a standard Customer Data Platform, such as in-built analytics and AI-powered capabilities and decision-making formulas. This helps clients increase their commercial success by developing a deeper understanding and increasing customer lifetime value, reducing churn and lowering the cost per conversion.
The platform's intuitive interface makes it easy to use by business users, while IT and analytics maintain oversight and control.
Founded in 2012 by NGDATA, NGDATA now has offices in the USA and UK, Europe, Asia-Pacific and its headquarters in Ghent in Belgium.
API Access
Has API
No
API Access
Has API
No
Integrations
Braze
Yes
Campaign Monitor
Yes
Criteo
Yes
Domo
Yes
InMoment
Yes
Instagram
Yes
LinkedIn
Yes
Listrak
Yes
LiveRamp
Yes
Mailchimp
Yes
Integrations
Braze
No
Campaign Monitor
No
Criteo
No
Domo
No
InMoment
No
Instagram
No
LinkedIn
No
Listrak
No
LiveRamp
No
Mailchimp
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$0.01/year
Our pricing is subscription-based and usage-based. The total fees are a combination of the number of customer profiles and the engagements those profiles are showing to the presented experiences. That way, our pricing is linked to the usage and the success of our product.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Lexer
Founded
2008
Country
Australia
Website
lexer.io
Vendor Details
Company Name
NGDATA
Founded
2012
Country
Belgium
Website
www.ngdata.com
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Data Management
Customer Data
Yes
Data Analysis
Yes
Data Capture
Yes
Data Integration
Yes
Data Migration
Yes
Data Quality Control
Yes
Data Security
Yes
Information Governance
Yes
Master Data Management
Yes
Match & Merge
Yes
Predictive Analytics
AI / Machine Learning
Yes
Benchmarking
No
Data Blending
Yes
Data Mining
Yes
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
Yes
Sentiment Analysis
No