Best Mercury Media Technology Alternatives in 2024
Find the top alternatives to Mercury Media Technology currently available. Compare ratings, reviews, pricing, and features of Mercury Media Technology alternatives in 2024. Slashdot lists the best Mercury Media Technology alternatives on the market that offer competing products that are similar to Mercury Media Technology. Sort through Mercury Media Technology alternatives below to make the best choice for your needs
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Kochava
Kochava
170 RatingsFounded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement. -
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Leafwire Digital
46 RatingsCampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI. -
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Triple Whale
Triple Whale
476 RatingsTriple Whale consolidates all metrics from all your tools and puts them in your pocket. We simplify, inform, and save you time. We integrate eCommerce and marketing data from all your favorite apps so you don't have to switch between tabs and apps. All your data can be tracked, tested, and interpreted. Data backing your decisions makes it easier to make informed decisions. AI is being developed to reduce errors and improve your operations across all your tools. You can quickly gain insight into what is working and what isn't, so that you can strategize, optimize, and maximize growth. Get to know all about your customers' spending habits. Forecast and track your most important D2C metrics. You can send daily, weekly, or monthly reports to everyone in the company. You can choose from a template or create your own metrics. Wondering how a 0.5% increase in your conversion rate could affect your profit? Our calculator uses your data for real insight. You can adjust your dashboard to make it work for you and your team. -
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Adverity
Adverity GmbH
Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it. -
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Asana
Asana
Free 97 RatingsAsana helps teams orchestrate their work—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located or how many different departments are involved. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. It’s time to move work out of disjointed spreadsheets and email and let teams collaborate and communicate more effectively in one place. With Asana, it doesn't matter how many different teams or departments are coming together on a project, they can share context and assign ownership with tasks, combine related work, share files, get instant updates on tasks and projects and build effective cross-functional workflows. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial. -
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Singular
Singular
Speak to usThe key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance. -
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JustControl.it
GRAHAMSTOWN LIMITED
$750 per month 2 RatingsJustControl.it allows businesses to manage their advertising spending, evaluate campaign performance across multiple channels, and receive up-to-date reports about virtually every performance metric. -
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Mediatool
Mediatool
Cloud-based remote marketing platform for brands and agencies that allows them to plan, execute and track their marketing campaigns. Mediatool gives you a complete overview of all your marketing activities. Visualize your results and make data-driven decisions that you don't want to make today. -
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BL.INK
BL.INK
$99 per monthBL.INK is a sophisticated link management platform that empowers businesses to meticulously capture, track, and manage every customer interaction across various channels. BL.INK improves digital marketing attribution by making it simple to create and deploy branded shortened URLs and QR codes that capture unlimited data points. This data collection leads to perfectly-structured, consistent information crucial for improving marketing ROI and marketing attribution reporting. Trusted branded short links and QR codes also boost click-through rates in SMS messages, direct mail, emails, social media, product packaging, signage, and even TV advertisements. Our platform supports GS1 Digital Link and GS1 2D barcodes, providing valuable insights for consumers and supply-chain vendors throughout their engagement journey. BL.INK is committed to data security and compliance, offering global data residency options, HIPAA compliance, and SOC 2 certification. Since our inception in 2008, we have proudly served many industries, including healthcare, retail, consumer goods, CPG, healthcare, aviation, enterprise software, and financial services. BL.INK integrates with Adobe Analytics, ObservePoint, Khoros, Google Analytics, and more. -
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C3 Metrics
C3 Metrics
Answer your most pressing marketing questions, including Time to Financial Impact and Buy, Sell, Or Hold Current Marketing Investments. Brand Messaging & Creativity. Return on Future Marketing Investments. MRC accredited for mobile and desktop web viewability. Accreditation by MRC is the highest standard for measuring advertising effectiveness. One of the four major accounting firms performs audits. C3 Metrics makes marketing work better. Our Attribution Data Cloud, enterprise MTA, MMM, and UMM solutions transform old reporting into real-time cross platform insights. C3 Metrics averages a 15%+ increase in advertising ROI, and a 6X return for their attribution investment. -
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Funnel
Funnel
$199.00/month Funnel is an automated marketing reporting and data collection software for data-driven marketers. Funnel allows users to automatically collect all their advertising data from different sources and match it with conversion data. This allows them to more accurately analyze their online marketing spends and report ROI. Funnel integrates with over 300 advertising and marketing platforms. -
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CustomerX.i
CustomerX.i
Visualize Industry Wide Trends using Total Market Insights. (#TMI). You can compare your brand's performance to its competitors and view all your data solutions from one place. Get deep context and insights from the community using anonymous insights. CustomerX.i will help you achieve your business goals. Automate your marketing to optimize customer engagement. CX.i identifies the best customer segments and how to engage them. CX.i+ gives transparency to all marketing efforts and allows you to measure attribution for each advertising effort. CX.i gives you a complete view into your marketing from one place. You can centralize your marketing campaigns from offline, local, online, and paid. -
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Mediaocean
Mediaocean
An integrated platform that facilitates mission-critical solutions in Media Intelligence and Media Management allows customers to meet them where they are. It also allows stakeholders to connect across the media lifecycle. The Mediaocean platform is tightly connected to the media ecosystem via APIs and bidirectional integrations. It is also encapsulated in an omnichannel data warehouse which provides unparalleled transparency, control and efficiency for omnichannel advertisement. The most important data is available where and when it is most needed. You can tap into the underlying foundation of normalized information and use it throughout the campaign's lifecycle to make decisions. End-to-end workflow to enable omnichannel buying at large scale. A standardized workflow is used to manage campaigns, regardless of whether they are digital, traditional, programmatic, or across open or closed ecosystems. To streamline operations and manage global spend, use custom media accounting. -
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Keen
Keen Decision Systems
Keen is the only system that can provide both historical measurement as well as predictive, prescriptive planning to optimize marketers' spend across all channels. This is tied to financial impact. You can quickly make data-driven decisions and add data as you go. Keen's marketing elastic engine estimates can help you consider all channels, even ones you haven't tried before. Next, run scenarios to create a plan that balances financial goals and risks. Marketing mix, multi-touch attribute and other ways to measure past performance are all common marketing metrics. How do you choose your next best opportunity, especially when it's not in your preferred channel? Or when there is high uncertainty, such as in a pandemic. Keen's SaaS platform allows you to accurately predict future performance across all channels, so you can make better decisions about how you drive growth. -
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InfiniGrow
InfiniGrow
$349.00/month You can get real-time visibility to your data and automatically determine the business impact of every marketing activity. This will allow you to optimize your budget allocation for the most effective channels. Centralize your data Connect your CRM to marketing automation All the other tools you use in your marketing stack. Combine your performance and cost data into one, centralized view. Real-time visibility to your marketing Plans, investments, performance, and goals. -
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Growify
Growify
$249/month/ user Growify's Marketing Automation feature is designed to transform marketing strategies. It offers a suite advanced tools that streamline campaign administration. Growify's intuitive automation capabilities allow businesses to schedule and deploy marketing campaign efficiently, ensuring timely customer engagement. This feature simplifies marketing tasks from email marketing to posting on social media, allowing you to communicate with your audience in a consistent and personalized manner. Automating repetitive tasks saves time and ensures consistency in your marketing. Growify's automated tools also provide data analytics that can be used to refine your marketing strategy. This comprehensive automation solution allows businesses to improve customer engagement, enhance customer experience, and ultimately drive higher returns with less manual work. -
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CPV Lab Pro
CPV Lab Pro
$47 per month 2 RatingsTrack, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab serves as an ad tracking software, benefiting affiliate marketers and media buyers in monitoring their marketing performance across multiple channels. Enjoy seamless integration with popular advertising platforms such as Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank, facilitated through API connections. Benefit from seamless server-to-server (S2S) integrations with over 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and many more. Harness the capabilities of CPV Lab's affiliate link tracker to simplify your marketing operations: Consolidate all campaign data into a single dashboard for easy access. Conduct split testing on your offers and landing pages. Employ multivariate testing of your landing pages using MV Lab. Access cost and conversion information conveniently in one location. Utilize cookieless tracking through direct tracking methods. Leverage the power of data analytics to optimize your campaigns and maximize return on investment (ROI). Detect and filter out fraudulent activities with dedicated Bot and Proxy filtering . Choose between self-hosted or cloud-based tracker -
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BrandMaster
BrandMaster
BrandMasters Media Bank DAM (digital assets management software) is a tool that collects, organizes, and facilitates sharing of brand and marketing assets. To prevent assets from being published without authorisation, you can control access and validate assets. This feature is rich in features such as drag and drop, asset analytics, lightbox options and assisted search. Integrate your DAM to other BrandMaster applications, or use it as a standalone application or integrate with third-party vendors. To avoid intermediaries, you may allow extenal stakeholders to publish directly to your DAM. Our Media Bank makes it easy to share your brand assets, marketing materials, and other material. You can create media archives that are organized and consistent from A-Z. -
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Measured provides marketing insight, cross-channel view and media incrementality testing. You can turn on 100+ audience-level experiments on Google, Facebook, and 70+ integrated media platforms. Identify Media Waste, Scale. Up to 30% Marketing Efficiency. Powered by incrementality measurement Ask us today for a free demo! Solutions available: - Cross-Channel View of Marketing Spend, Marketing Attribution - More than 70+ integrations on major media platforms like Google, Facebook and Verizon Media, Criteo. AdRoll, SnapChat. YouTube, and many more! - Run A/B, incrementality, and always-on tests seamlessly - Integration is simple, you can be up and running in less that 24 hours - Learn how to maximize your spending without a stressful stress test
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Veritone Attribute
Veritone
Veritone Attribute, a turnkey broadcasting attribution solution, allows you to optimize your linear television and radio campaigns in near real-time by correlating an advertisement with web lift. Attribute allows you to track and visualize campaign information, and tie it back to the response advertisers get through increased web traffic or unique website visitors. Veritone Attribute was designed for broadcasters that need to track the performance and ROI of ads in order to retain more business. You can correlate ads and web lift, and show this relationship with visually appealing, easily shareable reports. Radio and TV can compete with digital media channels more effectively by using data. Use near-real-time data to correlate web traffic with broadcast campaigns. Track campaign performance to make changes on-the-fly with metrics like day, dayparts, creatives, and more. -
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Ruum
SAP
$10 per monthCoordinate with both internal and external stakeholders, monitor campaign budgets, update agencies and coordinate company events. Increase logistics efficiency, develop and maintain effective supply chains, coordinate teamwork in planning and execution, and create and maintain clear supply chain methods. Manage multiple services simultaneously, coordinate Proof of Concepts and Requests for Proposals, and ensure transparency in customer escalations. Create hiring plans, organize interviews, onboard new staff, and coordinate employee programs with other departments. Project-based sales management, managing key milestones, deliverables and contacts, allowing you to close more deals quicker and duplicate across accounts. Collect and discuss data, create action plans, share ideas, manage responsibilities, implement more data-driven business actions. A single glance will give you a complete overview of all tasks and projects. -
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BeMob
BeMob
$49 per monthSoftware for tracking media buyers and affiliate marketers. All your online advertising needs can be met with one solution. All ad campaigns can be tracked in one place. You can either manage traffic data using advanced rules or automatically. Analyze reports data. Optimize your campaign's performance. Workspaces and Shared Reports allow you to collaborate with your team and affiliates. Don't waste your ad budget. Forget about routine. BeMob helps you improve your ad campaigns performance to achieve the highest ROI. You can forget about server monitoring 24/7 and hidden fees. BeMob is your one-stop solution for focusing on your ad campaign performance. BeMob will allow you to enjoy a new level of Ad tracking Performance, and UX unlike any other. BeMob Server Auto Scaling Architecture makes it easy to work with any traffic amount. You can launch and stop your campaigns without logging into Traffic Source Accounts. -
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Shopperations
Shopperations
Easy-to-use marketing planning and budget management system to assist brands of Consumer Packaged Goods and their agencies. With just a few clicks, you can track sources of funds, standardize your tactical planning, actualize invoices and customer deductions, redeem coupons, automate reporting, and create beautiful marketing calendars. For post-promotional or marketing mix analytics, generate high-quality, granular and timely data. We automate minutiae so marketers can do marketing! -
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Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.
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CAKE
CAKE
Real-time management of performance marketing. CAKE's powerful performance-marketing software will give clarity to your marketing campaigns, and empower you to make smart marketing decisions. For improved profit margins, you can manage and measure the performance of your partners with precision. Maximize profitability by collecting, validating and distributing leads in real time. Multitouch attribution allows you to measure channel performance and optimize ROAS. CAKE's Affiliate Marketing Solutions provides the tools to efficiently manage and analyze your partner marketing program, maximize performance for maximum profitability, and attract valuable partners. CAKE's Lead Generation Solution captures and validates leads in real time and measures closed-loop performance for optimal acquisition efforts. -
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Tru Power Data
Tru Power Data
Tru Power Data offers a variety of solutions for businesses that want to optimize their marketing and sales efforts. These include lead distribution, data storage, attribution and more. Tru Power Data helps businesses manage leads, store and analyze data, and track advertising campaign performance. Request a free demo today! -
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Marketing Evolution
Marketing Evolution
Advertising waste is a profit killer that causes chaos for both marketers and consumers. TrafficGuard predicts that digital advertisers will lose up to $100 million per day in ad fraud within the next five years. This is a huge loss for Omnichannel marketers. It requires a hard look at both spend and strategy as well as how marketing is measured. You can reach your customers more effectively by understanding their interactions at all touchpoints across online and offline channels. Advanced analytics can be used to optimize key performance indicators (KPIs), such as campaign performance, engagement, sales, and other metrics. Use campaign recommendations and insights to make the right decisions about your media mix, budget and creative rotation, brand-building efforts, long-term planning, and media mix. Maximize our media investment towards business metrics such as brand consideration, demand generation, and sales. -
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Evocalize
Evocalize
Embedded Digital Advertising Technology. Provide users with powerful marketing tools. For CRMs, portals, marketplaces, and multi-location brands. Turn Data Into Revenue. eMarketer predicts that digital advertising in the USA will reach $201 billion by 2023. This exciting revenue opportunity is available through Evocalize technology. Your application's data and intent signals, along with the Evocalize platform, self-service UI and platform, allow users to run data-driven advertising programs across Facebook or Google. Marketing Infrastructure as a service. Evocalize's infrastructure has served over 5 billion impressions. It provides the structure, stability, and scale necessary to offer world-class online marketing programs to your users. Embedded Platform. White label platform for native integration that accelerates time to market Developer Tools Use Our APIs You can build your own UI using our infrastructure. -
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Hockeycurve
Hockeycurve Growth Solutions
This is used by brands to create and show relevant ads based on data. Based on the user's online and offline activities, Generate User product feeds. Every user is unique so every ad should be unique. Media Buying Automation to Bring Speed, Scale and Drive Performance. We provide real-time campaign performance dashboards, a/b testing environments. Hockeycurve delivers outstanding performance and higher return on ad spending through data-driven personalized messages and real-time optimization. Hockeycurve provides a highly efficient solution to manage ad creativity, production, and ROI. Hockeycurve's platform offers premium CPMs and higher performance, while also offering publishers new revenue streams outside their domains. Hockeycurve's revolutionary predictive communication engine uses Big Data & Artificial Intelligence, to identify and profile high-intent consumers and deliver dynamically created experiences to each one. -
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Welcome Software
Welcome
NewsCred's brand Welcome transforms the way marketers do marketing. It is the most widely used marketing orchestration platform by the world's most ambitious brands. It helps them strategically align their teams, eliminate the friction from execution, and show meaningful results. Only Welcome is a platform that was specifically designed to handle modern marketing's complexities and scale to support large teams around the globe. It's a new layer in the marketing technology stack that allows marketers to work together, connect with other martech tools, measure performance, and collaborate better. Welcome unlocks the potential of marketing. Learn why Welcome is the marketing home of some of the most recognizable brands in the world. -
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Fospha
Fospha
Fospha is used by world-class DTC marketers to analyze their Paid Media performance across digital and offline channels. Through machine learning, Fospha combines multi-touch-attribution and marketing-mix-modelling in one view. Fospha gives marketers credit for impressions-led channels. It helps them make better data-driven decisions every day. Track your performance against target using data you can trust. Independent reporting across all channels allows you to be notified when you are going to miss your KPIs and then shows you where you should investigate. To find the problems and opportunities, dig in. Compare your KPIs at a finer level. Then decide what you need do to get back on the right track and hit your target. You can break down your KPIs by channel, source and campaign, as well as time periods. -
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TUNE
TUNE
$499 per month paid annuallyThe TUNE Partner Marketing Platform (formerly HasOffers) is a fully customizable, white label SaaS solution for building, managing, and growing partner programs and affiliate networks. Digital advertisers around the world use TUNE to maximize their ROI, from partner onboarding to conversion tracking, payouts, and beyond. -
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N.Rich
N Technologies
ABM platform with the best advertising component. It also has rich segmentation, campaign, and opportunity analytics features. Our customers use us for personalised content delivery to their target accounts, which generates engagement and 1st-party intent data. The generated data is used to trickle down the relevant person for a more personal approach that increases the likelihood of a successful business transaction. To increase the relevance of your content, you can divide your target accounts into multiple buckets. Our segmentation tools allow you to expand your reach based upon technographic and firmographic data. Segment high intent accounts and target them using lead generation content. -
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Oribi is your all in one marketing analytics tool. With our cutting-edge technology and powerful features, we empower businesses of all sizes with data-driven decisions. We also provide optimization guidance. Oribi identifies what needs your attention and turns your data to action. Get actionable insights that drive results. Be ahead of the curve and understand trends. Be aware of trends and stay ahead of the curve. Be aware of trends and stay ahead of the curve. Be aware of trends to stay ahead of the curve.
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Factors.ai
Factors.AI
$99 per monthTo decode customer behavior, optimize ROI and determine marketing's impact on revenue and pipeline, you need to factor-in your marketing efforts. A robust integration to your martech stack results in a one week onboarding cycle. Flexible and configurable attribution engine that allocates conversion credit to the relevant touchpoints. Consumer-grade User Experience for Analysis, defining Custom Events, and Dimensions. A collection of curated templates that are based on the best practices of high-performing teams around the world. To get a holistic view of marketing performance, stitch customer journeys from the first touch to the final win. AI Engine continuously analyzes and diagnoses key metrics and highlights insights and recommends. You can see the whole Marketing Funnel without any dependencies. -
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Eulerian
Eulerian
Learn how to optimize the performance of every $ spent in your marketing campaigns with Identity resolution and a complete digital marketing optimization solution, activation toattribution. Your business will gain more value. You can improve your real-time performance marketing by leveraging activation and attribution in the same workspace. Our integrated toolset allows for seamless workflows that will improve your ability to activate quickly. No more identity issues in your customer journey. All your data is matched at the user level. This includes digital campaign interactions, multi-device journeys and in-store purchases. To activate profitable marketing campaigns using your media platforms, leverage improved accuracy in your audience targeting. Automation allows you to save time in activation orchestration. Select the right media platform to invest. -
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U.Connect
OneTouchPoint
U.Connect helps companies to take control of their brand and budgets. It also serves as a central command centre for flawless marketing executions and supply chain management. OneTouchPoint's U.Connect platform allows you to launch local marketing campaigns and manage your marketing supply chains. You have full control over design quality and production quantities, distribution and budget. You can create pre-approved libraries with content and creative assets that are customizable, produced and shipped on-demand. All this is supported by a suite business intelligence and reporting capabilities. U.Connect empowers your company's front desk and provides advanced business controls and insights that help you understand marketing costs. A client saw $120,000 in freight savings in a single year. -
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ChannelMix
ChannelMix
$25,000 per yearChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy. -
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SegmentStream
SegmentStream
SegmentStream's AI-driven predictive attribution helps you recover lost conversions due to ITP, private browsing and cross-device customer journeys. For automated cross-channel ROI reporting, collect all marketing data from your Google BigQuery data warehouse. Enterprise-level solution to unify all your advertising costs, mobile app data, and offline conversions into one place for automated marketing ROI reports. You can visualize reports in your favorite BI software. SegmentStream predictive attributing allows you to see the true value of your marketing channels and campaigns post-cookie. SegmentStream predictive attribution allows you to instantly see the incremental impact of any marketing traffic source without waiting for a conversion to occur. -
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Nielsen Marketing Cloud
Nielsen
Maximize your ROI by understanding how marketing and advertising impact audiences throughout the customer journey. Find out what your audience wants and connect them with the media, music, and video content that they enjoy. You can measure the impact of your campaigns on your brand objectives. Personalize video content using show and celebrity data. -
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Dreamdata.io
Dreamdata
$999 per monthDreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights. -
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NestAds
NestScale
$0/month/ user NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants. NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics. The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges. NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS. NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more. -
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Bionic for Agencies
Bionic Advertising Systems
$125 per user per month#1 Rated Media Planning Software Software for media planning that is 5-star rated and award-winning. It delivers flawless media plans, beautiful flowcharts and effortless RFPs and Os, flawless trafficking and diligent reporting. Client dashboards and vendor reconciliation are just a few of the many features you will enjoy! -
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LoopMe's advertising platform includes Artificial Intelligence (mobile DMP) and Artificial Intelligence (mobile desktop). These are designed to deliver exceptional video campaigns on mobile, connected TV and desktop devices. LoopMe's award winning optimization and advertising tools are available through a variety of buying options to help you achieve success in your video advertising campaigns. Our platform combines attribution, AI, and analytics to create outstanding brand advertising campaigns. Book and plan your video campaigns on mobile, desktop, and connected TV. We harness our data and artificial intelligence optimization tools to deliver outstanding results towards your campaign goals. Studies show that video is the most effective advertising format. LoopMe has a wide range of mobile video formats, including pre-roll, native, 360, and award-winning rich media to suit your campaign needs.
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ORM Technologies
ORM Technologies
ORM offers a cloud-based solution that is easy to use and leverages ORM’s deep expertise in Optimization, Statistical Analytics. ORM offers cloud-based solutions that enhance the sales and marketing functions of a company. Optimized Sales Management or Optimized Marketing Management are two solutions that can be used to optimize sales and marketing. Both solutions provide predictive analytics and optimization, as well as enhanced report and data analysis capabilities. All solutions have a common theme: a minimum cost savings of between 5% and 15%, and significantly improved reporting and data management. ORM Technologies is the only platform that provides clear and specific action plans to help you increase revenue. It's like having your own data scientist. -
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Atomized, a marketing visualization platform, allows you to visualize the planning, staging, and workflow of your marketing campaigns. Atomized is a visual marketing platform that can be used by small businesses, agencies, and brands to create marketing calendars that connect content, teams, and apps. It integrates with the most popular DAM systems, workflow tools and social tools as well as email automation tools.
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CrossCap Marketing Calendar
CrossCap
This is the only marketing calendar you will ever need. Orchestrates your marketing campaigns & tactics. Outlines your marketing mix for customer segments. Customer journey maps and campaign schedules. This central solution allows you to launch your campaigns without any technical skills. Cloud-based marketing calendar software customized for your business. Zoom navigation supports year-to-day views. Filters for calendar & planning views. -
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AdBraze
AdBraze
$99 per monthStreamline your marketing workflow, reduce the repetitive work of media buyers, increase efficiency within the creative department. AdBraze is the complete stack marketing solution to scale your business. You can easily modify, upgrade, or launch new versions of your performing creatives. You can launch omnichannel campaigns with customizable templates that you can customize for your preferred audiences and strategies. Simply provide the link to your data storage to transfer seamlessly creatives from Dropbox and Google Drive to Facebook. All your workflows can be merged into one interface, from the creative task assignment through to the campaign launch. Implementing task managers improves communication between departments, making interaction more productive and effective. To launch your campaign, you can choose any account or platform. You can view the structured data regarding all team members to get a better understanding of each manager's effectiveness. -
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MARMIND
MARMIND
MARMIND®, a world-class platform for Marketing Resource Management, empowers marketers to maximize their resources and maximize results. MARMIND®, the only marketing platform that enables businesses to create seamless workflows to plan, budget, and analyze results across locations, departments, or points, enables them to make better business decisions. We offer support services, consulting, implementation and support services that complement our large network of marketing professionals and technology partners. This ensures that our customers are able to master their marketing. -
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TrackAd
TrackAd
TrackAd is a technology company that develops technologies that improve the performance of digital advertising campaigns. They address the challenges of attracting new customers, monitoring ROI, analysing contribution, and automating data collection. They are used by over 150 clients in Europe, including Cdiscount and Decathlon, E. Leclerc, Sephora, and Sephora. The TrackAd suite consists of 4 products. . TrackAd 360: Multichannel attribution and cost-centric analysis . TrackAd Lead: Analysis of the ROI of Lead Generation . TrackAd Collector: Automatic collection of advertising investments . TrackAd Affiliate: Antifraud and CPA publisher management