MojoKid writes: Luxury automaker Maserati has avoided the whole electric vehicle (EV) craze that's been driving product design at its competitors, but not anymore. The mandate from Fiat Chrysler Automobiles CEO Sergio Marchionne is to build a Maserati EV as quickly as possible, so that's what engineering boss Roberto Fedeli is now focusing on, though they won't have anything ready before 2019. Fedeli is well aware that Maserati will be last to market with an EV model, but he isn't concerned with that, nor is he intimidated by what Tesla is doing. While acknowledging that Tesla is kicking out some 50,000 EV cars a year, he compared the execution and quality of Tesla's products to that of a German OEM in the 1970s. "Their solutions are not the best," Fedeli said.