Comment Apple got lucky on the timing (Score 5, Informative) 58
Apple released the Neo at just the right time, at the right price, right when the market was stressed and looking for answers.
I've been ordering Chromebooks for my district for eleven years. Prices hit an all-time low of $227 per unit back in summer 2021. Since then, prices trended up for me year after year. Last year's units were $297. This year's were quoted to me in April at $430 each. I was able to find new-in-box 2025 models for $330 each and went with those instead. I was also warned that, if I ordered Chromebooks, it might take months before they would arrive. I have a neighboring school district that placed an order, then had it cancelled two months later because Dell couldn't fulfill the order. (There are supplies of Dell Chromebooks to be found, but at the moment, Dell is prioritizing supplying its biggest vendors like CDW. Meanwhile, many districts in my area typically order through smaller in-state vendors who aren't getting the same priority from Dell.)
The market is stressed this summer; supplies are low and difficult to find. Supplies that are available are 50% - 80% higher in price than last year. Apple comes along and says "You can buy an educational laptop right now for $500", and hell yea, the fish are gonna bite. It has nothing to do with people suddenly falling in love with Apple, and everything to do with constrains in the marketplace.
And I have no love for Apple either. Don't forget that schools have been begging Apple for a decade to release a $500 student laptop, and all Apple did was thumb their noses at us every single year. Why did they decide they now they need to release a $500 student laptop? It's only because they've been losing business to Chromebooks for a decade.