ZypMedia Reviews

ZypMedia Description

ZypTV is a programmatic platform for media buyers. Connecting streaming TV advertisers and their local audiences across all screen sizes. The national and local brands that support and surround us in our daily lives in the communities and neighborhoods where we live. We connect with local businesses that support our lives and communities through ad-supported local news. ZypTV's demand side platform brings programmatic streaming TV power to traditional local media. It connects local businesses with customers, extending reach and effectiveness for existing channels. Streaming TV has changed consumer behavior. It also brought digital advertising to local broadcast media. Local programmatic streaming TV is a unique and challenging platform because it allows for the automation and massive scale required to manage thousands of small, geo-targeted campaigns at once.