SAS Customer Intelligence Description
SAS marketing solutions can help you reimagine marketing, regardless of your marketing maturity. SAS marketing solutions include adaptive planning, journey activation, and a real time decision engine. These enable you to create memorable customer experiences that increase profitability and build brand loyalty. You can seamlessly enhance and extend customer data activation beyond the traditional customer data platform. Advanced AI and machine learning enable you to act faster by leveraging out-of-the box insights. Optimize marketing planning for maximum accountability by automating, speeding up and streamlining it. Personalize customer journeys to increase response rates and generate leads. Other functions, suppliers, vendors, and stakeholders can help you deliver a wider brand experience. SAS Customer Intelligence 360 delivers purpose-built, intelligent marketing for today's modern enterprises. SAS helps brands move from data to insight to action with rich functionality that allows for adaptive planning, journey activation, and more.
SAS Customer Intelligence Alternatives
HubSpot Customer Platform
HubSpot's AI powered customer platform puts your customers first, allowing you to grow more effectively.
Connect your front-office teams with a complete view on the customer journey. Use AI-powered tools for a seamless experience with customers. Easily adapt to new industry trends and technologies.
Traditional CRMs are not enough to drive growth. Most CRMs are not designed to connect with customers, which is crucial in an AI-driven environment where customers can easily explore, evaluate and buy. HubSpot's Customer Platform is so much more. It's powered with Smart CRM, which combines AI and customer data to help you adapt. It also has products for engaging customers throughout the entire journey and an ecosystem that includes integrations, education and community. It's designed to help businesses connect with their customers and grow.
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Oracle Marketing
Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
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CrossEngage
CrossEngage helps companies build long-lasting, valuable customer relationships.
With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.
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Hive Marketing Cloud
Hive Marketing Cloud: Customer Intelligence & Engagement Platform
Hive Marketing Cloud Hive, a privately-owned business, was founded in 2010. It specializes in the Retail, Insurance, and Travel industries. Hive helps brands engage audiences and convert them at scale. Hive uses a single platform to deploy highly personalized, sophisticated multi-channel advertising. This allows for all of their data to be accessed, allowing for better customer experiences.
Hive allows you to uncover data insights, reveal customer lifetime values, create recency frequency value (RFM-based segmentation), orchestrate and automate customer journeys and measure engagement and results, reporting beyond clicks and opens.
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Integrations
Company Details
Company:
SAS Institute
Year Founded:
1976
Headquarters:
United States
Website:
www.sas.com/en_us/solutions/customer-intelligence.html
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Product Details
Platforms
SaaS
Type of Training
Documentation
Webinars
Customer Support
24/7 Live Support
SAS Customer Intelligence Features and Options
Marketing Automation Software
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
CRM Software
Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management
Campaign Management Software
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
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