Comment Google is a monopolist in ads (Score 1) 41
Because the market will drift towards one standard market which google controls. Google is the exchange where buyers and sellers come together. No one else can compete. No new market place can arise, to sell ad space you need websites to sign up for your market but no one will because there are no buyers. Once Google became dominant the other markets collapsed. Ads are the castle where google makes 90% of their money. Everything else, gmail, search, android, is just a mote to protect the castle.
This is a bad monopoly. Google can distort the market. They control any innovation. They can literally decide what startups can advertise and which can't. In the past market places where at least a little public or where they were private competing market places could be built. This is not true for website ads.
This is a bad monopoly. Google can distort the market. They control any innovation. They can literally decide what startups can advertise and which can't. In the past market places where at least a little public or where they were private competing market places could be built. This is not true for website ads.