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Comment Re:Good (Score 1) 41

If hypothetically targeted ads would be banned, there would be the same advertising budget as before

Not really. The 2x $1000 or so I spent on targeted ad campaigns have been worth it. If they weren't targeted, it would be far less effective; there's quite a few articles pointing out that targeted ads have a far higher click-through rate, and a higher conversion rate as well. Without targeting, my ad budget might still be $2000 but I wouldn't be spending it.

Comment Re:Good (Score 1) 41

That's not going to happen. The global advertising market is approaching a $1 trillion dollar value annually, and personalized ads have driven a lot of that growth. Personalized ads make it possible to zoom in on your target demographic more precisely, so you're not paying for impressions going to the wrong target group. It made advertising affordable to people who could not have justified the cost before. Hell I've ran a few global online ad campaigns for an app I wrote as a hobby project.

No, they'll not going to kill the goose that lays those particular golden eggs.

Comment This needs to die. (Score 2) 41

"applying the ban only to the use of personal data to set higher prices without establishing a baseline or standard price".
So you set very high baseline prices, then use personal data to offer varying discounts. That does look like a loophole.

How about "No dynamic prices or discounts based on personal or biometric data are allowed"? Put in an exemption to offer a discount to certain classes (student or vet discounts, discounts for seniors)
In the past dynamic prices (discounts) were used to increase turnover: get new customers in the door with offers, keep them coming back with loyalty programs, and have them buy more with volume discounts. Now, it is used to extract the maximum amount of cash from every customer. It seems that the MBAs who came up with this have fully embraced the first tenet of communism: from each according to their ability.
"How much is this item?"
- "How much do you have?"

Comment Re:What you don't know you don't know (Score 1) 134

I'm not so sure that those who have studied in those fields are much better. These notions sound no worse than some of the ideas being bandied about in places like the WEF. They sound like stoner friends sitting around in a bar, having beers and philosophizing about how they are going to fix the world, except these guys have the riches or/and the political clout to actually try and bring some of that about. Either way, it's people who think they know better, governing over people rather than for them.

Comment AI generator actors (Score 1) 88

Trying to think of a single movie or tv show which I love so much I would be happy if they did this to make more... Nope. Can't think of any.

One thing for sure: this will result in a lot more incredibly lame plotlines like "somehow, Palpatine returned".
Sigh. Well, at least I'll save a lot of time and money not going to see movies.

Someone did an AI live action recreation of Johnny Quest, and it looks totally cool.

That's sorta' the reverse of the current article - instead of taking a no longer available actor and recreating him, they're making an actor (who never existed) from scratch to play the part of a cartoon character.

Comment Hard pass (Score 1) 88

Just saw the trailer and...

I have no idea what the movie is about, whether it looks good, or whether I want to see it.

It reads "some stories were too hidden to be found" (and wtf does that mean? And the story was too hidden to be found but you're making a movie of it?), and it's based on a real story.

And a bunch of seemingly disconnected action shots.

Hard pass. I'll stream it if the reviews are any good.

Comment Re:EU (Score 2, Insightful) 111

If you're going to enforce age restrictions, this is the way to do it, preserving anonymity. It beats 3rd party age verification services like the ones that porn sites used to use. They needed your credit card, name and address, and the age verification provider could see which sites you were visiting.

Comment Re:A good problem (Score 1) 151

That seems pretty good. The renovation of the historical Dutch parliament building (Binnenhof) was started in 2021 and was to be finished this year. Now they are projecting 2031. Budgeted at €450 million, we're now looking at €2.7 billion. That's for a renovation, not a new building.

Comment Re:10 years of woke garbage (Score 1) 89

Not quite the same thing. Yes, movies have been selling us on a message or provide social commentary for ages. Sometimes with the message subtly embedded in the movie, sometimes the movie was the message. And they've done the race or gender swap thing before as well: tell a familiar story from a different perspective.

But in most cases, the old writers and directors stuck to their artistic integrity, putting the movie first rather than the message. That has changed. In "woke" productions (for lack of a better word), artistic integrity takes a back seat. Plot, dialogue, casting are affected in order to serve "the message", even when it detracts from the production's quality, as it often does. It's not every production, and there's certainly no reason to start foaming at the mouth whenever they cast a lady for a part originally written for a guy or whatever... but it does happen.
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