Alternatives to Pathmetrics

CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation--resulting in a more personalized customer experience. Find out which marketing campaigns are generating leads or conversions and use that data for automated call flows and to power your contact centre. Our phone, text, online, and live chat tools allow you to unify communications across your organization. CallTrackingMetrics is trusted by more than 100,000 users worldwide to manage communications for their sales, marketing, and service teams. Call tracking features include reliable dynamic numbers insertion (DNI), for session-level attribution, local and toll-free tracking numbers, and omnichannelattribution across calls, texts and form fills. Contact center features include a browser-based softphone and smart routing options.

Since many years, we have been involved in affiliate marketing. We have created many tools to assist our former employer, including conversion tracking, data reporting, affiliate link testing and automation of content sorting through algorithms. We finally created an integration that links our affiliate conversion data to Google Analytics in January 2017. Wecantrack was founded in January 2019 by two affiliates who saw the potential of this tool and more integrations. We can track is our passion and we are happy to help clients set up conversion tracking. With so many restrictions and increased competition, affiliate marketing is becoming more difficult every year. However, it is essential to be able monitor every channel and element of a website.

We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market. LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions.

Recover conversions that may have been lost due to intelligent tracking prevention, private browsing modes, and the complexities of cross-device and cross-browser customer journeys by utilizing SegmentStream's AI-driven predictive attribution. Aggregate all your marketing data within your own Google BigQuery data warehouse, enabling automated and deduplicated reporting on cross-channel ROI. This enterprise-level solution consolidates and integrates your advertising expenses, website and mobile app metrics, CRM data, and offline conversions into one cohesive platform for streamlined marketing ROI reporting. You can easily visualize your reports using your preferred business intelligence tools. By implementing SegmentStream's predictive attribution, you can gain insights into the true effectiveness of your marketing channels and campaigns in a post-cookie landscape. Instantly assess the real incremental impact of various marketing traffic sources without having to wait for a conversion event, even if that conversion occurs across different browsers or devices. This ensures that you are always informed and can make timely decisions based on accurate data.

Marketing attribution methodologies employed worldwide can be broadly categorized into two distinct approaches. The first is the top-down population-based method, which has traditionally relied on multiple linear regression, thereby imposing significant restrictions on the number of media channels and variables that could be effectively analyzed at any moment. In contrast, the bottom-up approach aggregates individual cookie-based interactions to create a comprehensive overview. With the advent of Hamilton AI, we have pioneered a new generation of unified measurement models that not only excel in attribution but also in optimizing and allocating the majority of marketing budgets, particularly for paid media expenditures. This innovative approach circumvents the limitations of earlier models, addressing issues related to fragmented and non-comparable data, as well as the reliance on various dedicated tools that often result in misleading attribution and ineffective optimization. By implementing these advanced models, marketers can achieve more accurate insights into their campaigns, ultimately driving better decision-making and enhanced performance across their marketing efforts.

Enhance the effectiveness of your marketing budget by leveraging our state-of-the-art tracking and attribution software that delivers accurate results. TrackBee seamlessly integrates with all your advertising platforms, making the connection process straightforward. We also play an active role in refining these advertising channels by transmitting real-time data back to the respective platforms. Even with the challenges of iOS 14.5, cookie consent issues, and ad blockers, our solution ensures you can track effortlessly. Simply sign up, link your store, and you’ll be ready to start tracking. Obtain a comprehensive view of all your marketing channels through a single, user-friendly dashboard. To boost the effectiveness of your ad platform's pixel, we relay data back to enhance its performance. By utilizing intelligent data, you can optimize your advertising expenditure and reduce unnecessary losses while maximizing returns. With TrackBee, you can finally take control of your marketing efforts like never before.

Odyssey serves as a multi-touch attribution tool that seamlessly connects with your Google Analytics, offering valuable insights into the actual effectiveness of your marketing channels. By leveraging the actionable insights provided by Odyssey, you can enhance your online marketing performance significantly. The tool meticulously analyzes each traffic source, delivering tailored ad spend recommendations for every advertisement. By comparing these suggestions with your current expenditures, you can uncover potential opportunities and identify any bottlenecks in your strategy. To begin utilizing Odyssey, all you require is access to Google Analytics. It effectively utilizes your raw click data from Google Analytics, enabling you to gain practical insights. Integration with all your marketing channels is straightforward, allowing you to assess the incremental value contributed by each channel at every level. Recognizing that customers interact with multiple devices, our attribution model is specifically optimized for this reality. By utilizing all available data, Odyssey constructs a comprehensive view of the full customer journey, incorporating cross-device attribution. Consequently, you receive a holistic perspective of the customer journey, all presented in a single, cohesive view, empowering you to make informed marketing decisions.

SmartDX transforms the approach to tracking and recognizing individual audience members from the very first click, enabling the mapping of their journeys across various devices, facilitating contextual omnichannel engagements, and attributing conversions at a highly personalized segment-of-one level. This innovative solution presents a robust alternative to traditional cookies, effectively reducing delays in contextual responses and eliminating lags within customer journeys. It allows for the capture of unique insights related to individual journeys and diverse audience attributes, including device, channel, conversion metrics, offers, and behavioral insights—both implicit and explicit—right at the moment of engagement and at various endpoints. Additionally, SmartDX distinguishes between known and unknown users, resolving the multiple digital identities of each audience member across different channels. By employing progressive profiling throughout interactions and touchpoints, it continuously enhances existing audience profiles, paving the way for customized communications and tailored audience experiences. Moreover, it ensures smooth transitions across omnichannel interactions, providing seamless journeys that are informed by past engagements and preferences. This approach ultimately leads to a more personalized and effective marketing strategy that resonates with individual audience members.

Launch conversion-driven campaigns to enhance your revenue and expand your email list on your WordPress site by utilizing popups, slide-ins, banners, and various other tools! Leverage popups effectively to boost email signups and cultivate potential leads. You can embed forms created through your email service or select from numerous compatible form plugins like Gravity Forms, Ninja Forms, and WP Forms. Implement slide-ins and popups to increase sales for your store. With our seamless integrations for WooCommerce and Easy Digital Downloads, alongside our innovative targeting options, you can create popups tailored to individual products, specific product categories, or even site-wide promotions! Popup Maker is meticulously crafted to ensure you achieve tangible results. With features like conversion tracking, built-in calls to action, and a distinctive targeting mechanism, you can fine-tune your popups for maximum conversion efficacy. Choose from a wide array of mobile-responsive popup sizes or design custom dimensions that align with your content perfectly. Additionally, with just a few straightforward settings, you can accurately place your popup anywhere on the screen, even adjusting its position based on user interactions. This level of customization allows for an even more engaging user experience.

All marketing data connected. Every marketing touchpoint has a value and ROAS. Multi-touch marketing attribution models. All your marketing data and metrics can be imported into any tool. Optimize your marketing ROI across all channels. Marketers can increase their marketing ROI by connecting all marketing data to our marketing attribution platform. This allows for a 15-44% increase in marketing ROI. You can measure ROI for each channel, campaign, keyword, and creative. Be sure to account for cancellations, returns, and offline conversions. Automate all marketing data collection and reduce time spent formatting and preparing. Instead, focus on insights. Our advanced marketing attribution software makes it easy to access all your data wherever and whenever you need it. Our connectors and APIs make it easy to consume data in any tool. Analyze customer journeys across all touch points and optimize them. Our budget optimiser and marketing attribution software will help you save time while optimizing your budgets.

Attribuly is a specialized platform for marketing attribution and analytics aimed at assisting Shopify merchants in refining their marketing approaches through precise insights into return on ad spend, customer lifetime value, and overall business growth. It features a suite of advanced tools for tracking and attribution, such as server-side tracking, multi-touch attribution, and comprehensive customer analytics, forming a robust data engine that enhances growth strategies. By leveraging first-party customer data, Attribuly empowers brands to refine their advertising algorithms, make informed strategic choices, personalize user interactions, increase conversion rates, and streamline their revenue streams, which collectively contribute to sustained revenue expansion and a competitive advantage. The platform currently serves more than 10,000 ecommerce entrepreneurs and seamlessly integrates with a variety of marketing channels, including Facebook, Google, TikTok, and Bing ads, as well as email marketing services like Klaviyo, ensuring a holistic marketing solution for its users. Additionally, Attribuly's tools help businesses to continually adapt their strategies in response to changing market dynamics, further enhancing their potential for growth.

ROIVENUE™, a marketing intelligence suite, is designed to maximize ROI through data driven attribution and integration. All your CRM, advertising, and web analytics data is in one place. Multi-touch attribution is a powerful tool to maximize your advertising spend.

Effortlessly create, send, and save PDFs using Gravity Forms alongside Gravity PDF. This powerful self-hosted solution enables the dynamic generation of digital PDF documents through the combination of Gravity Forms and WordPress. Upon installation, you gain access to four highly customizable PDF templates that can be tailored to fit your brand's identity by incorporating your logo, header, footer, and adjusting the paper size, orientation, font, and color. If the default designs don't meet your needs, you have the option to choose a different template from the Template Shop, customize it further, or even create a unique design from scratch. Additionally, Gravity PDF can send the generated PDF automatically via email to both the site administrator and the user immediately after the form submission. You can enhance this functionality by using one of Gravity Forms' payment add-ons to ensure the email is sent only after the payment has been successfully processed. Since PDFs are generated directly on your web server, your data remains secure without involving any third-party services. With robust security measures in place, this plugin also adheres to GDPR regulations, ensuring compliance for users in Europe. The flexibility and security of Gravity PDF make it an excellent choice for businesses looking to streamline their document management processes.

WPLytic is a powerful WordPress analytics plugin built for those who want full control over their data and respect user privacy. The plugin is fully self-hosted, ensuring that analytics data never leaves your server, with no reliance on cookies or third-party scripts, making it fully compliant with GDPR, CCPA, and PECR privacy laws. It allows unlimited tracking of pageviews, sessions, events, and conversions, making it suitable for high-traffic sites. Users can customize tracking by creating their own events and tags to monitor interactions like clicks, purchases, and form fills. Additionally, WPLytic features AI-driven insights that help website owners quickly understand their audience and traffic trends. It supports segmentation by user roles or behavior, enabling targeted analysis. Because it does not require cookie banners, it simplifies compliance and enhances user experience. WPLytic stands out as a privacy-first, WordPress-native alternative to mainstream analytics solutions.

Attribution based on individual users and the assessment of campaigns for both web and mobile platforms is essential. Gain comprehensive insights into your campaigns across various channels, devices, and platforms through tools designed for cohesive measurement, campaign analysis, and precise attribution. With a customizable dashboard, you can effectively showcase a wide range of holistic measurement metrics. Airbridge’s robust measurement features enable an in-depth evaluation of your marketing campaigns, utilizing diverse metrics such as engagement rates, uninstall counts, retention figures, impressions, costs, and revenue generation. Accurately measure and attribute conversions to their corresponding media, devices, and platforms. Our last-click and statistical multi-touch models facilitate the tracking of intricate non-linear customer journeys, allowing for a detailed understanding of the impact each campaign, channel, platform, and search keyword has on customer conversions. Furthermore, you can customize detection parameters paired with validation rules to ensure authentic measurement. With Airbridge, you can effectively eliminate unnecessary expenditures due to ad fraud while maximizing your marketing ROI. Ultimately, this comprehensive approach not only enhances campaign effectiveness but also drives better decision-making for future marketing strategies.

Real-time management of performance marketing. CAKE's powerful performance-marketing software will give clarity to your marketing campaigns, and empower you to make smart marketing decisions. For improved profit margins, you can manage and measure the performance of your partners with precision. Maximize profitability by collecting, validating and distributing leads in real time. Multitouch attribution allows you to measure channel performance and optimize ROAS. CAKE's Affiliate Marketing Solutions provides the tools to efficiently manage and analyze your partner marketing program, maximize performance for maximum profitability, and attract valuable partners. CAKE's Lead Generation Solution captures and validates leads in real time and measures closed-loop performance for optimal acquisition efforts.

Gravity Forms stands out as the most user-friendly and reliable solution for crafting sophisticated forms on your WordPress site. Don’t miss out on potential leads—enhance your business with a polished contact form that is filled with numerous time-saving features and tools. Gravity Forms is truly the only WordPress form plugin you'll ever require, allowing you to create and publish your forms in mere minutes. The process is straightforward, eliminating tedious tasks; simply choose your fields, adjust your settings, and seamlessly integrate forms into your WordPress site using the intuitive built-in tools. Additionally, Gravity Forms collaborates with popular web applications and online services to enhance the capability and versatility of your forms. With over a decade of experience in the WordPress forms industry, Gravity Forms continues to innovate, providing the most sought-after third-party integrations for our users. And this is just the beginning—stay tuned for even more premium partner integrations coming soon! Your form-building experience is about to become even more powerful.

AI Driven Campaign Optimization. Deep learning algorithms transform unique users into your ideal marketing strategy. Not all conversions happen immediately. Attributy analyzes the user's past data for several months to identify any touchpoints that may have influenced a purchase decision. This allows dynamic attribution algorithms to build a very accurate picture of the channel's value. These tools are not able to be used for single-channel attribution. Many people underestimate the impact of each channel they measure and underestimate the cumulative, long-term effect of a campaign. Attributy's artificial Intelligence algorithm focuses on the user and follows each customer journey from initial touchpoint to purchase. Each ad is given credit proportional its true value in customer conversions.

AdBeacon is an innovative platform for multi-touch attribution and optimization designed specifically for ecommerce brands and agencies aiming to move past mere speculation and effectively quantify their growth drivers. By directly linking to your first-party data—such as revenue figures and customer activities from your online store—and integrating that information with your paid media channels, the system facilitates precise, real-time reporting and actionable optimization. It boasts a wide array of powerful features like advanced multi-channel attribution, comprehensive campaign tracking, lifetime value assessments, RFM analysis, performance dashboards for creative content, custom audience creation, and budget management tools, all available in a single, cohesive interface. With AdBeacon, businesses can gain clear insights into how each advertisement, campaign, or customer interaction impacts the overall journey, enabling them to distinguish between high-value and low-value audiences. This allows for strategic reallocations of budget towards top-performing creatives, ultimately empowering brands to scale their campaigns with both assurance and transparency, all based on validated data regarding clicks and purchases. Additionally, users can leverage the platform’s insights not just for immediate gains, but also for long-term strategic planning and growth.

This year marks a significant milestone as global digital advertising expenditures are projected to surpass 50% for the first time, with expectations of continued double-digit growth in the coming years, highlighting the necessity for marketers to grasp the true impact of their channels and partners on their financial outcomes. Many marketers rely primarily on the recent touch attribution model, often referred to as "last click," due to its default status in various analytics tools, which, while straightforward and offering some insights into campaign performance, fails to provide a holistic view of all the channels influencing a customer's purchasing decision. To address this limitation, the MixCommander platform empowers marketers to gain a comprehensive understanding of how their media mix influences customer journeys by offering a range of attribution models tailored to their specific requirements. Additionally, for more intricate scenarios, custom attribution models can be developed, ensuring that marketers have the tools necessary to analyze their strategies effectively. This adaptability in model selection can greatly enhance the precision of marketing insights.

Attribution stands out as a cutting-edge multi-touch attribution firm that equips marketers with critical insights to increase buyer conversions and enhance their return on investment. Utilizing a patent-pending methodology, Attribution provides unparalleled performance transparency coupled with exceptional usability and complete data accuracy, enabling marketers to consistently refine their marketing strategies throughout the buyer's journey. This innovative approach not only fosters better decision-making but also helps businesses adapt to evolving market dynamics effectively.

PAY ADDONS provides a set of WordPress plugins designed to streamline payment processing across popular WordPress plugins like Elementor, WooCommerce, and Contact Form 7. The Elementor Stripe Payment plugin allows users to easily create one-time and recurring payment forms using drag-and-drop functionality. The WooCommerce Stripe addon unlocks access to over 30 secure global payment methods with a single configuration, and the Contact Form 7 Stripe Integration enables easy embedding of payment fields in any form. These solutions offer seamless, secure, and efficient payment experiences for website owners and their customers.

Monitoring clicks and attributing conversions can often be the most complex and monotonous aspect of managing an online business, yet it’s essential to execute it correctly. Relying solely on the statistics from your advertising networks, affiliate programs, email responders, shopping carts, customer relationship management systems, or other marketing tools is not sufficient, as each tends to lack the comprehensive data required to derive precise and effective marketing insights. Additionally, many of these platforms may exaggerate their contributions to your success. This is where ClickMagick comes in as your reliable “Single Source of Truth,” providing a centralized platform where you can view all vital marketing metrics and your genuine outcomes with high accuracy. Beyond merely serving as a "link tracker," ClickMagick enables you to effortlessly monitor and enhance even the most complex sales funnels. For instance, ClickMagick Campaigns represents our advanced tracking solution that employs industry-standard UTMs alongside “first party” cookies to comprehensively follow your entire sales funnel, ensuring you can make informed decisions based on accurate data. This capability empowers businesses to fine-tune their strategies, ultimately driving better performance and increased revenue.

Digger serves as a robust server-side tracking and attribution solution tailored for e-commerce brands and agencies seeking dependable and privacy-conscious ad performance insights. By capturing events directly from the server of your store, Digger effectively navigates browser restrictions, ad blockers, and the limitations imposed by iOS 14 and later, enabling the recovery of lost conversions. The platform seamlessly integrates with the Meta Conversion API, Google Ads, and TikTok, delivering high-quality, deduplicated events that enhance Event Match Quality (EMQ) and refine campaign optimization. Featuring detailed UTM and click-ID tracking, Digger ensures that every sale is accurately linked to its original source, providing clear and actionable attribution across various channels. Regardless of whether you operate on WooCommerce, Shopify, or another platform, Digger is designed to maximize ROAS, minimize wasted advertising expenditure, and deliver transparent performance analytics. This makes it especially beneficial for growth-oriented brands and agencies managing multiple stores who require precise, trustworthy insights for informed marketing strategies. Ultimately, Digger empowers users to make data-driven decisions that can significantly enhance their overall marketing effectiveness.

Upstack Data stands out as the premier toolkit for marketing strategies driven by data. Our offerings include extensive web analytics, detailed multi-touch attribution reporting, and sophisticated integrations with advertising platforms and Meta CAPI, all supported by our cutting-edge identity resolution technology. We empower Shopify brands and marketers to utilize their first-party data effectively, enhancing revenue potential and fostering sustainable brand expansion. With Upstack Data, businesses can unlock new growth opportunities while optimizing their marketing efforts.

Thrive Leads is a WordPress plugin designed for generating leads. While that statement is accurate, it only gives a glimpse into the true capabilities of this dynamic tool. At its core, Thrive Leads serves as a comprehensive solution for building your email list, crafted by a dedicated team passionate about enhancing conversion rates. Utilizing Thrive Leads feels like having an expert in list-building and conversions right at your fingertips, seamlessly integrated into an efficient software package. This isn’t just another conventional list-building plugin; we have incorporated the latest conversion strategies that successful businesses and growth hackers utilize, making them incredibly accessible for your own website. With Thrive Leads, you can anticipate significant growth in your email list and the remarkable advantages that follow. The plugin offers every type of opt-in form you might need, all consolidated into one platform, along with an intuitive drag-and-drop editor that enables you to create flawless designs effortlessly each time you use it. With such powerful features, user engagement is bound to increase, ensuring your business thrives.

NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants. NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics. The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges. NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS. NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more.

Borlabs Cookie is a user-friendly WordPress plugin designed for GDPR compliance that facilitates the integration of various cookies, including retargeting cookies like Google AdSense, through an opt-in mechanism. The plugin ensures that JavaScript is only activated and cookies are deployed after visitors explicitly consent by acknowledging a cookie notice. Under the GDPR and the ePrivacy Regulation, it is prohibited to place cookies without visitor approval, rendering the former opt-out approach obsolete. With Borlabs Cookie, cookies are only set if visitors actively consent to their usage, allowing for a more transparent and compliant user experience. Users can effectively manage their cookies by organizing them into Cookie Groups and can also present a detailed list in their Privacy Policy, which includes essential information such as the cookie name, duration, purpose, and origin. Additionally, the flexibility of the plugin allows for the creation of numerous Cookie Groups and individual cookies, empowering visitors with choices regarding their consent preferences. This level of customization not only enhances user trust but also aligns with regulatory standards, promoting a responsible approach to data privacy.

Keen is shaping the future of marketing mix by providing a comprehensive system that integrates both historical analysis and forward-looking, prescriptive planning, ensuring that marketers can continually refine their spending decisions across various channels while linking them to financial outcomes. This enables businesses to quickly adopt data-driven strategies and incorporate new information on the fly. With Keen’s marketing elasticity engine, users can explore all available channels, including those previously untested, allowing for informed scenario planning that aligns with both financial objectives and risk management. When considering marketing metrics, one often thinks of marketing mix models or multi-touch attribution methods to assess past effectiveness. However, the challenge lies in identifying the best opportunities for future initiatives, particularly in uncharted channels or during times of significant uncertainty, such as during a pandemic. Keen’s SaaS platform empowers users to forecast future performance accurately across all channels, enabling them to make wiser, growth-oriented decisions. This innovative approach not only enhances strategic planning but also helps marketers navigate the complexities of an ever-evolving market landscape.

GSheetConnector stands out as the leading and safest integration tool for linking WordPress with Google Sheets. This robust add-on plugin is designed for Contact Forms, Page Builders, and WooCommerce, allowing users to effortlessly transmit submissions to Google Sheets in real-time. By utilizing the Google Sheets API, GSheetConnector efficiently handles reading, writing, and data manipulation, ensuring a smooth integration experience with your WordPress website. Its user-friendly interface makes it accessible for all levels of users, enhancing productivity and data management.

Gain verified customer insights and return on investment for all your marketing endeavors. Semcasting has innovated IP targeting through machine learning to enhance customer outreach across various devices while ensuring full transparency. Our technology, which holds two patents, enables organizations to integrate CRM data, develop new prospect audiences, pinpoint qualified leads, and assess audience performance effectively. Traditional audience targeting methods have relied heavily on cookies, which only provide access to about 30% of the audience and often result in a threefold duplication rate among unique users. With our solution, you can target audiences at home, in schools, or workplaces, using desktops, laptops, tablets, smartphones, IP radios, smart home devices, and Connected TVs. Semcasting's advanced IP targeting technology reaches over 400 million unique devices and networks, covering more than 2 billion IP addresses. Additionally, Smart Zones effectively match, score, and enhance mailing lists, CRM files, or IP addresses using 750 deterministic attributes, providing a comprehensive view of your potential customers. This innovative approach ensures that your marketing strategies are both efficient and effective, driving better results for your business.

Wizaly offers an algorithmic attribution solution designed to enhance your media mix through a fully data-driven assessment of the effectiveness of each marketing channel. With Wizaly Online Media, you can maximize the return on investment for your digital marketing initiatives by leveraging algorithmic attribution to present a cohesive overview of marketing performance. Meanwhile, Wizaly Offline Media focuses on examining the interplay between online and offline media, providing in-depth insights into the performance of each channel, extending from brand awareness to actual conversions. In addition, Wizaly Omnichannel consolidates purchases made in physical stores, branches, or call centers, delivering a comprehensive perspective on the efficiency of your omnichannel marketing efforts, including but not limited to ROPO analyses. Furthermore, the Wizaly product module explores the relationships among products, customer profiles, and marketing channels, allowing you to identify optimal products to enhance your e-commerce strategy and increase revenue streams effectively. By utilizing these tools, marketers can gain invaluable insights that drive strategic decisions and improve overall campaign effectiveness.

WeForms is the fastest WordPress form plugin and has outstanding performance. It's not just a contact form creator. WeForms is an all in one form builder that was designed for general users. Its minimalistic design is modern and easy to use. Everything is on one page. Feel no delay - because your time is precious! WEFORMS FREE WORDPRESS FOR FORM BUILDER PLUGIN FEATURES Unlimitless forms Pre-defined and customizable templates Drag & drop builder Live Preview in Real-Time Expiry date Restrictions on entry One page submission via AJAX Field customization options Form redirection Notification of form submission Submit forms Forms for export/import Mobile-responsive Email submission data Personalize your mails HTML email template Anti-spam and reCaptcha Slack Integrations

Eliminating inefficiencies in marketing expenditure is achievable through privacy-conscious attribution, contemporary Bayesian analytics, and automated data workflows. Clients who utilize Recast typically see a blended return on investment rise by 10% within six months, facilitating quicker and more effective growth. By avoiding the use of user-level or cookie data, Recast ensures straightforward setup and resilience against evolving privacy laws that may disrupt other measurement techniques. This platform enhances marketing effectiveness by providing real-time insights into the genuine influence of campaigns. Designed for modern marketers, it allows for adjustments in budget allocation based on ongoing performance metrics. With features such as confidence intervals for every return on investment, saturation curves, and time shift estimates, Recast can predict the most impactful use of budgetary resources. The innovative Bayesian framework enables the seamless integration of your specific business context into the analytical model, ensuring tailored insights that drive results. Ultimately, Recast empowers marketers to make informed decisions that maximize their marketing potential.

AnyTrack.io serves as a powerful conversion tracking solution that integrates both your online and offline conversion metrics with platforms such as Google Analytics, Facebook Pixel, and various advertising networks, allowing for streamlined analysis of all types of traffic, whether paid or organic. With its sophisticated attribution engine, AnyTrack efficiently directs conversion information throughout your marketing tools, enabling you to maximize the impact of your multi-channel marketing efforts, create targeted remarketing audiences, and confidently expand your campaigns to drive better results. This seamless integration empowers businesses to make data-driven decisions and optimize their marketing strategies effectively.

CookieFirst provides a comprehensive solution for automated cookie consent management, including regular cookie scans and an automated policy generator available in more than 40 languages, as well as seamless integrations with Google Tag Manager and Google Consent Mode, among other features to ensure compliance with global privacy regulations such as GDPR, ePrivacy, LGPD, CCPA, and PDPA. Tailor cookie consent to fit your website’s needs and achieve compliance with GDPR, LGPD, and CCPA swiftly and efficiently. Our service allows you to monitor and manage your visitors' consent regarding third-party scripts on your site. With the CookieFirst platform, you can effortlessly integrate and oversee all cookies on your website by replacing your tracking and third-party scripts with a simple code snippet or by using our plugin. Additionally, empower your visitors to provide consent through a detailed opt-in process for the various third-party cookies you utilize. All consent data from your visitors is securely logged in an anonymous and encrypted database, ensuring their privacy is respected and maintained at all times. This means you can focus on enhancing user experience while remaining compliant with relevant regulations.

Demonstrate and enhance your impact with unparalleled insight into marketing performance. Understanding what succeeds and what falls short is a fundamental question that every marketer must address. This necessity highlights the importance of revenue attribution for every B2B marketing team. Adobe Marketo Measure goes beyond simply tracking clicks and leads, offering marketers extraordinary clarity on their actual influence on revenue. By attributing every interaction throughout the customer journey—whether digital or offline, paid or organic, marketing or sales—it enables precise identification of which channels and campaigns yield the highest revenue and return on investment. Managing fragmented data can be a source of frustration, but Adobe Marketo Measure streamlines this process by automatically integrating and consolidating your data, allowing you to focus more on leveraging insights rather than getting bogged down in monotonous tasks. You can obtain accurate information without the hassle of flawed spreadsheets and duplicated conversion counts. Additionally, it’s important to recognize that a single attribution model may not suit every scenario. With flexible options, marketers can tailor their approach to fit their unique needs.

CookieConsent serves as a cookie and consent management solution that aligns with GDPR regulations, tailored for both corporate entities and public organizations. This platform systematically identifies cookies and trackers on websites, organizes them into categories, and offers straightforward, customizable consent choices for users. Its intuitive dashboard features real-time analytics, supports multiple languages, and includes automatic script blocking, ensuring that businesses adhere to European and international data privacy regulations while fostering greater user confidence and satisfaction in their online interactions. Additionally, CookieConsent empowers organizations to better manage their digital footprint in an increasingly data-sensitive environment.

Unlike conventional form-building plugins, Forminator stands out as an intuitive WordPress form builder suitable for any website and scenario. This versatile tool provides a simple solution for creating diverse forms such as contact, order, payment, email, feedback widgets, interactive polls with instant results, engaging quizzes reminiscent of Buzzfeed, service estimators, and registration forms equipped with payment capabilities via PayPal and Stripe. It truly is a remarkable form builder that caters to everyone’s needs! With Forminator’s user-friendly drag-and-drop visual interface, integrating forms into your WordPress site is a breeze. By using Forminator, you can gather data, enhance your content's interactivity, and drive higher conversion rates effortlessly. Plus, you can start accepting payments seamlessly with no need for a Pro upgrade! The plugin also includes SCA-compliant options for both Stripe and PayPal, allowing you to easily activate the payment module for various payment types just by entering your publish keys. Embrace the power of Forminator to elevate your website’s functionality and user engagement!

Oribi serves as a comprehensive Marketing Analytics platform designed to assist businesses, regardless of size, in making informed, data-driven choices through its state-of-the-art technology and exceptional optimization support. By pinpointing critical areas of focus, Oribi transforms your data into actionable strategies, allowing you to obtain insights that propel your business forward. Stay informed about market trends and stay ahead of changes without complication. The platform’s innovative Magic Events feature effortlessly monitors all user interactions on your website—be it clicks, form completions, page views, or purchases—thereby freeing you from reliance on developers. As a result, your team can act swiftly and autonomously to enhance business performance and drive significant results.

Gain a comprehensive understanding of your data to enhance your entire marketing funnel effectively. It’s crucial to avoid making ad spend decisions without proper insights. Focus your investment on campaigns that demonstrate a high return on ad spend (ROAS) and can be substantiated with evidence. Ensure you have clear visibility into top-of-funnel (TOF) and middle-of-funnel (MOF) clicks that contribute to final sales conversions. Utilize real-time conversion data that correlates with your ad expenditures. Determine where to allocate resources to attract cold traffic, particularly when ad platforms fail to provide accurate measurements. Analyze which cold traffic sources, campaigns, audiences, and advertisements yield future customer lifetime value at a sustainable ROAS. Maintain real-time access to customer relationship management (CRM) and sales conversions, along with same-day ROAS insights. Investigate whether Facebook videos and bottom-of-funnel (BOF) ads influence your sales, even in the absence of direct clicks. Establish confidence in the impact of views and gain clarity into the bottom-of-funnel interactions. Identify the crucial clicks that precede the last click, allowing for continued investment in essential feeder campaigns that lead to the ultimate conversion. Wicked Reports offers in-depth analysis of your CRM and shopping cart conversions to accurately assess cold traffic conversion timelines and enhance your marketing strategy. This comprehensive approach will empower your decision-making process and drive more effective advertising outcomes.

For B2B marketing and revenue teams, proving marketing's impact is incredibly difficult when engagement data is siloed across multiple MarTech tools. CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that unifies all that chaotic data into one trustworthy source of truth. We provide the complete picture marketers need to finally stop defending their marketing efforts (and the marketing budget) and start proving the value marketing adds to the business. CaliberMind gives marketers the confidence to answer, ‘What’s working?’, tell the story of their contribution, and make smarter investments that drive lucrative sales opportunities and accelerate revenue growth.

MyTracker serves as an all-encompassing analytics and attribution platform tailored for mobile applications and websites. This tool empowers companies to glean valuable audience insights, evaluate advertising effectiveness, and reliably predict revenue streams. Its notable features encompass attribution for both mobile apps and websites, targeted audience engagement, and optimization of advertising campaigns, alongside providing detailed insights into user demographics, interests, and behaviors. Additionally, it offers revenue analytics across diverse traffic sources with long-term lifetime value predictions extending up to two years, as well as an anti-fraud mechanism to actively identify and mitigate ad fraud risks. Users benefit from the capability to export and store unlimited raw data, seamless integration through pre-built plugins for well-known platforms like WordPress and Joomla, and exceptional support available through various channels. With SDK support for platforms including iOS, Android, Unity Ads, and Flutter, along with compatibility with alternative app stores, MyTracker efficiently integrates with multiple advertising sources for enhanced tracking capabilities. This tool stands out as a vital resource for businesses seeking to optimize their digital marketing strategies effectively.

Achieve compliance across the European Union, United States, Canada, United Kingdom, Australia, and South Africa with the comprehensive Privacy Suite designed for WordPress, which provides a robust plugin for global adherence. Ensure you obtain consent before you begin tracking or gathering data! Customize the blocking of scripts and third-party cookies to fit your branding. Effortlessly create a dedicated cookie information page, a Privacy Page, a Do Not Sell My Personal Information Page, and additional resources. The suite seamlessly integrates with Tag Manager and Analytics, and offers placeholders for iFrames, videos, and a variety of plugin compatibilities. Enhance your website's functionality with automatic A/B testing, anonymous data gathering, and integration with affiliate programs and AdWords. It also supports TCF V2.0 for cookie consent management, featuring tailored cookie notifications and relevant legal documents for various regions including the EU, USA, Canada, Australia, and the UK. This innovative solution provides an automatic way to keep cookie descriptions up-to-date, and it thrives as a community-driven open-source initiative, continuously evolving to meet the needs of its users. Its commitment to privacy and compliance makes it an essential tool for any website aiming to protect user data and enhance trust.

"Journal Research Publication", a WordPress plugin that is specifically designed for creating research publication house websites. The Plugin has some extraordinary features: Web Forms A new user type "Reviewer" Reviewer Management Additional fields for article submission form One click migration