> Netflix's primary focus should be on getting their streaming catalog to match their DVD catalog.
In which case the streaming service would cost at least $50/month.
People expect FAR too much from what is an $8/month streaming service. The DVD service is cheap because you can only get a handful of DVDs at a time, but with streaming, you could watch 24/7... 12 movies a day, 360 movies a month.
The way to look at Netflix streaming is, as if it were a channel, not an archive. With a channel, you look at the channel, and decide if you want to watch what the channel is offering. If you take Netflix streaming to be some kind of archive, you'll end up trying to search for random movies which will leave you a raging mess, as is seen so often when discussing the service.