Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Altcraft Platform is an Omnichannel CDP.
Distributed as a private cloud, or on-premise software.
- On-premise deployment allows you to tailor the software to your business needs.
Cloud offers an account with tariffs that are based on customer profiles.
FEATURES
Collect customer profiles
- The entire history of actions
Multiple resource subscriptions
- Location & device information
- CRM & SQL Data Integration
Customer profile 360 analytics
Automate marketing workflow
- Customer journey
- A/B/n Test Tools
- Content personalization
- Static & dynamic segmentation
- Web and messaging event tracking
- Transactional messaging
Easy and powerful email builder
Communicate via digital channels
- Messengers
SMS Marketing
- Rich mobile and Web Push
- Banners, social and custom channels
Forms
Analytics in real-time
- Pixel goals
- Cohort analysis
- Audience growth report
- Interactive conversion funnels
Summary reports
Description
Integrate Facebook Ads pricing with Google Analytics conversion metrics to facilitate precise performance-driven conversion analysis within Google Analytics. By leveraging Dynamic UTM Profiles, you can enhance your performance tracking. Evaluate CPA and ROAS for conversions based on the {{site_source_name}} and {{placement}} segments in Google Analytics. The automated import of cost data seamlessly combines cost, session, and conversion metrics, enabling you to calculate Facebook Ads CPA and ROAS effectively in Google Analytics. You can either blend static and dynamic values or concatenate multiple fields to suit your personalized setup. Automatically tag Facebook Ads with UTMs and import cost information into Google Analytics, or utilize Profiles specifically for UTM Tagging. UTM Profiles establish the framework for importing cost data, allowing for the assessment of CPA and ROAS in Google Analytics. When formatted according to your unique UTM specifications, cost data imports effectively integrate with session and conversion metrics within Google Analytics, providing a comprehensive view of your advertising performance. This holistic approach ensures you have the insights needed to optimize your advertising efforts and maximize returns.
API Access
Has API
API Access
Has API
Integrations
Facebook
WhatsApp
Pricing Details
$300/mo
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Altcraft Platform
Founded
2015
Country
Russia
Website
www.altcraft.com/en/
Vendor Details
Company Name
EasyAutoTagging
Country
United States
Website
easyautotagging.com
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Customer Loyalty
CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Email Template Design
A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Push Notifications
A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications
SMS Marketing
2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win
Product Features
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking