Mandrel writes: To make it easier to support other devices, and to bypass Apple's 30% cut of subscription revenue and its restrictions on subscriber data, The Financial Times has replaced its iPad and iPhone apps with an HTML5 website that automatically downloads for offline viewing.
Mark James writes: "Australian start-up Rbate is working on a new
approach to the dichotomy of just about everything moving to an ad-funded model
when more are ignoring, blocking, bypassing, or disadopting it.
Instead of buying ads, product makers offer incentives to consumer advice
providers to work with their products, pay rebates to their customers
in return for survey responses, and pay those who purchase products
made by someone else to tell them why they lost those sales.
The supplier-funded help model used by mortgage and insurance brokers is extended
to every type of product, but is done in a more open way than the private deals that these entail.
The system is also designed have a lower conflict of interest and better disclosure
than alternatives such as direct deals with advertisers, affiliate links, and the
full-service retail model of funding consumer help through direct sales.
An ad-free search engine allows
consumers to find experts and material that can help them choose the best
product, after which they can go looking for vendors to sell them that product."