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Description

The ActionIQ Customer Data Platform empowers organizations to synchronize their personnel, technology, and procedures to create outstanding customer interactions at every point of engagement. To distinguish genuine CDPs from mere impostors, access ActionIQ's comprehensive guide, which will help you avoid months of tedious research and uncover the realities of the complex CDP market. In the current experience-driven economy, consumers anticipate that brands will recognize them and consistently provide authentic, valuable interactions. The ActionIQ CDP is designed to help large enterprises tackle persistent issues of customer data fragmentation, equipping them with the insights necessary to coordinate experiences seamlessly across all brand interactions. By developing an interconnected “smart hub” that consolidates data, organizations can empower their teams with immediate insights. This deep understanding of customers facilitates the delivery of trustworthy and profitable experiences at scale, ultimately enhancing brand loyalty and customer satisfaction. Moreover, embracing such a platform can significantly enhance your organization’s ability to respond to evolving customer needs swiftly and effectively.

Description

Regardless of your marketing experience, SAS provides innovative solutions that allow you to rethink your marketing strategies. With tools for adaptive planning, journey activation, and a real-time decision engine, you can craft engaging, moment-based customer experiences that enhance profitability and build brand loyalty. Effortlessly expand customer data activation beyond the limits of conventional customer data platforms. Respond more swiftly with ready-to-use insights powered by cutting-edge AI and machine learning technologies. Streamline and automate your marketing planning processes to ensure maximum accountability. Design personalized customer journeys that not only elevate response rates but also drive profitable lead generation. Broaden your brand experience by collaborating with various functions, suppliers, vendors, or stakeholders. SAS Customer Intelligence 360 offers tailored, intelligent marketing solutions ideal for contemporary enterprises. By guiding brands from data to insight and ultimately to action, SAS equips businesses with comprehensive tools for adaptive planning and journey activation, ensuring they stay ahead in a competitive landscape. Additionally, the integration of advanced analytics allows you to fine-tune strategies continuously.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Redshift Yes 
Amazon S3 Yes 
Apache Kafka Yes 
Facebook Yes 
Facebook Ads Yes 
Facebook Messenger Yes 
Google Ads Yes 
Google Analytics Yes 
Instagram Yes 
Meta Ads Yes 
Microsoft Azure Yes 
Pinterest Yes 
Salesforce Yes 
Salesforce Agentforce Marketing Yes 
Segment Yes 
SendGrid Yes 
Shopify Yes 
SurveyXact No 
Tableau Yes 
Zephr Yes 

Integrations

Amazon Redshift No 
Amazon S3 No 
Apache Kafka No 
Facebook No 
Facebook Ads No 
Facebook Messenger No 
Google Ads No 
Google Analytics No 
Instagram No 
Meta Ads No 
Microsoft Azure No 
Pinterest No 
Salesforce No 
Salesforce Agentforce Marketing No 
Segment No 
SendGrid No 
Shopify No 
SurveyXact Yes 
Tableau No 
Zephr No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

ActionIQ

Founded

2014

Country

United States

Website

www.actioniq.com

Vendor Details

Company Name

SAS Institute

Founded

1976

Country

United States

Website

www.sas.com/en_us/solutions/customer-intelligence.html

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Product Features

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

CRM

Calendar/Reminder System Yes 
Call Logging No 
Document Storage Yes 
Email Marketing Yes 
Internal Chat Integration Yes 
Lead Scoring Yes 
Marketing Automation Integration Yes 
Mobile Access Yes 
Quotes / Proposals No 
Segmentation Yes 
Social Media Integration Yes 
Task Management Yes 
Territory Management No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Alternatives

Segment Reviews

Segment

Twilio

Alternatives

Mortar Reviews

Mortar

MortarAI