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The Internet

Changing Use of Internet? 181

CodeHog writes "Wired has an interesting article on the perceived changing use of the Internet. Perceived perhaps because it appears that these findings are based partly on search topics. What's more interesting is what it means to the tech community at large. Could this be a new area of tech jobs, setting up and maintaining ecommerce sites, creating search assisting applications?"
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Changing Use of Internet?

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  • You Miles May Vary (Score:5, Insightful)

    by fembots ( 753724 ) on Thursday October 28, 2004 @01:54PM (#10655788) Homepage
    "Twenty percent of all searching was sex-related back in 1997; now it's about 5 percent,"

    Maybe people are now accessing sex-related sites via links in spams, why seek when it comes to you?

    and randomly selected thousands of search sessions from more than 1 million they culled anonymously from search engines such as AltaVista.

    Is AltaVista still a credible source for research?

    All in all, I believe the change in searching pattern may more likely be caused by returned results. At the moment there are too many noises when searching for real sex-related sites, most of them are full of pop-up and nothing useful, but a e-commerce search may return more desirable results, thus people keep on searching them.
  • by garcia ( 6573 ) * on Thursday October 28, 2004 @01:56PM (#10655808)
    What hasn't changed much in seven years is how hard people are willing to work at searching. The answer: not very. Spink and Jansen found that people averaged about two words per query and two queries per search session.

    What has changed though is that two words per query gives a much more accurate result than it used to. I use google for everything including UPS Tracking, math conversions, and tracking down where/when my name/email address is used. This sort of information just wasn't available 7+ years ago.

    People aren't searching so much for porn because there is so much more information that is already indexed. You used to search for X and most of the first page of results were for porn. Perhaps that's why it seemed so popular? Maybe it was because the earliest adopters of the Internet were "fringe" people more interested in finding other "fringe" activities?
  • by dagur ( 821323 ) on Thursday October 28, 2004 @02:02PM (#10655878)
    Or why search for pictures on altavista, when you can get video from gnutella?
  • by Transcendent ( 204992 ) on Thursday October 28, 2004 @02:03PM (#10655885)
    Could this be a new area of tech jobs, setting up and maintaining ecommerce sites, creating search assisting applications?

    Yea... it's called a search engine...
  • by fafaforza ( 248976 ) on Thursday October 28, 2004 @02:04PM (#10655894)
    I don't think anyone would be surprised by or interested in these findings. All you have to see the trend is look at google search results for any product. Most results in the first few pages are for ecommerce sites. Add to that the sponsored links on the sides and top of the page. Try finding any personal pages about a Thinkpad T41.

    7 years ago, few trusted the online purchasing process. Submitting credit card info, worrying about refunds and credit, vendor trustworthiness, hackers, etc.

    Since then, there's been a gold rush on the Internet. All major retailers and business people moved in smelling money. That made the process of buying stuff faster, more streamlined and more secure. It takes a handfull of clicks to buy stuff on eBay and pay for it with paypal. So obviously more people were attracted by it, the process achieved mass market appeal, and it pushed everything out of the way.

    I don't see where the news is.
  • by UCRowerG ( 523510 ) <UCRowerG AT yahoo DOT com> on Thursday October 28, 2004 @02:05PM (#10655906) Homepage Journal
    in 1997 the internet was brand new to most of the world. there weren't things like kazaa, donkey, or morpheus that can search videos as well as music. i wonder if most people don't have websites bookmarked already or search for pr0n via personals websites, usenet, or p2p.
  • by Anonymous Coward on Thursday October 28, 2004 @02:05PM (#10655913)
    This isn't funny, this is true. People don't have to search on Google anymore to find their porn, they simply go to their favorite bittorrent website, direct connect, gnutella or some other network.
  • by Tenebrious1 ( 530949 ) on Thursday October 28, 2004 @02:07PM (#10655933) Homepage
    Why would anyone need to use a search engine to look for porn? I mean, doesn't one out of every three spam messages have a link to some new porn site?

    Type any word into the address bar, and chances are it'll link to some porn site. Misspell any popular website and likewise you'll see porn.

    Nobody has to search for it, it's pretty hard to avoid.

  • Makes sense to me (Score:3, Insightful)

    by Skynet ( 37427 ) on Thursday October 28, 2004 @02:08PM (#10655952) Homepage
    People in search of pornography and sex are much more willing to actively search it out and be early adopters of new technologies that may further their habits. Heck, I was on USENET getting pr0n when I was still in high school!

    E-commerce and shopping is more of a "mainstream" use of the Internet and it makes sense now that the Internet has become so pervasive. Even average users are learning how to go onto Amazon and order stuff. If my mother-in-law can do it, anyone can.
  • Re:MIS (Score:5, Insightful)

    by Chibi ( 232518 ) on Thursday October 28, 2004 @02:09PM (#10655957) Journal
    So, basically.. your telling me that I should drop out of the Computer Science program at my school and pick up a degree in MIS, so I can make crappy webpages the rest of my life?


    I have an advanced degree in computer science. Trust me, there's nothing stopping you from getting your degree and having a future filled with making crappy webpages. :)

  • by rednip ( 186217 ) on Thursday October 28, 2004 @02:09PM (#10655961) Journal
    All in all, I believe the change in searching pattern may more likely be caused by returned results.
    I still liked the research's idea
    ..said of the findings. "Remember when cars came out, and people would say, 'Wow, we're going for a ride today!' Now they just go for a ride."
    So, I guess sex is that easy to find, why are we still having so much trouble?!

    In addtion to your point about the crap that is returned by a generic search for 'sex', What I really think is happening is that the volume of searches is going up, while people are becoming familiar with 'their favorite' hotspots and they don't need to look.

  • Lazyness (Score:4, Insightful)

    by Ironsides ( 739422 ) on Thursday October 28, 2004 @02:11PM (#10655982) Homepage Journal
    What hasn't changed much in seven years is how hard people are willing to work at searching. The answer: not very. Spink and Jansen found that people averaged about two words per query and two queries per search session.

    "The searches are taking less than five minutes, and they're only looking at the first page of results," Spink said. "That's why people are wanting to get their results on the first page" of search engine results.

    "We were surprised that people weren't doing more complex searches," Spink said. "If you put a couple of words into the web, you're going to get hundreds of thousands of results. I think people aren't trained very well to use the search engines."


    Having worked in a college library having to help other students find stuff I am amazed at how non-geeks think all they have to do is type in a word/sentence/phrase and they think the computer will magically bring them what they are looking for. It would take an hour to get them to grasp the idea of "keywords" and that putting in more keywords only narrows the results without using any operators (AND, OR). Even when they came back with zero results they would add more words thinking that they could get a hit this time. The main reason is that most people have no idea how the search engines work and instead think that it is as capable as a human sitting down and looking at everything. When they learn how it all works they will start doing smarter seaches and get less lazy.
  • by Anonymous Coward on Thursday October 28, 2004 @02:16PM (#10656030)
    I believe it.. it's all bookmarked :)
  • by Anonymous Coward on Thursday October 28, 2004 @02:20PM (#10656067)
    "...far fewer searches for sex and pornography..."

    Less searching for sex may mean less interest in sex OR it may mean that the criteria used to rate a search for sex has not kept up with the sort of sex people are searching for.

    "...people averaged about two words per query and two queries per search session..."

    Maybe it's just easier to find stuff now. I don't think so. Do a search on almost any exotic term and the first page on google's right hand column will offer dozens of links to people wishing to sell, "See ebay for greatest selection of VAMPIRE BAT GUANO AND PSITTACOSIS"

    "...people aren't trained very well to use the search engines..."

    dammit, when will google implement the ever so nice altavista NEAR relationship to go along with all the booleans. NEAR is extremely useful for weeding out those 'spam the search engine' web sites and those 'catalog of catalogs of catalogs of shit that only one company on earth actually makes' when all you want is that companies contact info.
  • by mattkinabrewmindspri ( 538862 ) on Thursday October 28, 2004 @02:23PM (#10656106)
    Maybe that, and/or people are still looking for the same amount of porn, but are just searching for other stuff more frequently.
  • I'm full up (Score:2, Insightful)

    by LanMan04 ( 790429 ) on Thursday October 28, 2004 @02:24PM (#10656112)
    "Twenty percent of all searching was sex-related back in 1997; now it's about 5 percent,"

    I'd say most people have more porn than they can look at in a lifetime, and in addition now that EVERYONE is using the internet, a much smaller percentage of the overall searching population are horny geeks. I had a webpage in 97 (and was in highschool), so you can guess what part of the searching population I fell into...=)
  • by JavaLord ( 680960 ) on Thursday October 28, 2004 @02:27PM (#10656136) Journal
    "Twenty percent of all searching was sex-related back in 1997; now it's about 5 percent,"

    How much of this has to do with more women and old people on the internet? I doubt that the number of overall sex searches is down, but the demographics of internet users have likely changed a lot since 1997. On top of that, add in the amount of filtering software nowadays in the workplace and academia alone that discourages that sort of thing.
  • by dilettante ( 91064 ) on Thursday October 28, 2004 @02:30PM (#10656160)
    I think there will be a bunch of Google-based meta businesses appearing over the next couple of years. In a couple of different industries i've seen a rough trend: a bunch of information that didn't used to be on-line is now on-line. The initial reaction is "Wow, this is great, i can do all sorts of stuff i couldn't before". But after a while you start to hear: "This isn't information, this is data. I need something to categorize, qualify, and support decisions".

    So, i predict that we'll see more businesses that 1) allow alternative visual views into search results, 2) use data-mining techniques to create decision support tools, 3) provide "consulting" services to hopeless search-hampered users.
  • Manager speak (Score:3, Insightful)

    by rmarll ( 161697 ) on Thursday October 28, 2004 @02:32PM (#10656186) Journal
    Could this be a new area of tech jobs, setting up and maintaining ecommerce sites, creating search assisting applications?

    That looks like a long winded variation on googlejacking.
  • by hackstraw ( 262471 ) * on Thursday October 28, 2004 @02:41PM (#10656264)
    Maybe people are now accessing sex-related sites via links in spams, why seek when it comes to you?

    Yeah, I get almost everything I need from spam. Sex, drugs, drugs for sex, real fake rolex watches, mortgages, free TVs, iPods, Xboxes, cures for SARS and AIDS, college degrees (up to PhD!), free money, cheap software and computers. All that from scanning my spam inbox.

    OK, when I first saw this article, everyone knows that you cannot search for sex or porn on the net. It simply does not work. It does not work for MP3s either. Wayyyy too much corruption and bs here.

    Porn is done through the tgp sites, and they are fine. If anyone needs more than what they can find from a good tgp site, they are already paying for porn in some way or another.

    At the moment there are too many noises when searching for real sex-related sites, most of them are full of pop-up and nothing useful, but a e-commerce search may return more desirable results, thus people keep on searching them.

    I guess we agree.

    What I really want from google is for them to completely separate froogle from google. I hate doing a search for information and I get a bunch of results for selling me crap, and I don't know if I want to buy it or not. That is why I'm googling around. I've heard tips like putting '-order' or '-shipping' with searches, but thats too complex for "normal folk". I have no problem with google making $$$ from searches, but when its appropriate.

    BTW, google has done a great job of eliminating blatently self-googlebombed sites. There was a time when retailers would buy a bunch of domains and have them all point to each other with the same crap on each page. That sucked.

    Peace out.
  • by RealProgrammer ( 723725 ) on Thursday October 28, 2004 @02:44PM (#10656292) Homepage Journal
    Maybe it was because the earliest adopters of the Internet were "fringe" people more interested in finding other "fringe" activities?

    I refer to that as the Green Tennis Shoes Principle. Somewhere in your area there is someone whose very favorit thing is green tennis shoes. It's their life, but no one understands. The Internet makes it possible for these isolated folks to communicate and share their perspective with each other.

    Seen across the entire spectrum of favorite things, you have a whole series of microcultures (and thus micromarkets) that didn't exist 10 years ago.

    It used to be that the bulk of Internet content was computer-related, since you have to have a computer to get to the Internet. It was of universal interest, and within that you had everyone from the PDP-8-lovers list to people wanting recipe programs for their Mac.

    As non-geeks got connected, sex became the least common denominator. Within that (I would guess) the principle still applies, as people approach that from different points of view as well.

    As people are using computers and the Internet for everything, and searches are getting easier and more effective, all the most common interests are splintering and the microcultures are maturing.

    What the ramifications are for society, and civilization, is more than I can wrap my little head around.

  • Wired Demographics (Score:3, Insightful)

    by yintercept ( 517362 ) on Thursday October 28, 2004 @02:58PM (#10656401) Homepage Journal
    "Remember when cars came out, and people would say, 'Wow, we're going for a ride today!' Now they just go for a ride."

    I think Wired is getting confused about the demographic of their market. For some odd reason, I think very few of their readers can remember when cars came out. Personally, I hope some people are sitting with their grand parents, but I doubt they routinely read "Wired" articles to the dwindling population that can remember when cars came out.

    PS, cars were already around when I was born, and I am considered too old by most hiring managers to program computers.

  • I RTFA'd (Score:2, Insightful)

    by DesertFalcon ( 670699 ) <dcrookstonNO@SPAMgmail.com> on Thursday October 28, 2004 @03:22PM (#10656603)
    The last sentence is "I think people aren't trained very well to use the search engines."

    I'm stuck between going "No duh?" and "bull!#*&".

    No duh because, take a look around and see who's online - pretty much anyone who wants to be. You think they're going to bother learning how to optimize search results so that Google will pull 100 records instead of 15,000? As long as they get what they want, the answer is a vehement "No."

    "Bull!$#%" because, on the flip side, maybe people shouldn't be required to take training in order to search effectively. Maybe someone should write a search engine that Just Works. Oh, wait... [google.com]
  • by Random BedHead Ed ( 602081 ) on Thursday October 28, 2004 @03:29PM (#10656669) Homepage Journal
    "We were surprised that people weren't doing more complex searches," Spink said. "If you put a couple of words into the web, you're going to get hundreds of thousands of results. I think people aren't trained very well to use the search engines."

    Don't be surprised - people seem to need training for everything, even rather simple tasks like search. Let's face it, using quotes and expected words in your search narrows down your results substantially, and it is extremely easy to do. But while it's hard for this crowd (or Wired's) to understand, most users need to take Search 101 rather than figure it out themselves.

    Search is just the tip of the iceberg. When some (maybe even most) people sit in front of a computer they lose access to about half their brain cells for some still unexplained reason. This is why we have spyware, unpatched machines running mail trojans for spammers, and e-mails with Word document attachments containing the text that should have been in the e-mail. Welcome to the Internet. Do try to avoid the braindead during your stay.

Doubt is a pain too lonely to know that faith is his twin brother. - Kahlil Gibran

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