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Description

Enhance your growth strategy with cutting-edge market intelligence that reveals the evolving behaviors of your consumers, alongside the impact of advertisements, promotions, and influencers on their choices. Welcome to the New Era of Market Analytics: Numerator TruView. This tool allows you to assess your market share across various channels while considering the consumer context, all at a pace that matches consumer dynamics. From manufacturers in fast-moving consumer goods (FMCG) and home improvement sectors to retailers and agencies, Numerator offers unparalleled insights into consumer behavior along with the advertising, promotions, and pricing that influence it. By partnering with Numerator, some of the world’s leading brands are achieving significant growth. Over 1,300 manufacturers, retailers, and agencies rely on Numerator for deeper understanding of their consumers. The Numerator OmniPanel serves as a comprehensive source of consumer insights, enabling you to target your marketing efforts at consumers rather than just demographics. Additionally, Numerator's intuitive consumer app supports America's largest and most representative consumer panel, closely reflecting the US Census data, which enhances its reliability and relevance. This innovative approach ensures that businesses can adapt and thrive in a rapidly changing marketplace.

Description

Maximize the effectiveness of your promotional efforts with AI-powered marketing, personalization, analytics, and a variety of other advanced solutions that represent the broadest range of promotion optimization services available. A significant portion of consumer goods—over fifty percent—are acquired during sales events, yet conventional promotional strategies can lead to demand generation that lacks efficiency. Often, brands find themselves compromising on profit margins to boost sales conversions. Furthermore, many promotions are vulnerable to fraudulent activities, leading to losses amounting to trillions across various sectors. Fortunately, there exists a superior alternative. RevTrax empowers you to tailor your approach and engage with individual customers on a large scale. By integrating artificial intelligence, forward-looking consumer analytics, and automated marketing strategies, your promotional initiatives are fine-tuned, resulting in enhanced revenue and profit margins, increased customer interaction, stronger brand loyalty, and a significant decrease in fraud-related losses. This innovative approach not only elevates marketing effectiveness but also fosters deeper connections with consumers, ensuring long-term success for brands.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Bionic for Agencies No 

Integrations

Bionic for Agencies Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$5000.00/year
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Numerator

Founded

1990

Country

United States

Website

www.numerator.com

Vendor Details

Company Name

RevTrax

Founded

2008

Country

United States

Website

www.revtrax.com

Product Features

Channel Management

Campaign Management No 
Channel Analytics No 
Incentive Management No 
Inventory Control No 
Lead Management No 
Opportunity Management No 
Order Management No 
Partner Management No 
Product Management No 
Reseller Management No 

Competitive Intelligence

Alerts/Notifications No 
Benchmarking No 
Competing Product Analysis No 
Keyword Tracking No 
Social Media Monitoring No 
Trend Analysis No 
Website Monitoring No 

Pricing Optimization

Channel Analysis No 
Competing Product Analysis No 
Forecasting No 
Market Analysis No 
Multi-Store Management No 
Price List Management No 
Price Optimization Automation No 
Pricing Analytics No 
Profitability Analysis No 
Scenario Planning No 

Product Features

Affiliate

Affiliate Management Yes 
Affiliate Tracking Yes 
Banner Management No 
Commission Management Yes 
Contest Management No 
Coupon Management Yes 
Email / Newsletter Communication Yes 
Fraud Detection Yes 
Multi Level Marketing (MLM) No 
Multi-Language No 
Social Sharing Yes 

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Channel Management

Campaign Management Yes 
Channel Analytics Yes 
Incentive Management Yes 
Inventory Control No 
Lead Management No 
Opportunity Management No 
Order Management No 
Partner Management No 
Product Management No 
Reseller Management No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns No 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management No 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Trade Promotion Management

Analytics / ROI Tracking Yes 
Approval Workflow No 
Budgeting & Forecasting No 
Claims Management No 
Competitor Analysis No 
Compliance Management No 
Customer Management Yes 
Discount Management Yes 
Pricing Optimization Yes 
Promotion Calendar Yes 
Settlement Management No 
Trade Agreement Management No 

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