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Description
Before investing in AI-driven creative optimization, it's essential to understand what strategies yield results. This year, Facebook's revenue saw a remarkable 22% increase. However, advertisers face increasing challenges in gaining visibility, as the costs per click rise and click-through rates decline. Traditionally, marketers have depended on intuition and guesswork to derive insights about their creative content—specifically, identifying which features are effective and which are not. Implementing creative optimization can lead to a threefold increase in click-through rates, which may subsequently lower the cost per lead by up to 40%. Datasine harnesses the power of Computer Vision and Natural Language Processing to analyze image assets and ad copy, transforming them into measurable data that highlights the most effective elements in advertisements. By merging creative data with contextual campaign factors like offers, audience demographics, and placement strategies, alongside historical performance data, we develop an AI-driven repository that explains the success of your advertisements. Our platform not only assists in crafting superior ads but also facilitates the management of more impactful campaigns, ultimately enhancing overall marketing effectiveness. As a result, advertisers can make informed decisions that maximize their return on investment.
Description
You can achieve desired outcomes such as increased basket size, profitability and frequency of in-store visits. Average transaction size increases, and a propensity for purchase. We offer scalable solutions that can be scaled for a variety brands in dynamic markets. Our deep segmentation and targeting engine allows you to build rich customer profiles and create world-class loyalty programs. Our suite of intelligence modules can be used to create a cadence that 'tests, learns and optimizes'. This will ensure you are solving business problems and staying ahead of the rest. Our digital toolkit will help you accelerate your digital transformation. It will allow you to harness all your data and create a CMS that allows you to run personalized, high volume, high frequency marketing campaigns. The pandemic accelerated the shift towards digital experiences in quick-service restaurants. This includes ordering, payment, and personalized rewards.
API Access
Has API
API Access
Has API
Integrations
Facebook Ads
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
DataSine
Founded
2015
Country
United Kingdom
Website
datasine.com
Vendor Details
Company Name
Plexure
Founded
2010
Country
New Zealand
Website
www.plexure.com
Product Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Product Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Mobile Marketing
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win