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Description

Pathmetrics is a premium WordPress analytics plugin that delivers transparent, multi-touch attribution without complicated dashboards or external scripts. It enables marketers to visualize exactly how visitors move across pages and campaigns before converting—revealing what channels actually generate revenue. Built by marketers for marketers, Pathmetrics eliminates guesswork and vendor bias by providing independent, non-Google-based tracking. It supports unlimited conversions, integrates natively with leading form builders and WooCommerce, and aligns easily with existing WordPress setups. Its timeline-based reporting shows how long each conversion takes and which campaigns contribute along the way. Pathmetrics prioritizes privacy and compliance, automatically respecting cookie consent preferences via integrations with Cookiebot, Complianz, Borderlabs Cookie, CookieYes, and Real Cookie Banner. The setup is completely code-free, allowing users to activate tracking instantly. Starting at €79 per year, Pathmetrics provides actionable conversion insights to help marketers refine campaigns, prove ROI, and allocate budgets more effectively.

Description

Upstack Data helps Shopify brands running paid ads recover the tracking data that browser-based tools lose. By capturing events server-side and resolving visitor identity across devices and sessions, Upstack sends cleaner first-party data to Meta CAPI, Google, and Klaviyo — so ad platforms optimize for real buyers and abandonment flows reach customers who'd otherwise look anonymous. Server-side tracking, cross-device identity resolution, multi-touch attribution, and web analytics in one tool built for DTC ecommerce. Plans start at $249/mo, with a 21-day free trial and a 60-day money-back guarantee.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

No images available

Screenshots View All

No images available

Integrations

WordPress Yes 
Bing No 
Facebook Ads No 
Google Ads No 
Google Tag Manager No 
Klaviyo No 
Omnisend No 
Pinterest Ads No 
Shopify No 
Snapchat Ads No 
TikTok Ads No 

Integrations

WordPress Yes 
Bing Yes 
Facebook Ads Yes 
Google Ads Yes 
Google Tag Manager Yes 
Klaviyo Yes 
Omnisend Yes 
Pinterest Ads Yes 
Shopify Yes 
Snapchat Ads Yes 
TikTok Ads Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version Yes 

Pricing Details

$249/month
Upstack Data Pricing

Plans start at $249/mo.
21-day free trial, 60-day money-back guarantee, no contracts, cancel anytime.

Attribution — $249/mo
Signal — $499/mo
Attribution + Signal — $649/mo

✓Marketing performance dashboards
✓Multi-touch attribution
✓P&L and contribution margin reporting
✓Unlimited lookback
✓Channel attribution reporting
✓Unlimited custom dashboards
✓Clean event stream to your warehouse
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support No 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Pathmetrics

Founded

2025

Country

Belgium

Website

www.pathmetrics.io

Vendor Details

Company Name

Upstack Data

Founded

2022

Country

United States

Website

www.upstackdata.com

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping No 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking No 

Alternatives

Alternatives

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