Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Mastek icxPro is an innovative, cloud-native platform designed for managing customer experiences, utilizing advanced AI, machine learning, and natural-language processing to enable businesses to consistently evaluate, comprehend, and ethically engage with consumer behaviors. It enhances omnichannel self-service, automates campaign orchestration, and provides real-time insights that support seamless interactions between humans and agents, along with holistic journey-automation tools aimed at creating personalized customer experiences. With its robust AI-driven analytics engine, icxPro expedites the creation of production-ready generative-AI applications, allowing for quicker deployment of industry-specific solutions and improved stakeholder engagement. Among its extensive features are intelligent customer experience automation, comprehensive campaign management, decision-support dashboards, tailored product-development strategies based on data analysis, reduced costs in market research, and top-tier security controls for enterprises. This platform not only streamlines customer interactions but also empowers businesses to stay ahead in a competitive landscape.
Description
HCL Unica is a robust, AI-driven enterprise marketing platform that handles all your marketing needs. From planning and executing campaigns to real-time personalization and analysis, Unica empowers marketers with advanced automation. It supports a broad range of channels, including email, SMS, WhatsApp, social media, direct mail, kiosks, and ATMs.
Unica offers exceptional scalability and flexibility, deployable in the cloud or on-premises, and easily integrates with existing marketing technology. Its comprehensive suite provides top-tier solutions for campaign management, customer journey orchestration, audience segmentation, and omnichannel personalization, allowing for hyper-personalized, data-driven marketing at scale.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Mastek
Founded
1982
Country
United Kingdom
Website
www.mastek.com/products/platforms-and-innovation/mastek-icxpro/
Vendor Details
Company Name
HCLSoftware
Founded
2019
Country
India
Website
www.hcl-software.com/unica
Product Features
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization