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Description

Pathmetrics is a premium WordPress analytics plugin that delivers transparent, multi-touch attribution without complicated dashboards or external scripts. It enables marketers to visualize exactly how visitors move across pages and campaigns before converting—revealing what channels actually generate revenue. Built by marketers for marketers, Pathmetrics eliminates guesswork and vendor bias by providing independent, non-Google-based tracking. It supports unlimited conversions, integrates natively with leading form builders and WooCommerce, and aligns easily with existing WordPress setups. Its timeline-based reporting shows how long each conversion takes and which campaigns contribute along the way. Pathmetrics prioritizes privacy and compliance, automatically respecting cookie consent preferences via integrations with Cookiebot, Complianz, Borderlabs Cookie, CookieYes, and Real Cookie Banner. The setup is completely code-free, allowing users to activate tracking instantly. Starting at €79 per year, Pathmetrics provides actionable conversion insights to help marketers refine campaigns, prove ROI, and allocate budgets more effectively.

Description

WPLytic is a powerful WordPress analytics plugin built for those who want full control over their data and respect user privacy. The plugin is fully self-hosted, ensuring that analytics data never leaves your server, with no reliance on cookies or third-party scripts, making it fully compliant with GDPR, CCPA, and PECR privacy laws. It allows unlimited tracking of pageviews, sessions, events, and conversions, making it suitable for high-traffic sites. Users can customize tracking by creating their own events and tags to monitor interactions like clicks, purchases, and form fills. Additionally, WPLytic features AI-driven insights that help website owners quickly understand their audience and traffic trends. It supports segmentation by user roles or behavior, enabling targeted analysis. Because it does not require cookie banners, it simplifies compliance and enhances user experience. WPLytic stands out as a privacy-first, WordPress-native alternative to mainstream analytics solutions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

No images available

Integrations

WordPress Yes 

Integrations

WordPress Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version Yes 

Pricing Details

$99/year
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Pathmetrics

Founded

2025

Country

Belgium

Website

www.pathmetrics.io

Vendor Details

Company Name

WPLytic

Founded

2022

Country

Romania

Website

wplytic.com

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

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