Sounds like you're working for a decent company, by the way.
apply those [responsible and irresponsible] behaviors to protect original ideas.
That sounds a lot like kids will learn to protect the original ideas of others, in other words to respect the stakes driven into the ground by the incumbent corporations in prior intellectual land-grabs. Sure, if you come acros an original idea yourself, you might be able to stake your own claim, but most of these "ideas" are already locked up tight.
//GO.SYSIN DD *, DOODAH, DOODAH