Best Market Research Software in Germany

Find and compare the best Market Research software in Germany in 2026

Use the comparison tool below to compare the top Market Research software in Germany on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

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    BrandMap® 10 Reviews

    BrandMap® 10

    WRC Research Systems

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    Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.
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    Jotform Reviews
    Top Pick

    Jotform

    Jotform

    $34 per month
    8,081 Ratings
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    Trusted by over 25 million users worldwide, Jotform is an all-in-one platform that simplifies data collection, workflow automation, and online sales, all without coding. With Jotform’s drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, contact information, payments, appointments, and e-signatures with ease. Choose from over 10,000 templates for everything from feedback surveys to registration forms, or build your own from scratch. Jotform's advanced features, such as conditional logic, autoresponders, and over 200 integrations, further streamline processes. In addition, Jotform's AI-powered Agents offer real-time customer support by guiding users through the form submission process, answering questions, and ensuring a smooth experience, all while reducing the need for manual intervention. With Jotform’s Store Builder, you can also set up an online store, sell products, services, and subscriptions, collect donations, and receive payments through 30+ supported payment gateways. Finally, Jotform’s tools like Approvals, PDF Editor, and Report Builder help businesses transform collected data into actionable insights and automate workflows for even greater efficiency.
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    resonio Reviews
    resonio, a market research company with over 6 million freelancers in the world, is a leader in market research. With resonio anyone can conduct market research quickly, easily, and affordably. The app includes a comprehensive, but easy-to use survey creation tool, a large pool of international survey participants, automated reporting, and real-time tracking results.
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    Checker Software Reviews
    Top Pick
    Checker is a professional market research solution, that allows for conducting 360-degree customer satisfaction campaigns. Offering a Mystery Shopping platform, alongside a full-fledged application for customer experience management, helps with multichannel data collection, complete operational workflow, and unified reporting tools. Checker offers an integrated market research platform, allowing to conduct Mystery Shopping, CX/VoC, and VoE surveys efficiently: Mystery shopping software; CATI surveys; CAPI surveys; CAWI surveys (Internet surveys, Email surveys, SMS surveys); Retail audit. With excellent customer service and an end-to-end enterprise-level CX solution, Checker has won global recognition worldwide, reaching new partners and clients across 4 continents.
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    Audiense Reviews
    Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.
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    SurveyMonkey Reviews
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    SurveyMonkey

    SurveyMonkey

    $25 per user per month
    30 Ratings
    A prominent player in the realm of survey solutions, responding to 20 million inquiries each day. Maintain a competitive advantage by genuinely grasping your customers' perspectives. Customer satisfaction surveys enable you to engage with individuals across various interaction points, revealing their desires, needs, and expectations. Discover the effectiveness of your strategies and areas needing improvement directly through employee feedback. Assess workforce satisfaction, perform comprehensive reviews, or distribute compliance assessments. Regardless of your role, be it in HR or as a team leader, employee surveys provide the insights you require. Gain access to global opinions at your convenience—market research surveys simplify the process of gathering feedback from both current and potential customers, evaluating concepts, and measuring brand recognition. Become part of the 98% of Fortune 500 companies that trust SurveyMonkey for data powered by the people. With the ability to analyze trends and preferences, you can make informed decisions that lead to greater success.
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    SurveyLab Reviews
    Top Pick
    SurveyLab is online survey software that can be used by Customer Experience, Marketing, Human Resources, or Digital teams. It is used by over 85,000 customers in 65 counties. It offers real-time feedback, multiuser, and multi-language support as well as advanced analytical tools, branding and integration. System offers full support for Customer Satisfaction Surveys (NPS, CES), Market Research, 360 Feedback and Employee Satisfaction.
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    QuestionPro Reviews
    Top Pick

    QuestionPro

    QuestionPro

    $99/month for 1 year
    11 Ratings
    QuestionPro is a leader in the online survey software space, approved by over 96% of reviewers online. This software helps you create, send, and analyze online surveys, forms, quizzes, and polls. Additional features let you further customize your survey experience and conduct advanced analyses. And for the times when you need a hand, QuestionPro is always available to help with industry leading 24 X 7 LiveChat for all users. QuestionPro contains 4 product editions - Essentials (the free forever version), Advanced (for single users), Team (for collaboration), and Research (with all premium features). Additional QuestionPro products exist as well for CX, Workforce, and more. Our survey tool contains hundreds of off-the-shelf surveys for you, plus 38+ question types to help you create the perfect questionnaire. After creation, you can then distribute the survey through numerous channels and methods to respondents, such as email, integrated pop-ups, SMS, and social sharing. With over 10 million users across 100 countries, QuestionPro is the survey partner of choice for Fortune 100 companies, academic institutions, small businesses, and individual researchers for 17+ years running.
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    Typeform Reviews
    Top Pick

    Typeform

    Typeform

    $25.00/month
    8 Ratings
    Design and distribute stunning online surveys and forms using Typeform, a flexible tool for data collection tailored for professionals. Typeform enables users to create a variety of forms, including contact forms, quizzes, employee feedback surveys, and suggestion boxes, among others. Its user-friendly and aesthetically pleasing interface allows for easy customization of forms, enabling the collection of necessary information while providing real-time updates on modifications. Additionally, the platform boasts more than 500 integrations and offers straightforward analytics to deliver immediate insights into collected data. This makes Typeform not only effective but also an essential tool for enhancing user engagement.
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    Alchemer Reviews
    Top Pick
    Alchemer provides the ideal customer, market, and employee feedback solution for any company that has outgrown SurveyMonkey or doesn't want the expense and complexities of Qualtrics. The Alchemer Platform is the fastest, easiest, most effective way to close the feedback loop with your customers and employees. Now you can collect the best feedback with Alchemer Survey and Alchemer Mobile and close the loop with Alchemer Workflow.
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    Qualtrics XM Platform Reviews
    Top Pick
    The Qualtrics XM Platform™ is a system that allows teams, departments and entire organizations, to manage four core business experiences: customer, product, employee, and brand, on one platform. Qualtrics is used by over 10,000 companies worldwide, including 75 percent of Fortune 100 and 99 out of the top 100 U.S. Business Schools, to build products people love, to create loyal customers, to develop a phenomenal culture for employees, and to build iconic brands. Listen to your customers' voice, improve the experience gap and increase loyalty and sales. With Qualtrics' Customer XM you get the latest listening engine technologies, business intelligence with predicative analytics, and all of the actionable capabilities to close the gap in a timely manner. This will allow you to gain a holistic view of your customers and take actions that have a significant impact.
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    SurveyOL Reviews

    SurveyOL

    SurveyOL.com

    $19 per month
    4 Ratings
    SurveyOL is professional, efficient, and simple. It provides cutting-edge feedback and communication technology that was once only available to large companies. You can choose from many question types, including multiple choice, image choice, dropdown, textbox, comment box, NPS, star rating, slider, grid, ranking, uploads and more. You can download more than 100 survey templates as a foundation for your custom surveys. SurveyOL allows you to choose from a variety of color themes and can be customized with different fonts and styles. Your response rate can be increased by sharing your surveys via the web, QR code and social media. Its robust analytical tools and real-time responses will allow you to meet your budget and timeline expectations. It is easy to export survey results to Excel Word, Word, PowerPoint, or PDF. SurveyOL allows you to make better decisions.
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    Revuze Reviews
    Revuze revolutionizes the consumer insights landscape through advanced Generative AI analysis. With extensive experience in LLM training, our solutions unlock the full potential of verified buyers' insights across multiple e-commerce sources. Seamlessly integrate review analytics into your marketing and product processes, enabling data-driven strategic decision-making. Benefit from high-quality data, insightful predictions, and scalable capabilities across diverse sources and regions. Experience real-time analysis with intuitive features, dynamic dashboards, and comprehensive reports. From data collection to final visualization, Revuze's end-to-end solutions empower you to navigate rapidly changing categories and make confident daily data-driven decisions. Discover the power of Revuze, the industry-leading GPT for consumer insights, and gain a deeper understanding of your customers and competitors.
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    Clootrack Reviews
    Respond to customer perceptions more rapidly than ever before by uncovering and prioritizing your key brand drivers. Evaluate your brand equity in comparison to competitors and identify emerging trends within your industry. Ensure your marketing strategies and positioning align with current trends while gaining insights into your customers' beliefs. Communicate effectively by resonating with their language and understanding how shifts in customer perceptions influence your brand. Utilizing the power of Artificial Intelligence, our analytics platform examines billions of customer opinions from diverse data sources in real-time to highlight the topics that matter most to consumers. Clootrack expertly differentiates between valuable reviews and trivial remarks, while also grasping the emotional weight behind opinions to pinpoint customers’ urgent needs with clarity. This comprehensive understanding empowers brands to adapt and thrive in a constantly evolving market landscape.
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    Key Survey Reviews
    A Comprehensive Unified Platform for Gathering, Organizing, and Evaluating Feedback. Key Survey’s advanced survey software empowers organizations to consolidate data and feedback collection throughout the entire business landscape. Participants benefit from a cohesive and regulated environment that guarantees the precision, integration, and practicality of data. This online survey tool operates across the entire enterprise, featuring automated closed-loop workflows and seamless integration with existing systems. Transitioning your customer satisfaction initiatives to Key Survey provides you with access to a leading survey tool, backed by years of expertise in delivering effective customer satisfaction solutions. With enhanced survey features, you can craft the ideal survey experience for your clients, encouraging higher participation rates and generating a wealth of valuable insights for managers to review and implement. This ultimately leads to improved decision-making and a deeper understanding of customer needs.
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    ZIK Analytics Reviews

    ZIK Analytics

    N.G.C.A Technology Enterprises

    $29.99 per month
    1 Rating
    ZIK Analytics guides you through your eCommerce journey from breaking even, to becoming profitable, and finally reaching independence, whether you are selling on eBay, Shopify or Amazon. ZIK is a unique combination of market insights, accurate data and unmatched support. We have a track record of more than 6 years in the industry and provide reliable and fast tools for market research to eBay and Shopify Sellers. We've got everything you need, from eBay seller tools to Shopify product research and Dropshipping tips. Discover winning products, explore what to sell on the internet, optimize your listings and stay ahead of competition with ZIK.
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    Reveal Reviews
    Reveal is an innovative platform powered by artificial intelligence, designed to enhance qualitative research efficiency by automating the processes of transcription, translation, and data synthesis for user and market research. It caters to Individual Depth Interviews (IDIs) and focus group discussions, featuring automated transcription capabilities that support multiple languages, including German, French, and Spanish. The platform prioritizes data security by detecting and removing Personally Identifiable Information (PII) and Protected Health Information (PHI). Researchers can conveniently upload audio or video content, outline their research questions and hypotheses, and obtain synthesized insights in mere seconds. Reveal incorporates several analytical frameworks, such as Grounded Theory and Thematic Analysis, enabling focused synthesis of the findings. Its user-friendly interface offers tools for visualizing prominent themes and subtopics, along with a quotes finder that quickly surfaces relevant verbatim quotes. Moreover, the platform continually evolves to meet the changing needs of researchers, ensuring that they have the most effective tools at their disposal.
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    Nfield Reviews
    Welcome to Nfield Online. It is important to make a good first impression. Respondents have a short attention span. Nfield Online survey software was designed to make the process of completing surveys easy and enjoyable. Your questions are presented in attractive templates that are fully responsive to different screen sizes. You will get more completed mobile surveys in less time. You can choose from a standard or custom branded theme to create the surveys that you need. Easy-to-use interface makes creating new online surveys simple and easy for everyone. Our pricing is flexible and monthly-based. You pay only for completed surveys. Access to survey respondents is now possible with the increasing number of smartphones and tablets in use worldwide. It's interesting for market researchers to see that mobile devices are most popular among educated and wealthy individuals in all countries and regions.
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    MediaRadar Reviews
    MediaRadar is a recognized advertising intelligence platform that caters to both media sellers and buyers, making it invaluable for anyone involved in advertising purchases or planning. Whether your focus is on broadcast, B2B, or digital advertising, this comprehensive solution transforms complex multimedia advertising data into actionable insights essential for successful media sales. It enables users to identify ideal prospects, analyze their advertising strategies, craft persuasive pitches, and gain a competitive edge in the market. MediaRadar also offers crucial insights that B2B ad sales professionals leverage to enhance their outreach across various media and event sponsorships. By providing precise and actionable advertising insights, MediaRadar empowers marketers to optimize their advertising expenditures effectively, ensuring that every dollar spent yields maximum impact in their campaigns.
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    GovWin IQ Reviews
    This is the essential source for government contract research, support, and assistance to keep you ahead. GovWinIQ is a platform for government contracting intelligence that allows businesses to manage public sector opportunities and pursue deals more quickly. It also helps them plan strategically to stay ahead of the competition. GovWinIQ has helped many organizations increase their public sector sales and capture with its 30+ years of experience. In 2018, GovWin IQ was the industry standard for federal government contracting information and Onvia, an innovator in state, local and education contracting data joined forces to create one powerful solution - making it the leader in the public sector.
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    BHN Rewards Reviews

    BHN Rewards

    BHN Rewards

    $1.00/one-time
    Deliver digital gifts effortlessly to your clients, staff, or collaborators using BHN Rewards, previously known as Rybbon. This cutting-edge platform for managing digital gifts allows market research companies and corporate analysts to customize and streamline the entire rewarding process. Marketing professionals can easily dispatch and monitor digital gifts to enhance their promotional efforts, while researchers have the option to provide incentives via email in the form of digital gift cards. BHN Rewards integrates seamlessly with top marketing platforms like HubSpot, Qualtrics, SurveyMonkey, and Marketo. Whether it's digital e-gift cards or prepaid virtual Visa and Mastercard options, BHN Rewards has you covered. Additionally, our Global Choice feature simplifies the process of sending rewards internationally; simply indicate a reward amount, and we will automatically curate the options, ensuring that recipients are presented only with rewards that are valid in their respective countries. With BHN Rewards, gifting becomes not only personalized but also exceptionally efficient.
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    Conjointly Reviews
    A powerful source of fast and reliable market research Conjointly delivers industry-leading research methods in product and pricing research via an automated platform and on-demand projects. From study design to sampling, reporting, and interpretation, Conjointly delivers the ultimate methodological expertise and quality execution.
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    AYTM Reviews

    AYTM

    aytm

    $150/month/user
    You’re here to satisfy your curiosity and build a deeper connection to your consumers—we’re here to help you reach your research goals with speed and confidence. aytm’s full-integrated agile consumer insights platform lets you connect with verified audiences, run and analyze all kinds of automated research tests, and tap into consumer voice earlier and more often. It includes: A predictive sample engine to find and segment audiences with ultimate precision from a pool of over 100 million global respondents A survey authoring tool that puts teams on the same page to design, edit, and collaborate on simple and sophisticated studies An insights dashboard that delivers real-time results—allowing you to explore and analyze the platform, as well as easily share your findings with stakeholders But aytm is more than just a tech provider—we’re also a strategic partner that offers flexible, consultative services, thought partnership, and tech enablement for research initiatives at any stage and on any scale. So whether you’re looking to pilot new initiatives or develop programmatic research that unlocks new skills—we’re prepared to walk the path with you and scale your success.
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    Aurelius Reviews

    Aurelius

    Aurelius

    $49.00/month
    Aurelius simplifies the process of collecting, analyzing, and deriving actionable insights from your research data, all while enabling seamless organization and sharing. With Aurelius, you can benefit from features such as highly accurate transcriptions, versatile note-taking and tagging systems, AI-driven keyword analysis, and the ability to extract key insights and generate recommendations. Additionally, it includes an automatic report generator, universal search capabilities, and the ability to create collections, while also offering integrations with Jira, Zoom, and Zapier. The platform supports single sign-on (SSO), advanced permissions for sharing, and accommodates unlimited users, transcriptions, projects, and data storage, all backed by exceptional customer support. By consolidating these tools into one platform, Aurelius empowers researchers to work more efficiently and effectively.
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    ATLAS.ti Reviews

    ATLAS.ti

    ATLAS.ti Scientific Software Development GmbH

    $10/£8/€9 per month
    Bring in data from various sources and organize all your files within a single software solution. Subsequently, unlock essential insights with the help of intelligent automation, allowing you to make decisions in a matter of hours instead of days. Automatically produce comprehensive insights by utilizing advanced AI and machine learning techniques for quicker outcomes. With just a few codes, you can tag qualitative insights while taking advantage of auto coding and team collaboration for rapid results. ATLAS.ti empowers you to communicate your findings through engaging visualizations that transform mundane statistics into striking revelations, enabling you to showcase your conclusions with assurance. This streamlined approach not only enhances efficiency but also fosters a deeper understanding of your data.
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