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Description
Create customer profiles that enhance real-time interactions by consolidating data from various channels into comprehensive customer and account profiles primed for activation at any moment, all while honoring customer preferences. Integrate and standardize both known and pseudonymous customer information from diverse online and offline sources to generate actionable B2B and B2C customer profiles in real-time. Ensure that enterprise teams and systems operate with uniform data for consistency. Gain a deeper understanding of customers across multiple devices to boost engagement levels. Utilize streaming data for immediate insights and to accelerate time-to-market. Optimize workflows and improve productivity with a user-friendly conversational AI Assistant that enables quick access to product details, issue resolution, and the acquisition of new knowledge. Enhance your efficiency in executing tasks, whether it involves analyzing data or grasping operational insights, making every interaction more impactful. By leveraging these tools, organizations can transform the way they connect with and serve their customers.
Description
Salesforce Data Cloud serves as a real-time data platform aimed at consolidating and overseeing customer information from diverse sources within a business, facilitating a unified and thorough perspective of each client. This platform empowers organizations to gather, synchronize, and evaluate data in real time, thereby creating a complete 360-degree customer profile that can be utilized across various Salesforce applications, including Marketing Cloud, Sales Cloud, and Service Cloud. By merging data from both online and offline avenues, such as CRM data, transactional records, and external data sources, it fosters quicker and more personalized interactions with customers. Additionally, Salesforce Data Cloud is equipped with sophisticated AI tools and analytical features, enabling businesses to derive deeper insights into customer behavior and forecast future requirements. By centralizing and refining data for practical application, it enhances customer experiences, allows for targeted marketing efforts, and promotes effective, data-driven decisions throughout different departments. Ultimately, Salesforce Data Cloud not only streamlines data management but also plays a crucial role in helping organizations stay competitive in a rapidly evolving marketplace.
API Access
Has API
API Access
Has API
Integrations
ADP DataCloud
AWS Lambda
Adobe Marketing Cloud
Apache Hive
Azure Blob Storage
BigCommerce
Google Contacts
Google Display & Video 360
IBM Cloudant
Marketo
Integrations
ADP DataCloud
AWS Lambda
Adobe Marketing Cloud
Apache Hive
Azure Blob Storage
BigCommerce
Google Contacts
Google Display & Video 360
IBM Cloudant
Marketo
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
business.adobe.com/products/real-time-customer-data-platform/rtcdp.html
Vendor Details
Company Name
Salesforce
Founded
1999
Country
United States
Website
www.salesforce.com/data/
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Data Governance
Access Control
Data Discovery
Data Mapping
Data Profiling
Deletion Management
Email Management
Policy Management
Process Management
Roles Management
Storage Management
Data Management
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization