Magnite Description
Magnite is the largest independent sell-side advertising platform in the world. We can help you win in every channel, every format, and on your terms. We don't compete with you. Instead, we work for your success. This means you have full access to all we have: our tech and teams to keep your technology up-to-date, our deep experience to guide and our independence to offer open-minded advice. There are no hidden fees or walls around our garden. Every dollar you spend goes further. You have access to our global scale, fraud protection and top-notch tech to help find more audiences wherever they are. Magnite (NASDAQ MGNI) is the largest independent sell-side advertising platform in the world. It combines Rubicon Project’s programmatic expertise and Telaria’s CTV leadership. Our technology allows publishers to monetize content across all screens and formats, including desktop, mobile, and CTV.
Magnite Alternatives
1plusX
Our data management platform gives publishers the power to make precise first-party data-driven decisions for real-time, accurate audience targeting and reach. No gut feeling-based actions. We collate, enhance and optimize our customer's first-party data in a privacy-safe and secure way to unlock its full potential.
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AppLovin Max
Choose the mediation platform that has more bidders, more network members, and the largest RTB Exchange. MAX offers you the most diverse and competitive set of auctions for your supply. You can leverage all major ad formats, including native, banner, interstitial and rewarded video, to generate more in-app advertising revenue from a single platform. Our real-time QA/testing tools will help you determine the most profitable mix of ads for your business. Maximize your marketing efforts and monetization. MAX allows you to easily reinvest your revenues and learn insights into user acquisition using AppLovin’s growth engine, AppDiscovery. MAX is compatible with eight platforms: Android and iOS, Unity, AdobeAirs, Cordovas, React, Unreal and all-new FireOS. Our SDK and suites of testing tools make it easier to launch your apps.
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PubMatic
We help publishers realize the full potential their digital assets by putting the publisher first. This allows marketers transparent access to high-quality inventory and provides transparency. We have been at the forefront in sell-side innovation for many years, with a long-term focus putting the publisher first. We provide valuable audience insights as well as sophisticated, machine-learning algorithms that enable top-tier monetization across all devices, channels, and ad formats. PubMatic has built a global infrastructure that allows for meaningful connections between brands, consumers, and content at scale. It gives you the power to make strategic, smart decisions. Our product vision is for clients to have a complete advertising technology stack. We created a system that is flexible, where each component can be extended and customized.
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HeadBidder
HeadBidder is the easy-to-use SaaS Header Bidding management platform that is made for online publishing houses and online-ad monetization and yield optimization teams. This is a SaaS tool that is made to save money on code development and deployment. Users may focus on the core part of the online ad sales business that brings money and use HeadBidder.net only for mechanic ad management work that is automated on the platform. Combines wrapped up ready-to-go features and tools: prebid.js container, 3rd-party integrations with GAM, Smart+, User ID tools, Built-in Prebid analytics, and more.
Header Bidding Manager SaaS Tool “HeadBidder” Functionality:
- Multi-Site and Multi-Account UI
- User Account and Publisher management for system administrators
- Platform-wide messaging system in UI
- Prebid.js based wrapper builder
- Automated Prebid.js script build and adapter monitoring
- Google Ad Manager API support, token-based access
- Built-in Prebid Analytics
- Banner and Video ad types supported
- Custom floors, Aliases, User-ID modules, Prebid server adapters features supported
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Integrations
Company Details
Company:
Magnite
Year Founded:
2020
Headquarters:
United States
Website:
www.magnite.com
Media
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Product Details
Platforms
SaaS
Type of Training
Documentation
In Person
Customer Support
Online
Magnite Features and Options
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