Alternatives to Semasio

Ogury is an international advertising technology firm that provides privacy-centric advertising solutions to brands, agencies, and publishers by focusing on personas instead of individual identities. Their innovative approach transcends conventional contextual and semantic targeting methods, enabling brands to engage with the appropriate audience while safeguarding personal information. This strategy, referred to as personified advertising, emphasizes the targeting of anonymized personas based on distinct online behaviors and characteristics at the level of ad placements, which ensures privacy while optimizing both precision and effectiveness. The Active Insights platform allows brands to easily access and comprehend persona-driven insights in an engaging manner, thereby improving audience understanding without the need for personal identifiers. Featuring a comprehensive collection of pre-defined personas, the platform empowers brands to efficiently identify and connect with their ideal target audiences. Moreover, Ogury offers customized solutions that include captivating creative formats and strong partnerships with quality publishers, further enhancing their advertising capabilities. As a result, brands can leverage these insights and partnerships to maximize their advertising impact while maintaining consumer trust.

Advanced Contextual serves as an innovative platform for contextual advertising, empowering brands, publishers, platforms, and data owners to effectively engage high-intent customers both on the open web and social media without depending on third-party cookies. By processing signals from a staggering 3.5 billion content pages across 55,000 publishers, it equips marketers with the tools to comprehend and pinpoint customers based on their content interactions. In contrast to rivals that utilize standard taxonomies, Advanced Contextual focuses on crafting custom audiences through the identification of specific keywords that resonate with potential buyers, which allows brands to connect with high-intent consumers in unique and cost-efficient avenues. This distinctive strategy not only fosters scalable marketing performance but also upholds crucial consumer privacy standards, making it an appealing choice for modern advertisers. As a result, businesses can effectively optimize their advertising strategies while respecting user data.

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

Anonymised is a data platform that operates without the use of IDs, allowing both publishers and advertisers to effectively understand, reach, and measure their audiences on a large scale while ensuring that personal data remains secure. This platform enhances audience targeting capabilities by granting access to previously unreachable demographics, all while upholding privacy standards. Utilizing detailed audience insights and predictive artificial intelligence, Anonymised assists in discovering potential new customers. Moreover, it provides attribution features through cohort-based data to evaluate post-view conversion rates. With the decline of cookies and increasing privacy concerns, Anonymised emerges as a solution that harmonizes high performance with strict compliance. It serves as a bridge connecting publishers looking to optimize their audience monetization and advertisers striving for improved marketing outcomes. The proprietary technology of Anonymised guarantees scalability, precise targeting, and adherence to privacy regulations. By leveraging cross-publisher audience data, publishers can effectively monetize their entire audience base by targeting all users who have given their consent. This innovative approach not only addresses current market challenges but also sets a new standard for privacy-focused data utilization in advertising.

Doceree is a next-generation healthcare marketing platform that applies AI in healthcare to solve one of the industry’s biggest challenges: compliant, effective engagement with healthcare professionals in a privacy-first world. Purpose-built for life sciences and healthcare brands, Doceree enables AI-powered, programmatic activation across trusted medical and clinical environments—without relying on third-party cookies or personal data. Using contextual AI, Doceree identifies relevant moments within HCP content consumption journeys to deliver timely, meaningful brand interactions. The platform combines intelligent targeting, omnichannel reach, and performance measurement to help healthcare marketers move beyond legacy tactics and adopt scalable, data-driven digital engagement aligned with regulatory requirements.

Proximic, a branch of Comscore, specializes in delivering programmatic targeting solutions tailored for advertisers, agencies, and publishers. Focused on the modern advertising environment, Proximic emphasizes privacy-centric targeting methods. Its sophisticated contextual intelligence enables media buyers to effectively connect with their desired audiences without depending on user identifiers, thus improving both the scale and accuracy of targeting efforts. For media sellers, Proximic offers tools for inventory curation that enhance audience monetization and attract a broader range of buyers. The platform is designed for seamless integration with various programmatic platforms, facilitating the activation of audience segments within the user's preferred system. By harnessing Comscore's rich data assets, which include a double opt-in digital panel of more than 2 million individuals, data from 75 million televisions, 100 million connected TV devices, and an extensive range of over 350,000 proprietary topics, Proximic ensures robust targeting capabilities. Additionally, this comprehensive data approach helps advertisers thrive in a competitive landscape.

Tap Native is a specialized platform for native advertising and content discovery that prioritizes health, seamlessly embedding advertising units within the editorial content of numerous top-tier health, medical, and wellness websites frequented by both consumers and healthcare professionals. By leveraging proprietary targeting strategies like Drug & Condition Match Targeting® and NPI-based audience selection, it empowers healthcare marketers to connect with health-focused consumers and verified professionals, ultimately boosting engagement, conversion rates, and overall campaign success. The platform not only facilitates in-content placements and geo-targeting but also provides real-time analytics and optimization features via its user-friendly dashboard, enabling users to monitor metrics such as impressions, clicks, conversions, and audience interactions effectively. Additionally, Tap Native allows for retargeting of website visitors, which aids in reinforcing messaging and enhancing return on investment, making it a comprehensive tool for health-focused marketing strategies.

Illuma operates as a company specializing in contextual technology, utilizing contextual-AI to improve the effectiveness of digital advertising strategies and content monetization efforts. Its innovative real-time scaling technology allows brands and agencies to optimize their campaign outcomes without dependence on third-party cookies, providing privacy-conscious alternatives. For broadcasters, publishers, and online platforms, Illuma systematically organizes, classifies, and categorizes inventory for commercial activation, which not only enhances contextual accuracy but also enriches the user experience while generating new revenue opportunities through live campaign adjustments. Furthermore, it broadens first-party audience engagement and fine-tunes efforts towards client KPIs by targeting high-quality content with remarkable precision. Clients have praised Illuma's sophisticated contextual segments for yielding impressive results, reporting notable enhancements in both campaign performance and conversion rates, demonstrating the effectiveness of their approach. Ultimately, Illuma's strategies show a commitment to evolving advertising methodologies while prioritizing user privacy and satisfaction.

Advertisers and agencies can now utilize a comprehensive, all-in-one dashboard that allows for the comparison of ad performance across various channels, enabling them to identify which platforms effectively reach and engage their target audiences without relying on third-party cookies, all while prioritizing privacy. As audiences increasingly consume content across a multitude of devices and channels, the challenge of independent, continuous, and standardized measurement grows, particularly with the impending phase-out of third-party cookies. This complexity makes it more challenging for advertisers and agencies to assess the effectiveness of their advertising spend. AudienceReport consolidates your campaign activities from various channels into a singular, cohesive view, facilitating a clearer understanding of how different strategies contribute to audience reach and engagement. By streamlining this data, advertisers can make more informed decisions, optimizing their budgets for the greatest return on investment. Ultimately, this tool empowers marketers to navigate the evolving landscape of digital advertising with greater confidence and precision.

GumGum, a global media and technology company, specializes in contextual intelligence. Since over a decade we have used our machine learning expertise to extract the value from digital content in the advertising and sports industries. GumGum provides a suite of innovative, future-proof solutions for advertisers. Verity™, the company's contextual advertising platform, understands the meaning of images, text and video online. This allows marketers to place ads precisely and safely where people are most interested. GumGum advertising solutions combine contextual targeting and brand safety intelligence, with proprietary high impact ad formats to deliver industry-leading accuracy, efficiency and performance. In-game ads allow brands to harness the power and engagement of a global audience.

TrueTargeting, the audience targeting platform from Infillion, allows advertisers to connect with cookieless audiences through unique or proprietary data sets. With more than 275 ready-made segments that cover interests, buying intent, location visits, survey answers, and brand loyalty, the platform also provides tools for creating custom audiences. Advertisers can integrate their existing customer data, including CRM, CDP, email, loyalty lists, and point-of-sale information, to develop tailored segments and enhance their reach within a timeframe of 5 to 10 days. TrueTargeting leverages XGraph for immediate scaling, enabling advertisers to engage with users across all devices, impacting over 865 million people in the United States alone. The various audience types available encompass intent-based segments (reflecting recent visits that signify in-market behavior), interest-based segments (related to visits to specific location categories within the previous three to six months), predictive visit segments (which forecast the likelihood of visiting a place in the next month), and survey-based segments (derived from responses that indicate category preferences). Overall, this comprehensive approach helps advertisers effectively target and connect with their desired audiences.

Peer39 serves as a sophisticated platform for contextual advertising, delivering innovative, cookie-free data solutions tailored for today’s marketers. Its extensive array of tools is crafted to improve targeting precision and campaign effectiveness across multiple digital platforms, encompassing web, mobile, and Connected TV (CTV). The platform is recognized for having the largest and most reliable cookieless pre-bid contextual category library in the industry, allowing advertisers to pinpoint relevant, appropriate, safe, and high-quality inventory for their targeting efforts. Additionally, Peer39 conducts brand safety and suitability evaluations, ensuring that advertisements are placed in contexts that resonate with brand values. With its robust CTV targeting and reporting capabilities, Peer39 guarantees brand safety and transparency across a vast array of channels. Moreover, it equips publishers with tools to optimize their revenue streams by harnessing Peer39's contextual data and analytical insights, making it a vital resource in the evolving digital marketing landscape. In this way, Peer39 not only supports advertisers but also enhances the overall ecosystem for publishers, promoting a healthier advertising environment.

Cutting-edge technology for contextually targeting various content categories, including podcasts on YouTube, allows marketers to surpass traditional methods like cookies and audience behavior analysis to engage consumers poised for action. VuePlanner stands out as the premier solution for delivering contextual, transparent, and data-driven advertising on YouTube. Beyond that, partnering with VuePlanner significantly enhances and elevates your advertising strategy and purchasing process, freeing you from countless hours of research. Ensure that your advertising campaigns are validated by VuePlanner, which has earned recognition from Google as a trusted, independent tool for boosting and assessing marketing effectiveness on YouTube. This technology helps you connect with potential customers already interested in relevant content. You can create tailored collections of pertinent videos that mention competitors, which can drive substantial viewership for your video ads. Furthermore, with VuePlanner, you can monitor your campaign performance, reduce misalignment in spending, and enhance your overall efficiency, ensuring that your advertising efforts yield the best possible results.

Ensure your brand remains prominent in consumers' minds by displaying ads to your website visitors as they navigate the internet. Transition your customer database into the online sphere, allowing you to present display advertisements using just an email or physical address. Close the divide between search ads and display advertising. Deliver focused ads to prospective customers based on specific keywords to enhance qualified traffic flow. Utilize the most contextually appropriate inventory to channel relevant visitors to your site. Create your distinctive target demographic by combining various data types, including demographic, geographic, behavioral, interests, and intent. Integrate both offline and online information to develop custom audiences that enhance targeting efficiency and expand audience reach. Engaging in retargeting, or remarketing, is a strategic online advertising approach that keeps your brand visible to users who have left your site without converting. Given that a mere 2% of web visitors typically make a purchase on their initial visit, retargeting serves as an essential strategy for engaging the remaining 98% of users. This technique not only reinforces brand recognition but also significantly improves conversion chances.

Consolidate and activate your data to effectively launch campaigns across various digital advertising platforms. Leverage data for tailored and relevant advertising that captivates and converts target audiences. Enhance your spending efficiency in programmatic advertising across both open web and social media platforms. During your campaign planning, identify new audiences or broaden your target demographic to boost overall campaign effectiveness. Utilize Oracle ID Graph to integrate third-party data from diverse marketing channels and devices, thereby widening your audience reach. Minimize inefficiencies and improve the purchasing experience by excluding recent converters from your campaigns using audience suppression reports. Additionally, delivery reports allow you to track the performance of your campaigns, enabling you to diagnose potential issues and ensure that the intended user profiles are reached accurately. Keeping a close eye on these metrics will ultimately lead to more successful advertising outcomes.

Permutive's groundbreaking Audience Activation Platform effectively connects publishers and advertisers in a dynamic advertising landscape. It empowers publishers to monetize their audience data while enabling advertisers to target effectively, all within a framework that prioritizes privacy. Our data platform for publishers offers two products designed to help you gather, analyze, and activate your data in real-time. After all, you have the deepest insights into your audience. By utilizing Permutive, you can reach more users, expand your segments, and enhance your inventory. Our first-party insights can potentially boost your data-driven advertising revenue by four times. Exclusively tailored for publishers, Permutive employs edge processing technology, which performs calculations on the device that creates the data instead of relying on the cloud, resulting in a faster, more scalable, and privacy-centric platform. This innovative approach not only improves efficiency but also ensures that user data remains protected.

Cross Pixel stands out as a premier source of audience and contextual targeting solutions within the programmatic advertising sector. Our core mission revolves around delivering real-time advertisers the most precise targeting data to enhance their campaign effectiveness. Collaborating with a multitude of advertisers, the company pinpoints the ideal audience and content for optimal targeting. Our audiences, both standard and tailored, are seamlessly integrated into over 40 Demand-Side Platform (DSP) partners around the globe. Established in New York City in 2011, Cross Pixel has since relocated its headquarters to Miami Beach, FL. We take pride in offering the industry's top-performing custom audiences, and our capability to create, implement, and refine them in near real-time differentiates us from other data providers. Additionally, we maintain a standard taxonomy of segments that are perpetually available and can be easily purchased through all major distribution channels via highly efficient server-to-server connections. In an ever-evolving digital landscape, Cross Pixel continues to innovate and adapt, ensuring that our clients achieve their advertising goals effectively.

KOAH represents a groundbreaking advertising network specifically designed for AI applications, allowing publishers to effortlessly incorporate ads that not only boost user interaction but also foster business expansion. By offering content that is contextually appropriate, KOAH guarantees that advertisements appear organic and advantageous to users, which contributes to better results for companies. For advertisers, KOAH opens the door to the growing sector of AI-savvy consumers, delivering targeted advertising solutions that align with user interests, thereby enhancing efficiency and lowering the costs associated with customer acquisition. The platform simplifies the testing process by enabling the use of existing text creatives, eliminating the need for complex channel adjustments, while its contextual ad placements yield click-through rates similar to those of search advertisements. Furthermore, KOAH is dedicated to empowering both publishers and advertisers, ensuring they achieve optimal revenue and user engagement within the evolving landscape of AI applications. This innovative approach not only revolutionizes advertising but also sets a new standard for how businesses interact with their audiences in the digital age.

Ad.agio serves as a comprehensive multi-channel advertising platform that enables the management of diverse campaigns and distribution of content across various platforms. It ensures that your advertising reaches every digital touchpoint in the most engaging format for your target audience. With over 15 years of expertise in Behavioral and Contextual Advertising, ad.agio has significantly advanced its Artificial Intelligence and Machine Learning capabilities, allowing for rapid and precise extraction of information from web content. This ensures that your ads are consistently aligned with the relevant content of the webpages they inhabit. The platform is equipped with all essential features for swift and efficient ad delivery, while also offering customization options to better fit your specific requirements. Each aspect of ad.agio is meticulously crafted to cater to customer needs, encompassing everything from reporting and targeting functionalities to access management and various advertising formats. The user-friendly interface further enhances the experience, making it simpler to optimize campaigns and track performance effectively.

We uniquely integrate Data, AI Technology, and Content on a global scale, unlike any other organization. By precisely targeting the ideal audiences with the most suitable messages at the perfect moments, we ensure that our clients achieve their objectives. Our commitment to complete transparency and control allows us to leverage our technical expertise, innovation, and experience to boost profitability. We focus on optimizing and evaluating campaign engagement, audience relevance, brand enhancement, and return on investment. By identifying pertinent “in-market audiences” at scale, we ensure that the content we create is “culturally relevant” while managing campaigns from start to finish. Through targeted behavioral advertising, we aim to improve performance significantly. Utilizing real-time data analytics, we can refine and assess the effectiveness of campaign initiatives. At Audience2Media, our core mission is to consistently delight our customers by delivering culturally relevant campaigns tailored to specific audiences, setting a benchmark in service excellence. With our unique approach, we strive to redefine how brands connect with their audiences effectively.

Seventynine, part of the SVG Media group, stands out as a premier mobile advertising technology and monetization platform that caters to digital publishers keen on enhancing their advertising revenues, as well as performance-driven marketers who strive to connect with, engage, and convert their desired audiences. Committed to technological advancement, Seventynine delivers top-notch advertising solutions through a range of innovative ad formats, placements, targeting and tracking tools, alongside comprehensive audience analytics. As brands increasingly seek to create a stronger impact and foster deeper interactions with users, conventional ad formats are becoming less effective and often overlooked. Seventynine addresses this challenge by offering distinctive placements and engaging formats, which encompass high-definition video, rich media, and various banner types including interstitial and full-screen options. Additionally, the platform excels in audience targeting and retargeting, utilizing data across geographical location, operating systems, devices, and contextual, demographic, and behavioral factors to refine ad delivery. This multifaceted approach not only enhances user engagement but also drives better conversion rates for marketers striving to reach their goals in a competitive landscape.

The e-X Advertising Intelligence Platform integrates one of the largest digital media presences globally with its own audience insights and technology, aimed at enhancing the effectiveness of digital advertising campaigns. It is specifically crafted to fulfill and surpass the expectations of modern advertisers. Covering all aspects from creative design and ad placement to performance evaluation, it allows us to offer: high-performing creative formats that maintain uniform functionality across various media and devices, precise targeting to reach pertinent audiences on a large scale, ad distribution on multiple screens in premium settings, and standardized metrics applicable to all ad types. Our contextualization engine stands out in the industry, operating at the page level to grasp the interests and intentions tied to each visit on our network. By leveraging unique, interest-driven audience data, we empower advertisers to identify and connect with the right audiences, facilitating the modeling, targeting, and optimization of their online campaigns effectively. Ultimately, our platform not only enhances ad performance but also fosters deeper engagement between brands and their target consumers.

Targetspot stands out as a prominent AdTech entity on a global scale, linking brands with their target audiences through a distinguished collection of digital audio publishers. With a staggering 8 billion monthly impressions across the globe and collaborations with over 150 publishers that provide more than 15,000 audio channels, Targetspot ensures a vast reach through various mediums such as podcasts, online radio, streaming services, and mobile gaming. The company employs its proprietary technology to guarantee a seamless integration with data, attribution, SSP, and DSP partners, thus enhancing the efficiency of ad delivery and performance monitoring. For advertisers, Targetspot's advanced audience targeting features take into account various contextual elements including time of day, networks, devices, and specific podcast themes, while also enabling dynamic creative optimization based on external factors like weather conditions, health trends, temperature, and pollution levels. Additionally, the Passport Audio Manager (PAM) serves as an intuitive ad-serving platform, empowering publishers to increase their revenue while providing advertisers with straightforward tools to manage their digital audio campaigns effectively. This dual functionality not only streamlines operations but also enhances the overall advertising experience for both parties involved.

Media.net stands out as a top-tier global sell-side platform that bridges the gap between publishers, advertisers, and users while prioritizing a transparent and equitable open web. It boasts a diverse array of monetization options, such as display, native, and video advertising, all designed to enhance revenue for publishers. The unique ad formats developed by Media.net use contextual targeting techniques to display relevant advertisements based on the content of the page, cleverly avoiding the need for cookies. Advertisers benefit from direct access to high-quality inventory, allowing for precise audience targeting at various points in the marketing funnel. In addition, Media.net's advanced AI-driven yield optimization tools and integrated control panel provide publishers with an all-encompassing overview of their monetization efforts. Collaborations with top verification and measurement companies further empower effective evaluation of campaign performance. With a dedicated global workforce exceeding 500 engineers, Media.net remains steadfast in its pursuit of innovation and sustained growth in the ever-evolving digital landscape. Their focus on adapting to market changes ensures they remain at the forefront of the industry.

Understanding your audience's interests enhances both the intelligence of your advertising and the effectiveness of your communication. Our data, which is compliant with privacy standards and based on mobile advertising identifiers (MAID), offers an in-depth view of the applications users have installed and their frequency of interaction with them. By merging exclusive mobility insights from T-Mobile with countless daily behavioral, environmental, and contextual signals, we gain a richer perspective on the audience's journey, including their behaviors and purchasing patterns. Engage your audience strategically at the most opportune moments. Capture attention across multiple devices and encourage action throughout the customer experience using our continuous, omnichannel solutions. Our insightful and actionable measurement metrics are designed to enhance performance. Furthermore, we have established strong partnerships with reputable sources to provide reliable and meaningful metrics across various industries. This comprehensive approach ensures that your marketing strategies are not only effective but also well-informed.

Search data stands out as one of the most potent sources of truth in the marketing realm. Captify employs a suite of proprietary technologies that aggregate, link, and classify billions of real-time search interactions from 2.3 billion consumers, effectively transforming raw consented search data into dynamic audiences, invaluable insights, and enhanced advertiser offerings. Over ten years of experience in machine learning and natural language processing has led us to develop the most sophisticated semantic technology in the industry. Our approach to computational semantics transcends mere search keywords, allowing for a deeper understanding of onsite search data and leveraging contextual nuances to provide a comprehensive perspective on intent in various languages. By integrating real-time consumer search behaviors, Captify facilitates an in-depth, detailed comprehension of the customer journey across diverse profiles, interests, pivotal moments, and intentions—all achieved without depending on third-party cookies. This innovative methodology ensures that marketers can create tailored strategies that resonate with the evolving preferences of their target audience.

Utilize paid search advertisements and display banners across both desktop and mobile platforms. Connect with potential customers via Yandex Search as well as numerous websites within the Yandex Advertising Network. You are charged solely for clicks on ads or vCards related to contextual advertising, while for display advertisements, fees are incurred based on valid impressions. Your advertisements reach users who have shown interest in your offerings, both on Yandex and throughout the Yandex Advertising Network. You will always have visibility into user interactions with your ads and can adjust your settings to align with your marketing objectives. Partner with Yandex Direct to enhance your return on investment — we are committed to helping you attract a fresh audience and boost your sales, ensuring that your advertising efforts yield tangible results. By leveraging these strategies, you can maximize the effectiveness of your marketing campaigns.

Kargo operates as a cutting-edge digital advertising platform that provides advanced advertising solutions across various channels, including mobile, connected TV (CTV), social media, and e-commerce. By leveraging artificial intelligence for targeting and utilizing dynamic creative features, Kargo guarantees that brands connect with their ideal audience in a contextually relevant and precise manner. The platform prioritizes premium inventory while avoiding low-quality ad placements, thereby ensuring a focus on high-value, brand-safe environments. Additionally, Kargo’s scalable advertising solutions and smooth integration with demand-side platforms (DSPs) empower businesses to enhance their brand awareness, improve recall, and boost sales through captivating and engaging advertisements. Ultimately, Kargo's commitment to innovation in advertising helps brands stand out in a crowded marketplace.

Discover new clients using myTarget, the self-service advertising platform by VK that captures 96% of the Russian advertising landscape. Enhance your business outcomes, boost sales, increase website traffic, drive app installations, or expand your audience reach. To create engaging advertisements for your target demographic, it's crucial to have a clear understanding of your ideal customer. You can build audiences based on various factors such as location, gender, age, interests, and income levels. Select the appropriate format for your advertising efforts. Incorporate a compelling title, a clear call to action, and visual elements like images or videos into your ad template. Once your advertisement is ready, launch it to attract new customers or encourage repeat business from existing ones. Consider initiating a targeted advertising campaign on myTarget, as setting up your account is quick and straightforward. If your agency is a legal entity that is not based in the Russian Federation, please note that a physical contract is not required. In this scenario, the representative of the advertising agency can accept the offer, which subsequently enables access to all features in the advertising office. Engaging with myTarget may open up new avenues for growth and customer retention in your business.

Contextual intelligence enables businesses to connect with consumers in their own areas of interest while eliminating the need for cookies. By merging text and visuals, a profound level of categorization and brand safety output is achieved. Liz determines the key taxonomies and the suitability of brands within these contexts. Seedtag's contextual AI technology harnesses the capabilities of Machine Learning to deliver an understanding of content that closely mimics human comprehension, ensuring the highest standards of brand safety available. This contextual intelligence is tailored to align with brand goals, ensuring a harmonious connection between brand values and the content consumed. The brand objectives are then transformed into specific actions integrated into the contextualization process. Liz's approach aims to place highly targeted ads that enhance both brand visibility and product recognition. Create compelling creatives that strengthen the connection and integration of your brand within the intended context, producing contextual advertisements that truly resonate with your target audience and foster deeper engagement. Ultimately, this strategy not only maximizes brand impact but also cultivates lasting consumer relationships.

Adzylytics provides a robust advertising platform designed to equip businesses and marketers with cutting-edge tools and functionalities. It encompasses a diverse array of features aimed at enhancing the efficiency and impact of digital advertising campaigns. Take advantage of sophisticated targeting options to connect with the ideal audience based on their demographics, interests, behaviors, and geographic locations. Utilize various ad formats, including display and video, to engage users effectively. Maximize the value of ad placements through innovative real-time bidding technology that ensures optimal positioning. Improve campaign efficiency consistently with data-driven optimization tools that evaluate real-time information, enabling strategic decisions on targeting, creative assets, and bidding approaches. Efficiently oversee multiple advertising campaigns using an intuitive interface that facilitates budget management, scheduling, targeting modifications, and creative oversight. Gain insights through detailed reporting and analytics that provide a comprehensive view of campaign performance. In summary, Adzylytics DSP stands out as a highly effective and feature-rich advertising solution tailored to meet the needs of modern marketers.

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

GoWit provides a comprehensive omnichannel advertising platform tailored for multi-brand retailers, marketplaces, and grocery stores, aiming to boost monetization and broaden customer outreach across various channels. Achieve significant revenue growth with a cohesive retail media solution that combines vital self-service options along with white-label capabilities. Engage consumers at various points in their shopping experience through onsite native advertisements, off-site programmatic options, and in-store promotional formats. Increase brand visibility with sponsored brands, enhance consumer consideration through sponsored displays, and drive sales with sponsored product ads. Seamlessly integrate all marketing channels into a unified omnichannel retail media platform. Utilizing advanced AI auction algorithms, GoWit optimizes the value derived from your advertising space. Display ads to the most pertinent and valuable audiences, thereby elevating both the shopping experience for consumers and the effectiveness of advertisers’ campaigns. Additionally, leverage your first-party data to gain crucial insights into customer behaviors and preferences while ensuring complete privacy. This strategic approach not only benefits advertisers but also fosters stronger customer relationships.

Audiohook serves as a comprehensive platform for programmatic audio advertising, allowing brands to connect with listeners through various channels, including podcasts, streaming music, and digital radio. It features a dynamic marketplace specifically for podcast advertisements, enabling advertisers to discover the perfect podcasts by filtering through genres, audience profiles, and additional criteria. Advertisers can effortlessly match their brands with suitable podcasts and place ads across a range of audio platforms. The platform streamlines the management and purchasing of podcast ads, equipping users with user-friendly tools and detailed analytics for performance tracking and informed decision-making. Audiohook collaborates with various audio advertising platforms, ensuring that advertisers can effectively connect with their target audience regardless of where they consume audio content. With its advanced programmatic targeting capabilities, advertisers can deliver messages to the most pertinent listeners by focusing on demographics, personal interests, and listening patterns. Ultimately, this makes Audiohook a vital resource for maximizing audio advertising effectiveness in a rapidly evolving digital landscape.

ad:personam, a self-serve DSP, is built on the Xandr Microsoft DSP API and offers a solution for programmatic marketing to small businesses, startups, or agencies. It breaks down financial barriers by allowing everyone to access programmatic advertising. The platform offers a variety of programmatic purchasing solutions, such as Contextual Targeting and Audience Target Groups. It also offers Connected TV, Video & Audio Campaigns, Retargeting, and Video & Audio Campaigns. The platform supports a variety of creative ad formats, including GIF, JPEG and PNG files, HTML5, audio and video files. Integrating with Google Looker allows for real-time dashboards and reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Ad:personam also offers access to global data and inventory providers, including video, audio and CTVs. This opens the door to premium audiences and sites.

WASK is a software based on AI that will take your digital ads up to the highest level of quality. WASK is an AI-based SaaS that helps digital advertisers manage campaigns more effectively and achieve better results, without technical knowledge. WASK helps advertisers automatically optimize their campaigns to gain more customers and users. It measures visitors and customers without the use of 3rd-party cookie technology. It models visitor behavior using visitor and customer data and creates target audiences based on these models. WASK also supports advertisers with reporting, smart suggestions and Ai-based campaign text generation to save time in campaign management.

Your advertisements are just a few steps away from connecting with your ideal audience. Our user-friendly platform, sophisticated targeting capabilities, CPM-bidding system, and well-trafficked Publisher websites create an effective blend for executing a successful marketing strategy for your online ecommerce venture. We provide a variety of targeting options that span numerous locations and devices. Utilizing our automated optimization technology, we assist you in identifying, reaching, and refining the most responsive audiences for your brand, backed by reliable targeting expertise. TrafficJunky boasts an extensive network of adult sites offering diverse ad placements to accommodate your promotional requirements. Engage potential customers seamlessly across desktop, mobile, and tablet devices to deliver a cohesive and powerful message. Witness an increase in clicks, leads, and conversions on your website. Additionally, assess your performance metrics and enhance your strategies to achieve even greater outcomes. By continuously refining your approach, you can ensure sustained success and growth in your advertising efforts.

Leverage Growth Channel AI to efficiently pinpoint and engage niche audiences across various programmatic advertising platforms, enhancing the effectiveness of your campaigns. Utilize geolocation data to connect with individuals who frequent specific retail locations or participate in events. Gain rapid insights into your customer personas and swiftly generate detailed profiles using artificial intelligence. Expand your first-party data by creating tailored audiences for advertising, email marketing, and direct mail. Seamlessly activate your identified personas for targeted advertising initiatives. Enhance your campaigns to achieve optimal results across Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSPs). Assess the performance of your advertising efforts in both digital and traditional media. Identify your target customers across all digital channels, while maintaining complete control over your budget and audience size, and target individuals based on both real-time and historical location data. There's no requirement for separate licenses for DSPs, SSPs, or Data Management Platforms (DMPs). Engage niche audiences through a variety of mediums including television, digital out-of-home, audio advertisements, native content, video, mobile platforms, and online displays, ensuring a comprehensive approach to your advertising strategy. This multifaceted targeting capability allows for unprecedented flexibility and precision in reaching the right consumers.

AdsWizz stands out as a holistic digital audio advertising platform that delivers comprehensive solutions tailored for advertisers, publishers, and podcasters alike. Through the AudioMatic DSP, advertisers can efficiently plan, purchase, assess, and refine their audio marketing campaigns all within one seamless platform, gaining access to top-tier inventory from renowned audio publishers. The platform's sophisticated targeting features encompass mood-based targeting, predictive audiences for podcasts, weather-related targeting, and segments catering to multicultural audiences, thereby significantly increasing campaign accuracy. Additionally, AdsWizz offers attribution tools, including Second Screen retargeting and interactive ads like ShakeMe, which facilitate real-time assessment of ad effectiveness and listener interaction. For podcasters, AdsWizz presents a powerful monetization framework that includes enhanced targeting, precise forecasting, and insightful reporting tools, all designed to maximize revenue and facilitate business growth. This makes AdsWizz an essential partner for anyone looking to navigate the complexities of digital audio advertising successfully.

Qortex.ai is a private enterprise focused on the fields of video advertising, video analytics, and artificial intelligence. Their Intelligent Video Analytics (IVA) technology empowers users to efficiently search, categorize, correlate, and curate significant video segments on a large scale, independent of factors such as time, volume, context, or language. Additionally, Qortex's supply-side platform (SSP) integrates programmatic advertising with contextual targeting and AI capabilities, providing tools for monetization and ad-serving that leverage AI to display pertinent advertisements throughout various videos. This innovative approach not only enhances user experience but also maximizes advertising efficiency.

We provide audience data that is both addressable and compliant with privacy regulations, enabling marketers to connect with new customers, improve marketing analytics, gain deeper insights, and enhance the performance of their omnichannel campaigns. You can effectively identify, reach, and engage your ideal customers across various digital platforms. By leveraging the full potential of your data, you can drive business growth. Strengthen your marketing and advertising strategies with a comprehensive understanding of audience data, detailed consumer profile segmentation, and effective omnichannel targeting tailored for specific verticals and seasonal initiatives. Work closely with our audience specialists to create a tailored audience plan that aligns with your campaign objectives. As a premier global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota eliminates the challenges posed by data silos, facilitating integration across diverse industries, digital channels, and product categories. Our approach combines online and offline identifiers to generate robust audience-targeting data, empowering both B2B and B2C brands to optimize their marketing and advertising efforts. Ultimately, this enables brands to not only reach their target audiences but also to build lasting relationships with them.

You deliver the necessary inputs to effectively connect with audiences throughout the Microsoft Advertising Network. Enjoy more free time by utilizing a streamlined setup that enhances performance across various channels. Our cutting-edge AI technology keeps you informed about consumer trends and helps you maintain a competitive edge. Collaborate with Microsoft's AI to optimize your conversion rates across Microsoft platforms using just one campaign. Your advertising content is flexible, adjusting to align with user intent and attracting more clicks through diverse ad formats and placements in the Microsoft Advertising Network. Advertise your products and engage potential customers with targeted ads at the crucial moment of purchase, thanks to predictive targeting. Leverage audience insights, bidding strategies, and performance tracking that ensures you get the most out of your budget. We will elevate your visibility where your customers are, broadening your reach to those most likely to make a purchase. By integrating these strategies, you can significantly enhance your advertising impact and overall results.

Regain authority over your digital advertising efforts by implementing programmatic ad campaigns of any size using our comprehensive digital advertising platform. Identify the most effective targeting strategy tailored to your campaign objectives. Experience straightforward campaign setup alongside personalized assistance. Effortlessly oversee and refine numerous advertisers and programmatic ad initiatives, regardless of your specific goals. With our user-friendly and feature-rich software coupled with customer onboarding, you can efficiently plan and implement your campaigns. Initiate precisely-targeted campaigns utilizing custom audiences derived from both first and third-party data. Additionally, you have the ability to focus on specific geographic areas or tailor your approach based on website content and category classifications. Our platform provides innovative tools to deftly merge first and third-party data, resulting in custom audiences composed of your most valuable users, ensuring the best possible results. You can streamline your advertising process and significantly boost your campaign effectiveness with our advanced solutions.

SILA serves as a cutting-edge growth engine powered by artificial intelligence for advertisers, agencies, and brands investing in digital marketing, focused on maximizing return on investment and ensuring that every advertising dollar results in substantial conversions. Rather than functioning as a standalone fraud detection solution, SILA merges real-time protection against click fraud, detailed analytics, and features for campaign optimization all within one unified platform, which empowers marketers with comprehensive oversight of their campaign performances. By utilizing SILA, companies can: Instantly identify and eliminate fraudulent or invalid clicks, thereby safeguarding their advertising budgets from unnecessary expenditures. Access in-depth analyses of campaign effectiveness via behavioral analytics, click trends, and assessments of traffic quality. Automatically enhance campaigns by redistributing funds to the most successful segments and audiences. Accurately aim their advertising efforts to reach authentic users who are most likely to engage with their offerings. Monitor return on investment and return on ad spend through transparent metrics and dashboards tailored for each campaign. SILA is designed for seamless integration with platforms like Google Ads and Meta Ads, making it a versatile choice for modern digital advertisers. This innovative approach not only boosts efficiency but also provides businesses with the tools they need to thrive in a competitive advertising landscape.

ID5 presents a privacy-centric, adaptable universal identity solution that caters to the changing dynamics of digital marketing. Central to its offering is the ID5 ID, a durable and encrypted identifier that utilizes both deterministic and probabilistic data to build consent-driven user profiles across various platforms, including web, in-app, CTV, and audio. The ID5 Graph smartly links these identifiers at both individual and household levels, facilitating precise cross-device targeting, effective frequency capping, and comprehensive measurement across different channels. Built to withstand regulatory shifts and the decline of third-party cookies, ID5 employs advanced machine learning techniques that dynamically adjust to signal loss and fragmentation, ensuring reliable identity resolution. With integration capabilities extending to over 100,000 media properties as well as leading adtech platforms, ID5 supports a diverse range of stakeholders including publishers, SSPs, DSPs, and brands, thereby enhancing the reach of addressable audiences and optimizing campaign outcomes. As digital advertising continues to evolve, ID5 remains committed to advancing identity solutions that prioritize user consent and privacy while driving measurable results for advertisers.