Best Account Based Marketing Software for HubSpot Customer Platform

Pipedrive is a powerful CRM and sales pipeline management platform designed to help businesses track and optimize their sales processes. The platform offers automation tools, AI-powered sales insights, and real-time reporting to help businesses close deals faster and more effectively. With customizable workflows, integrations with a wide range of apps, and an intuitive interface, Pipedrive supports sales teams of all sizes in managing leads, automating repetitive tasks, and monitoring performance for smarter, data-driven decisions.

LeadsBridge, an iPaaS platform that enables companies and organizations to improve their omnichannel strategy through the orchestration of their business data, is called LeadsBridge. LeadsBridge is your one-stop shop for all your integration needs. We focus on bridging the gap between advertising platforms, sales funnels, and deliver custom-made integrations based on your business requirements. Companies who want to streamline their advertising activities through integration of the marketing technology stack with Facebook & Instagram Ads and Google Ads, as well as LinkedIn Ads, will find the LeadsBridge platform useful. There are more than +370 integrations available right now. This allows you to connect your chosen software to your advertising platform and seamlessly sync data for your marketing workflows. The main features of LeadsBridge include: - Lead Sync Audience Targeting Online to Offline Tracking - Platform to platform - eCommerce Synchronization Integration of Tailor-Made

Drift is a conversational AI platform designed to help businesses engage website visitors, qualify leads, and accelerate the sales process through real-time messaging. The platform uses AI chat agents to interact with visitors, answer questions, and guide prospects through personalized buying journeys. Drift enables marketing teams to capture high-intent leads by identifying visitors and gathering relevant company data such as location, account history, and engagement signals. Instead of requiring users to fill out forms, Drift allows prospects to instantly chat with AI or connect with a sales representative. These conversations help businesses respond faster to buyer interest and shorten the time it takes to move prospects through the sales funnel. Drift also routes qualified leads directly into sales workflows, allowing teams to follow up with context and personalized communication. Built-in reporting tools provide insights into conversation performance, engagement metrics, and revenue attribution. These analytics help organizations refine their conversational marketing strategies and improve conversion rates. Drift integrates with CRM systems and sales platforms to ensure conversations are aligned with existing revenue processes. By combining AI-driven conversations with real-time buyer insights, Drift helps businesses create more engaging customer experiences and generate stronger sales pipelines.

DealSignal offers up-to-date, reliable, and verified B2B data designed to enhance the efficiency and effectiveness of sales and marketing teams. With the ability to precisely identify the ideal buyers, tailor your communications, and boost conversion rates, the DealSignal platform opens doors to a vast network of over 600 million global companies and contacts, featuring more than 100 data points. These include comprehensive profiles for accounts and contacts, confirmed email addresses, corporate and direct phone numbers, social media links, and mailing addresses, all maintaining an impressive accuracy rate of over 97% and a total data guarantee. By optimizing your lead scoring and routing processes, speeding up sales follow-up times, and personalizing interactions, you can significantly improve conversion outcomes. The foundation of enhanced sales and marketing success lies in superior data quality. Additionally, DealSignal automates the refreshing, enriching, and reverifying of data according to a set schedule, eliminating the inefficiency associated with manual research. Create targeted lists of key decision-makers that enable effective multi-channel campaigns and outreach strategies, ensuring higher conversion rates and accelerated pipeline development. In a competitive landscape, leveraging accurate data becomes essential for sustained growth and success.

The Outreach Sales Execution Platform allows sales teams to create pipeline efficiently and predictably close a greater number of deals. Outreach is the only platform that empowers all sales organizations -- from sellers, to front-line managers and sales leadership to ops -- to close more pipeline. If you want to win more sales by personalizing, prioritizing and analyzing your sales activities, then turn to Outreach. Outreach is the #1 platform for sales engagement that helps sales teams be more effective. Outreach can help you achieve your sales targets by optimizing workflows and creating pipelines. The top tools include sales sequences, dialer, tracking and email, outreach everywhere, content and email templates, analytics, reporting, and coaching analytics.

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Founded in 2012, DemandScience’s products, data and leads benefit more than 1,500 customers worldwide. With offices in 7 countries and 800+ employees, DemandScience is #5 on Fortune Magazine’s list of the best workplaces in advertising & marketing. Solutions offered: • PureSyndication - delivers high-quality opt-in leads for your campaigns. • PureABM - accelerate your growth with targeted ads to the accounts you really want. • PurePush - provides you with mid and bottom funnel prospects who are closer to the close.

Adobe Marketo Engage is a comprehensive marketing automation solution designed to help organizations attract, engage, and convert the right buyers at scale. Powered by AI, it centralizes campaign planning and execution across multiple channels, including email, web, events, and digital advertising. The platform builds dynamic customer profiles through automated data capture, enrichment, and native CRM synchronization to ensure sales and marketing teams operate from the same source of truth. Marketers can design sophisticated nurture programs and multi-step campaigns that guide prospects through the full customer lifecycle. Built-in generative AI enhances productivity by assisting with content creation for emails, landing pages, chat interactions, and webinar follow-ups. Advanced analytics and attribution tools provide granular insight into campaign performance and revenue contribution. Additional integrations with Adobe Experience Manager and Adobe Express streamline asset management and creative production. Features like live webinar dashboards and CRM sync monitoring improve operational visibility. Marketo Engage supports account-based marketing strategies and cross-channel personalization to accelerate deal velocity. With enterprise-grade security and compliance capabilities, it is built to support organizations of all sizes in driving measurable marketing impact.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

The smarter way email is sent. Opensense allows sales, marketing, and IT teams to harness the power of employee emails to grow their brand and protect their funnel. All of this is possible within one platform. Opensense is compatible with all major email clients, including Microsoft 365, Microsoft 365 and Google Workspace. It integrates natively to all major CRMs, marketing automation tools, such as HubSpot and Adobe Marketo, Pardot and Eloqua, Microsoft Dynamics and Salesforce. Salesforce, Adobe, Outreach.io and other customers use Opensense email signatures to promote content, events and power-targeted ABM campaigns.

Leadfeeder's B2B website visitor tracking tool and lead generation tool allows businesses to track anonymous website visitors and convert them into qualified sales leads. Leadfeeder can be integrated with existing CRMs such as HubSpot, Pipedrive and Salesforce. It also integrates with email marketing tools such as Mailchimp or ActiveCampaign to increase sales intelligence. Leadfeeder has over 45,000 users worldwide and is THE sales & Marketing tool of choice to enhance lead generation efforts. The 14-day trial is free and you don't need a credit card. You can start immediately.

Introducing Albacross's Revenue Acceleration Platform, a powerful tool designed to help you capture demand from businesses and rapidly increase your revenue. This platform allows you to identify anonymous visitors to your website and engage with companies that exhibit strong purchasing intent but have yet to complete a conversion. By integrating Albacross seamlessly into your current systems, you can save valuable time and enhance operational efficiency. Our self-service account-based marketing features enable you to target specific companies with tailored advertisements, effectively reaching decision-makers. You can search for potential leads based on criteria such as industry, annual revenue, and location, while also taking advantage of our suite of complimentary tools to discover and filter high-value leads. Set your daily budget and determine the duration of your campaigns to showcase your impressive banner ads, supporting formats like JPG, PNG, and HTML5. Design engaging campaigns that not only capture interest but also drive conversions, reducing the time spent on prospecting while allowing you to focus on active buyers. Furthermore, our platform assists your success team in better retaining and upselling existing customers, ultimately contributing to greater overall business growth.

LeadSift, a B2B intent data provider, helps organizations identify and prioritize prospects and accounts that they should be targeting. We use millions of Unstructured Public Web Data data to identify prospects who are more interested in competing topics and other relevant topics. Once we have identified a signal, we use a sophisticated mapping process that reveals who these prospects are and their work environment to determine if it is relevant. The final output is a contact that has been actively researching a company or topic. LeadSift data allows organizations to optimize their ad spend, marketing nurturing campaigns, and sales outreach.

Sprouts AI/ML Engine helps you discover advanced Ideal Client Profile (ICP), and create a hyper-precise list of target accounts. Sprouts offers easy access to multiple databases on one intuitive platform. CRM integration is also available. Contact intelligence allows you to target in-market customers and identify demand signals from anonymous visitors. Use emails, LinkedIn, phone, SMS, WhatsApp, and targeted ads to maximize engagement and reach multiple touchpoints. Machine Learning model for account purchase prediction. Know when a customer will make a purchase.

Aptivio’s Buyer Intent AI platform is the future of sales. We leverage artificial intelligence to enhance inefficient and generic sales pipeline development processes through opportunity discovery, hyper-personalization, unified sales and marketing, and real-time actionable insights at every stage of the buyer lifecycle that drive revenue outcomes. ​

Our direct mail and gifting platform allows you to access a wide range of carefully curated gifts from more than 200 countries. It also integrates with CRM integration and intuitive automation tools. Giftsenda is more than just a gifting platform. It allows you to start a corporate gift campaign. A corporate gift campaign can help you connect with new leads and improve relationships with business partners. A personalized gift can be a great way to celebrate milestones for customers. You can welcome new customers, celebrate business success, and many other things. You are a leader with great ideas! You can show it by hosting virtual conferences and spoiling your attendees. If they are given a unique gift, they will remember your ideas better. Engage more leads and improve your lead-gen response rate and BDR. You will enjoy the benefits of having an account consultant who will help you get the most out of us while maximising engagement.

Remove unproductive contacts and gather essential information such as titles, direct phone numbers, and mobile contacts. Recognize key decision makers, influencers, and potential cross-sell opportunities. Act swiftly on shared mailboxes to streamline communication. Get rid of the tedious manual forwarding process and categorize responses to enhance efficiency, clarity, and organization. There’s no requirement to add complexity to your MarTech stack or invest time in learning a new tool. With cloud-based email reply management that can be set up in mere minutes, you can relax knowing that LeadGnome meticulously examines each email response and updates the information with your marketing automation platform or CRM seamlessly. This ensures that your data remains accurate and up-to-date, allowing your team to focus on what truly matters—building relationships and driving sales.

Streamline Your Cold Email and Follow-Up Process. Transform your sales approach by leveraging effortless drip marketing that runs on autopilot. Suitable for businesses of all sizes, Replyify offers a free start and remains budget-friendly as your needs expand. This contemporary sales platform is designed to automate your Account Based Marketing efforts and generate additional opportunities. Drip email sequences represent the most effective method for Account Executives, Sales Development representatives, Demand Generators, Recruiters, Financial Planners, VPs, and CEOs aiming to secure more sales. Replyify synchronizes your pipeline activities with your real-world selling techniques through a combination of emails, phone calls, and social outreach. You can link any email service, including Gmail and Office365, with direct integration into Salesforce CRM and even Zapier! Each email is tailored with the recipient’s details and dispatched from your own inbox to enhance deliverability. By utilizing an All-In-One Platform designed for ease of use, you can send more prospecting emails, schedule additional meetings, and ultimately close more deals, propelling your business growth effectively. The efficiency and customization provided by Replyify can significantly elevate your sales outcomes.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

Foster systematic growth and build trusted relationships by employing consultative sales strategies. Together with your clients, you can evaluate the present situation across multiple dimensions, collaborate toward a shared vision, and effectively illustrate the value gained over time. This approach is particularly beneficial for coaches, consultants, marketing professionals, account managers, and sales teams. A significant obstacle to gaining commitment is the lack of a clear vision regarding necessary improvements. Evalinator’s benchmarking and analytical tools help unify interested stakeholders around a shared understanding, facilitating impactful discussions. Whether you're developing your own strategic plans or collaborating with a client, it's essential to create a cooperative action plan that aligns with the desired vision. Evalinator’s goal-setting and progress tracking features not only make advancements enjoyable but also imbue them with purpose. By leveraging these tools, you can enhance accountability and ensure that everyone involved remains aligned and motivated throughout the process.

When you have all the necessary tools at your disposal, your speed increases significantly. SMARTe offers precise email addresses and mobile numbers, seamless integrations, and extensive global reach. We’ve conducted the necessary research on your behalf. You can easily access the contact information you require, integrate it into your CRM within moments, and begin your prospecting efforts. This means more efficiency and reduced frustration. In North America, 70% of mobile numbers are accessible, while 50% are available across regions like EMEA, APAC, and LATAM, simplifying the cold-calling process. Bypassing gatekeepers and IVRs allows you to connect through text messages, fostering more meaningful conversations and reducing the time spent dialing. Create precise lists using advanced search criteria such as company size, revenue, and SIC, while benefiting from accurate contact details, including emails, to effectively qualify and engage your ideal prospects. Scale your outreach efforts by leveraging highly accurate and globally compliant data. Utilize our sophisticated filters to build targeted prospect lists, enabling you to find reliable and actionable information quickly. Uncover contact and company details in just a few clicks without navigating away from your current browser tab, ensuring you stay focused on achieving your sales goals. This streamlined approach not only enhances productivity but also empowers you to reach your targets more effectively.

Successful sales and marketing initiatives begin with targeting the appropriate accounts. Keyplay revolutionizes the process of identifying your ideal customer profiles (ICPs), allowing you to prioritize your market effectively and monitor account signals seamlessly. Keyplay is an innovative account-based marketing (ABM) tool tailored for B2B organizations seeking to pinpoint and connect with high-value target accounts. By utilizing intent data, firmographics, and sophisticated AI-powered analytics, Keyplay provides businesses with the capability to uncover and prioritize their ICPs, enhancing the effectiveness of both marketing and sales strategies. The platform simplifies the creation of account lists and the implementation of tailored outreach techniques, ultimately enabling companies to boost lead generation, shorten sales cycles, and achieve revenue growth with remarkable accuracy. Furthermore, this approach fosters a deeper understanding of customer behavior, allowing businesses to adapt and refine their strategies for even greater success.

ZenABM is an advanced ABM platform focused on helping businesses optimize and track their LinkedIn advertising campaigns for maximum effectiveness. With built-in tools like account scoring, campaign analytics dashboards, and buyer intent tracking, ZenABM allows companies to quickly identify high-potential leads and measure campaign performance at the account level. The platform integrates seamlessly with CRM systems, enabling businesses to push important data directly into their sales pipeline for better follow-up. ZenABM’s automation features, such as automated workflows and real-time email or Slack alerts, make it easier for businesses to engage with the right accounts, improving conversion rates. Additionally, the platform's intelligent AI agent optimizes ad performance by reallocating budgets to top-performing ads, ensuring efficient campaign management.

Influ2 is a contact-level ABM platform that addresses a reality traditional account-based marketing tools ignore: people make decisions, not accounts. Traditional ABM tools stop at the account level, leaving teams guessing who is actually interested. Influ2 lets you target, engage, and measure impact at the contact level across the entire buying journey. Deliver ads to specific contacts across LinkedIn, Google, Meta, and more, and know exactly who saw or engaged with each message. Capture contact-level intent from search, content, social, and ad engagement, and push those signals directly into sales workflows. Instead of relying on vague account scores or attribution models, Influ2 shows how specific contact-level engagements influence pipeline, conversion rates, and revenue, keeping Marketing and Sales aligned around real buyer behavior. Enterprises and mid-market companies worldwide, including industry leaders such as Capgemini, AppsFlyer, and Hexaware have used Influ2 to bring ABM to the contact level. From pipeline generation and acceleration to customer retention and expansion, Influ2 is the only contact-level ABM platform built for how B2B buying actually happens.

Oliverlist serves as a comprehensive solution for businesses seeking to streamline their email outreach efforts and significantly boost their sales. It enables users to gather and discover professional email addresses from various online platforms, including social media and business directories. Users can organize email campaigns that feature automatic follow-ups and AI-driven response management. Additionally, our sophisticated algorithm assists in identifying the prospects most likely to respond positively to your offers. At Oliverlist, customer satisfaction is our top priority, prompting us to develop features that allow for the importation, enhancement, and retrieval of unlimited verified emails from platforms like LinkedIn and Google Maps, among others. By automating your outreach campaigns, you can swiftly secure numerous qualified appointments! Utilizing personalization variables, you can customize your emails for each individual recipient, ensuring that every prospect receives the focused attention they merit. Moreover, with the ability to send both automated and personalized follow-ups, you can significantly increase your response rates. This unique approach empowers businesses to effectively connect with potential clients and achieve their sales goals.

Identify potential leads that are ready to make a purchase by exploring relevant topics and keywords online. Gain access to over 65 million direct dial numbers and more than 150 million verified email addresses. Customize your account landscape by utilizing over 300 attributes, insights, and recent activities for precision targeting. Implement focused display and social media advertising campaigns directed at prospective clients based on their job titles, management levels, and departments within companies that demonstrate buying intent. Aim for high-value accounts and decision-makers in your target market to maximize your outreach. Initiate marketing efforts using top-notch buyer intent signals, industry insights, and technographic information. Seamlessly integrate with your CRM and marketing automation tools for effective cross-platform targeting. Encourage website visitors to engage and convert into leads, whether through initiating conversations or completing forms. By leveraging real-time insights and analyzing on-page behavior, you can effectively engage, nurture, and convert a greater number of website visitors into valuable leads. This strategic approach ensures that your marketing efforts are not only efficient but also highly effective in driving conversions.