Best Marketing Analytics Software for Mailchimp

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

CampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

WebEngage, the best-in class marketing automation software suite, helps businesses-to-consumer companies (B2C) increase user retention and drive higher revenues. WebEngage is cloud-based and easy-to-use. It allows businesses to manage cross-channel communication with customers. They can send messages via SMS, Emails, SMS, mobile Push Notification, web push Notification, on-site alerts or in-app messaging. This solution allows cross-device tracking, live segmentation and deep data personalization. WebEngage's Journey Designer allows businesses to create complex lifecycle campaigns efficiently.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

Zendesk Explore offers analytics to help businesses measure and improve their customer experience. Data is key to creating the best customer experience. Zendesk Explore gives you instant access to customer analytics that matter, and the deeper understanding of your business and customers that it brings. Customer support can be done via email, chat, or social media. It is important to have an analytics tool that can keep up with customer needs. Explore integrates data from all channels so you can track how customers interact with your brand. Explore includes best-practice dashboards and analysis so that teams of all sizes can track their progress towards success. You can analyze your team's performance, assess operational metrics, and gain a better understanding about your customers. No matter what your goal is, Explore has a dashboard that can help you get there.

TapClicks is a marketing platform and reporting dashboard that provides an end-to–end solution for media companies, agencies, brands, and enterprises. TapClicks allows teams to save time, increase their service and grow their business by reducing the cost of marketing reports generation and distribution. TapClicks' unified marketing operations platform includes tapOrders and tapReports as well as tapWorkflow and tapAnalytics.

Unify your data. You can create beautiful, insightful reports and presentations that will help your business compete, thrive, and grow. Accelerate campaign optimization, lead generation and conversion for each sales and service location. Your advertisers will be delighted and your analytics team will not be burdened. Our customizable dashboards and reports make cold data engaging. Automation can reduce marketing data chaos. Securely collect, harmonize and store data. NinjaCat is powered with a transformational data engine that enables unified digital marketing analytics, automated reports, and campaign optimization. Digital marketing data is becoming more critical and difficult to manage. It is scattered across many channels and platforms with their own analytics features, making a holistic view of digital market performance difficult.

Improvado, an ETL solution, facilitates data pipeline automation for marketing departments without any technical skills. This platform supports marketers in making data-driven, informed decisions. It provides a comprehensive solution for integrating marketing data across an organization. Improvado extracts data form a marketing data source, normalizes it and seamlessly loads it into a marketing dashboard. It currently has over 200 pre-built connectors. On request, the Improvado team will create new connectors for clients. Improvado allows marketers to consolidate all their marketing data in one place, gain better insight into their performance across channels, analyze attribution models, and obtain accurate ROMI data. Companies such as Asus, BayCare and Monster Energy use Improvado to mark their markes.

Constant Contact provides small businesses with powerful tools that simplify and amplify digital marketing. Constant Contact Lead Gen & Salesforce (formerly SharpSpring), is a marketing platform that helps businesses grow their sales pipeline, nurture leads, and close more deals. Our tools will help you attract the right leads and nurture them with personalized content to grow your business. Attract Hot leads can be obtained faster via email and social marketing. Score leads based on their activity, and seamlessly pass them on to sales. Nurture - Deliver the right message at the right time to the right people It's easier than ever to nurture leads and follow-ups with sales by using a flexible, central CRM and infinitely configurable automations. Grow - Manage your marketing spend more effectively with real-time analytics and insights that link it to sales results, pipeline and revenue.

Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.

Mayze is THE tool for proving if your marketing efforts have an impact on the business. Mayze is a great way to: All your marketing data in one place Your marketing stats and KPIs are available in real time Proof that your marketing efforts have an impact Mayze begins by aggregating all your marketing data via API: Site, LinkedIn SEO, Emailing, and Data Manager. Once connected, your monthly dashboard will show you all your data in real-time. On your MagicGraph you can also correlate your data to your historical marketing activities, so that you can see the impact of your actions at a glance. Current available connections: • Google Analytics 4 • Google Search Console • LinkedIn • HubSpot • ActiveCampaign • Brevo • Mailchimp Soon, you will find personalized tips to optimize your data, as well as tips to understand what worked and brought you leads based on the marketing actions you have taken.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

ThoughtMetric is used by ecommerce marketers to track marketing performance, and to make data-driven business decisions. ThoughtMetric integrates seamlessly with the most popular ecommerce and advertising platforms, allowing you to easily connect data, track advertisements, and analyze performance. We help ecommerce businesses understand the performance of marketing and how they can make data-driven decision to improve it. We combine siloed data from marketing, customer journey data and revenue attribution to create an actionable and holistic picture of marketing performance. ThoughtMetric’s data-driven algorithms for attribution modeling can help you discover where your customers really come from. Optimize your ads and scale the campaigns that bring the most valuable customers into your store based on customer lifetime value. ThoughtMetric’s advanced tracking will link sales to the exact ad that they came from.

Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.

Synerise, an AI-driven Customer Data & Experience Platform (CDXP), centralizes customer data to enhance marketing and engagement. Key strengths include real-time capabilities, advanced AI, quick setup, and personalized omnichannel experiences. Pay-as-you-go pricing available. Key Strengths of Synerise Synerise excels in several key areas that set it apart from other platforms: - Real-time capabilities. Powered by TerrariumDB, our proprietary database engine designed specifically for behavioural intelligence, real-time computing - AI Engine. The quality of AI algorithms confirmed by successful participation in: Rakuten Data Challenge 2020; Twitter RecSys AI Challenge 2021; KDD Cup 2021; Booking.com AI Challenge 2021 - Time-To-Market. Confirmed by numerous successful implementations across various clients from various industries. Benefits that Synerise brings: - Increase conversion through super-targeted AI product recommendations - Increased sales through personalised search results - Reduce costs by predicting customer behaviour - propensity to act - Reduce operational costs with an all-in-one tool - Optimise ROI through usage-based billing mod - Enhance customer experience and loyalty

In minutes, create and automate visual marketing reports. To simplify reporting and assessment, you can now access all your channel marketing analytics, including SEO, PPC, SEO and social media. You can forget about manual work and human errors! Whatagraph's reports can be used in a fun and easy way. Even your junior colleagues will be able to understand and create multi-source reports quickly. The amount of digital marketing data that you have is growing rapidly. Keep up-to-date with the latest performance in an engaging manner. Whatagraph makes it easy for clients and teams to understand marketing performance and take action when it matters. You can set up automated reports that reach your clients' email at the times you choose. You can customize reports with your logo and color schemes, and send them from your domain. Report data for multiple campaigns with different dates and sources.

Slack allows you to share insights on your office TV screens and website with your clients. You can also send automated email updates or share your insights via Slack. No IT support or experience is required. Octoboard is 100% self service software. It automatically collects, visualizes and updates data for more than 18.000 business clients, both in the cloud or on-premise. What is measured gets done! Communicate your business goals and performance targets in numbers. In seconds, create beautiful dashboards and reports that can be shared. Octoboard automatically collects data from all cloud applications. We will ensure data consistency and save you time on data visualization, sharing, reporting, and reporting. Octoboard allows you to manage your devices, office TVs, and monitors. Take control of your data. Live website traffic, leads, signups, upgrades, customer retention, support tickets, and more. Combine Sales, Marketing and Support metrics with real-time events.

Snowplow is a data collection platform that is best in class for Data Teams. Snowplow allows you to collect rich, high-quality data from all your products and platforms. Your data is instantly available and delivered to your chosen data warehouse. This allows you to easily join other data sets to power BI tools, custom reporting, or machine learning models. The Snowplow pipeline runs in your cloud (AWS or GCP), giving your complete control over your data. Snowplow allows you to ask and answer any questions related to your business or use case using your preferred tools.

Growth for your hospitality company. You need these tools to keep customers coming back and grow your business. Technology that saves time and helps you succeed. WiFi that keeps customers coming back. Profits could be increased by as little as 5% by increasing repeat visits. This could lead to a 25% to 125% increase in profits. Our system allows customers to stay engaged without spending hours each week marketing. You can use our system if you have access to wireless internet or hardware. Upload your logo and background, and ask a few questions about your customers. Automated marketing messages can help you engage with customers. Once everything is set up, customers will return and your business will grow. Real-time analytics can help you learn more about your customers. Get insights into customer behaviours and interactions.

Turn your websites into Sales Engines! You can capture the most important actions that users take on your site and optimize your sales funnel to drive Conversions and Sales. No programming required! With a simple swipe of a button, you can link your analytics and ad account so they can share data and receive data. Track and share customer actions between your website, marketing tools -- No Coding Required! Tracking data can be used to optimize your marketing campaigns for driving sales. Our easy-to-use tool makes it easy to choose which elements you want to track on your website. There is no need to add or maintain tracking codes. You can set up tracking once and have it replicated across providers such as Google, Facebook, or Twitter. This will ensure that all your campaigns are using the same version data for optimization and reporting. You can quickly create funnel visualizations and identify bottlenecks. Also, you can see what is driving customers through each stage. Learn about your organic and paid sources and how they perform across all platforms.

Alore Growth OS. Alore consolidates all your growth tech stack and provides everything you need to run your growth function at large scale. Engage visitors to your website, capture their data and build relationships via email marketing and social media. Find new prospects and nurture relationships with existing ones. Monitor and track the performance of your sales team. Ensure that you are always on top of your sales game. Your funnel can be set up to autopilot. Increase your revenue by 10x by generating more leads and sales. You can nurture, follow up, and re-engage your leads effortlessly. Autopilot offers 100x more follow-up actions. Alore CRM is your Sales Machine. It will generate predictable, ongoing revenue for your company starting from Day 1. Alore CRM provides everything you need to manage a large sales team. It can do everything from finding business email addresses, running drip campaigns, and monitoring the performance of your sales teams. It is the only sales tool your business will ever require.

Get actionable insights to help you build your D2C brand. Personalized. 360deg view. No engineering required. In one click, integrate your marketing data. All data can be analyzed within the app. Real-time detection of anomalies and smart insights. All your marketing data can be integrated in one click. No more tedious spreadsheets with 10 tabs. All your marketing data sources can be centralized in one click. All major D2C connectors are supported. We take care of everything for you, so there's no need to set up a data-pipeline. Instantly calculate and analyze all your KPIs. We have created pre-defined dashboards that allow you to visualize important metrics that will help you monitor and grow the store, such as Customer Acquisition Cost, Lifetime Valuation, and Retention Cohorts. You can personalize the charts with your own metrics definitions. Our team can customize all charts by using SQL language.

Every step of the process will give you clarity about your True Lead Value. Get 100% clarity about where your leads are coming from, how they behave, and how much your marketing is worth. Get a clear understanding of the key KPIs that are most important for your marketing funnels. This guide was created by marketers for marketers. Understanding how each touchpoint of your marketing affects the value and effectiveness of your leads is key. Combine touchpoints with lead sources to determine which traffic sources are most valuable. Track revenue throughout the entire customer's lifetime, even years later. You can get actionable insights without the need for coding, spreadsheet exporting or pivot tables. In seconds, you can get answers to your burning questions. No coding required, just import your existing data. You can combine data from your email marketing tool, merchant account and other sources to achieve 100% accuracy in your revenue reporting and lead reporting.