Marketing Evolution Description
Advertising waste is a profit killer that causes chaos for both marketers and consumers. TrafficGuard predicts that digital advertisers will lose up to $100 million per day in ad fraud within the next five years. This is a huge loss for Omnichannel marketers. It requires a hard look at both spend and strategy as well as how marketing is measured. You can reach your customers more effectively by understanding their interactions at all touchpoints across online and offline channels. Advanced analytics can be used to optimize key performance indicators (KPIs), such as campaign performance, engagement, sales, and other metrics. Use campaign recommendations and insights to make the right decisions about your media mix, budget and creative rotation, brand-building efforts, long-term planning, and media mix. Maximize our media investment towards business metrics such as brand consideration, demand generation, and sales.
Marketing Evolution Alternatives
BL.INK
BL.INK is a sophisticated link management platform that empowers businesses to meticulously capture, track, and manage every customer interaction across various channels. BL.INK improves digital marketing attribution by making it simple to create and deploy branded shortened URLs and QR codes that capture unlimited data points. This data collection leads to perfectly-structured, consistent information crucial for improving marketing ROI and marketing attribution reporting. Trusted branded short links and QR codes also boost click-through rates in SMS messages, direct mail, emails, social media, product packaging, signage, and even TV advertisements.
Our platform supports GS1 Digital Link and GS1 2D barcodes, providing valuable insights for consumers and supply-chain vendors throughout their engagement journey.
BL.INK is committed to data security and compliance, offering global data residency options, HIPAA compliance, and SOC 2 certification. Since our inception in 2008, we have proudly served many industries, including healthcare, retail, consumer goods, CPG, healthcare, aviation, enterprise software, and financial services. BL.INK integrates with Adobe Analytics, ObservePoint, Khoros, Google Analytics, and more.
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LeadsRx Attribution
We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market.
LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions.
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Creatio
Creatio is a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom.
Featuring an intuitive no-code UI builder, a drag-and-drop business process builder, and a variety of built-in tools for workflow automation, the Creatio platform allows you to create business applications of any complexity and scale - addressing both structured and unstructured industry workflows, rich reporting, diverse machine learning use cases, and flexible analytical dashboards. With Creatio, the development effort for such applications is reduced by up to 10 times!
Additionally, Creatio provides a marketplace of ready-to-go solutions, connectors, and templates for popular business needs and use cases.
The Creatio platform is built on a modern technology stack, which offers maximum degree of freedom to integrate the platform within your organization’s digital ecosystem.
Creatio CRM is a full-fledged suite of products for marketing, sales, and service automation integrated on one no-code platform. Creatio products can be deployed as a single CRM bundle or as standalone solutions to fit your company’s exact needs.
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Demandbase
Demandbase offers AI-powered ad campaigns. Demandbase is the first Account-Based marketing platform specifically designed for B2B. It allows you to seamlessly execute Account-Based Market across your entire funnel. With signals that go beyond traditional firmographic data, such as product usage, budget, investments, and interests, you can create a target list of companies interested. Find internal stakeholders in target accounts across the Web. Personalized messages and advertising that address their specific needs and pain points will increase interest. Your website should provide a unique experience for every visitor, including headlines, site content, visuals, call-to-actions and downloadable assets. Sales can close deals by using insights that personalize outreach and maximize quality of conversations with customers.
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Integrations
No Integrations at this time
Company Details
Company:
Marketing Evolution
Year Founded:
2000
Headquarters:
United States
Website:
www.marketingevolution.com
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Product Details
Platforms
SaaS
Type of Training
Documentation
Live Online
Webinars
In Person
Videos
Customer Support
Phone Support
Online
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