Best Programmatic Advertising Platforms of 2024

Smaato's Digital Ad Tech Platform provides a free ad server as well as monetization solutions. We connect premium marketers with quality publishers to engage audiences all over the globe and on every device. Big Tech walls are gone. Our tools allow you to control your own publishing platform, increasing transparency for marketers and publishers. When you succeed, we succeed. We offer a powerful, easy-to-use, and free-of-cost server that gives you more control over your data and allows you to reach more people. Publishers who switch from the traditional ad server to Smaato see a 30% increase in their revenue. We have revolutionized mobile advertising tech, and we didn’t stop there. Mobile is a part of our DNA, but we also pride ourselves on an omnichannel approach. We support all devices. Smaato combines human expertise with sophisticated automated systems to create a safe and secure platform. Our future-proof platform makes a big impact. Meet our digital ad tech platform.

WMG International is a global progressive company that offers services to Advertisers and Publishers who have a niche in the adtech industry. WMG International, a global progressive company, offers services to Advertisers and Publishers who possess specialized knowledge in the ad tech industry. Our commitment to transparency allows you to view real-time statistics 24/7 using our adWMG Dashboard Statistics. WMG International is proud to provide our clients with accurate, instantaneous, and organized analytics, statistics, reports, and data from partners.

Programmatic display for banner, video and native ads. Platform for agencies, advertisers, and integrators. BidTheatre DSP allows you to do precision advertising with local, national and international publishers without having to deal with the logistics of multiple supply relationships. We can find and target your audience in real-time with multiple ad formats on desktop, mobile, and tablet devices. We also leverage data assets to reduce wastage. We are independent of publishers, advertising networks and agency networks. We are completely transparent about our fees and costs and always strive to maximize buyer value. We are a product-first company and always at the forefront in advertising technology. We want technology to do all the boring and hard work so you can focus on being creative. We are a partner who knows the region of northern Europe and its players. We offer flexible commitments to support and joint roadmap planning.

A single platform for programmatic advertising that gives you access to the largest marketplace. Above, you can see a cute robot playing with rams. Kedet, our programmatic platform, is also our mascot. Learn more about this little robot and how it can help you succeed with your programmatic campaigns. Kedet consolidates the leading advertising technologies into a single programmatic advertising platform. This gives you access to a wider advertising market than any other programmatic solutions. Spending based on the performance of ads rather than hunches will reduce waste and improve campaign results. Kedet provides a unique and elevated view of your digital ad inventory. Consider it as your all-access ticket to the digital advertising world.

We offer a way to reach specific audiences outside of the home that is more intelligent, measurable, targetable and impactful. Optimize your revenue across direct and programmematic channels to unlock the full potential of digital inventory. Create measurable and highly targeted campaigns to activate custom audiences, drive business outcomes, and drive measurable results. We are looking for future Hivestackers who have a passion for business and entrepreneurial spirit. Help us bring our technology on every screen in the world. Buy impressions from the largest inventory of global DOOH media owners in real-time. Our platform allows you the ability to target customers in real-time along their journey.

It's the only platform that combines search, social and site direct into a single interface. Basis DSP gives you access to a programmatic universe that includes audiences, data sets, and inventory. You can also plan, buy and manage campaigns. Basis DSP combines front-to-end automation with programmatic media planning and activation. Media professionals can plan and approach digital strategies with the interoperability of search, social and ad-server platforms. The billing automation within Basis DSP allows for seamless processes to reconcile deliveries and create/pay invoices. Plan, negotiate and track custom PMP offers across thousands of premium publisher--without having to ever leave Basis. Use the artificial intelligence engine of Basis to improve campaign results. Choose between algorithmic or machine-learning optimizations.

Yieldmo leads the next generation of programmatic marketing. In the last few years, everything we know about advertising is changing at an accelerating rate. Many in the advertising industry view these changes as limitations. The human attention is becoming more fragmented and limited. We have fewer options to reach people through relevant advertising because of consumer and government concerns over privacy. It's hard to create digital advertisements that are both engaging and delightful. The list goes on. We see more opportunities than constraints at Yieldmo. We've spent ten years developing technology and machine learning to continually improve the advertising experience for consumers, advertisers and publishers. We focus on what works and not what doesn't. We've created adaptive systems that can thrive in an uncertain future.

Millions of advertisers are competing for your advertising space. This means more money and more relevant ads. It also means more ad space filled. Google can automatically optimize your ad unit sizes to fit desktop and mobile, increasing the chances that they will be seen and clicked. Google will automatically display ads that are tailored to the layout of your website when you add a single piece of code. This saves you time by avoiding having to change ad codes. Increase your revenue by tapping into a large network of online advertisers that will bid on your ad space. Ads are screened for quality and relevance to your content and audience, even on mobile devices and tablets. The result? You can earn more money online. You can block ads that you don't want, customize the placement of ads, and select which types are best for your site.

Data set of Chinese consumers with a large, independent audience. Anonymously profiled insights on 1,300M+ Chinese Internet users. A sophisticated, automated platform based on proprietary, cutting edge technologies. We can build and segment context rich user profiles in real-time using refined big data analytics. Access to a variety of premium media resources across channels. Leading China-focused DSP, with extensive media connections in video, social, mobile marketing, display, search, etc. Talent and tech accelerators are leading the industry. More than 200 BAT tech and data engineers will drive technological innovation. Data-driven digital marketing solutions to help global marketers select the best marketing mix for Chinese audiences. Marketing automation tools and SaaS solutions that address global enterprise needs enable data integration from online sources to offline sources.

TripleLift is an advertising platform with a mission to elevate the digital advertising industry through beautiful creative, quality publishing, actionable data, and smart targeting. We help publishers and platforms monetize through over 1 trillion monthly ads transactions. Our technology helps the world's top brands reach audiences across online video and connected TV, display ads, and native ads. Our innovative solutions, premium formats and dedicated experts are why brand and enterprise customers choose to work with us. As part of vista equity partners, we are NMSDC-certified, qualify for diverse budget goals, and are committed to inclusion.

SmartyAds is a full-stack programmatic infrastructure that makes advertising easy for publishers and advertisers. It took 7+ years to create it, but now it has everything you need to make your campaigns a success: DSP and SSP, DMP, White Label Solutions, and DSP and SSP. The platforms streamline the process by allowing you to prioritize who, where, and how to trade with. This will help you achieve your goals quickly.

We help publishers realize the full potential their digital assets by putting the publisher first. This allows marketers transparent access to high-quality inventory and provides transparency. We have been at the forefront in sell-side innovation for many years, with a long-term focus putting the publisher first. We provide valuable audience insights as well as sophisticated, machine-learning algorithms that enable top-tier monetization across all devices, channels, and ad formats. PubMatic has built a global infrastructure that allows for meaningful connections between brands, consumers, and content at scale. It gives you the power to make strategic, smart decisions. Our product vision is for clients to have a complete advertising technology stack. We created a system that is flexible, where each component can be extended and customized.

Consolidate TV, social and digital execution. Real-time programmatic bidding allows you to plan and buy reserved inventory. Better data leads to better results. Recognize customers using a person-level identity framework. Then, orchestrate their brand experience across all screen devices with definitive online and offline campaign measurement. A single workflow is used for campaign and portfolio management. Connected and collaborative buying, planning, and analytics tools simplify workflow processes and increase performance. Brands, broadcasters and agencies can access end-to-end solutions. Amobee, the world's most trusted independent advertising platform, unifies all advertising channels, including TV, programmatic, and social, across all formats and devices. It provides marketers with efficient, advanced media planning capabilities that are powered by in-depth analysis and proprietary audience data.

A robust trigger-based message product that accurately identifies the journey of an HCP on Point-of Care platforms to communicate relevant messaging at trigger-opportune moments.

The best options for monetization are videos and display ads that grab your attention. Sell space on your site to earn great returns. Video ads are a great way to monetize. Header bidding, a method of programmatic advertising that is advanced, allows publishers to sell their inventory across multiple ad networks. This service promotes ads which blend in with the surrounding material. This service is recommended to monetize your site through personalized ad contents that do not negatively impact the user experience. Also known as EBDA, with setup through Google Ad Manager 360. Open Bidding allows third-party demand partners, such as publishers and advertisers, to compete in a single auction using real-time server-to-server bids.

We are a company that provides holistic demand management and intermediary solutions for publishers. We have set a new standard in the selling of inventory to programmatic buyers by integrating ad-serving for display, video, mobile and header wrapper functionality into a holistic stack. Many publishers have ceded control of their business to demand partners and intermediaries in order for them to grow revenue. Publishers have lost control over the process of selling audiences to buyers, which was once the cornerstone for their business model. Make your inventory accessible to hundreds of DSPs, trading desks and the tens or thousands of advertisers that they represent. MediaFem offers brand protection and high-quality content.

Our Omnichannel DSP allows marketers the ability to manage truly omnichannel campaigns across all channels, including mobile, display and social media. It also gives them access to our global ecosystem for premium supply. We provide the complete set of capabilities required to manage coordinated Omnichannel Campaigns including execution, creative management and reporting from a central location. This allows marketers to transcend channel buying silos and focus on creating great consumer experiences and incremental business outcomes from their marketing.