Alternatives to Arity

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

BIGDBM, a leading US provider of data, has over 7 years of experience in building identity graphs, with a focus primarily on ROI, privacy, and quality. Our US consumer and B2B data sets can be used to enhance your marketing campaigns, lead-generation strategies, and identity validation workflows. Our unrivaled datasets of consumer data provide you with valuable insight into the consumer. These include core contact information (emails and phone numbers, addresses, device identifiers, etc. ), lifestyle and affinity attributes as well as buyer intent and consumer website visits. Our B2B data sets provide comprehensive and current contact information on 30 million+ US companies and 125 million+ employees to help you develop your sales pipeline.

Gain round-the-clock access to a premier marketing database with a flexible pay-as-you-go pricing model. Instantly create lookalike models powered by artificial intelligence in mere moments instead of waiting months. The TRAK platform simplifies the process of entering, exiting, and launching your marketing efforts. Break free from restrictive data environments and seize control of your own information. Effortlessly engage your top audiences through personalized channels, including direct mail, email, digital platforms, and even connected TV. This service checks numerous boxes and offers a self-service option, setting it apart from competitors. Utilize TRAK’s extensive consumer database to develop predictive models or curate targeted audiences. Enhance your records by adding opt-in email addresses, IP addresses, and phone numbers. You can also enrich your audience profiles with attributes such as age and income, enabling smarter marketing strategies. Carry out essential tasks like data hygiene, standardization, and deduplication with ease. Discover the high-performance marketing data you’ve been seeking, available on demand. TRAK harnesses the power of artificial intelligence and machine learning to revolutionize traditional data science and modeling practices, ensuring you stay ahead in the competitive marketing landscape. This innovative approach not only saves time but also delivers more accurate insights for your campaigns.

Every day, we examine billions of data points to deliver precise and prompt insights regarding over 1,000 companies. Our goal is to address critical inquiries about these companies, enabling investors to make informed choices while assisting businesses in boosting their market share, sales, and customer base. With a decade of experience and extensive sample sizes, we achieve an unparalleled level of accuracy. We ensure that alternative data is provided as quickly as possible. Our process involves identifying, gathering, refining, and analyzing the finest data available globally, allowing you to concentrate on your decision-making. The results are aligned with company-reported earnings, thanks to our transparent self-auditing practices. We continuously acquire a variety of datasets to maximize value for our clients. Our advanced web data collection encompasses a wide range of sites across different sectors, ensuring comprehensive retailer coverage backed by a strong sample. By gaining insight into the fundamental elements that drive company performance, you can access timely and accurate data presented in the format that best fits your operational needs, ultimately leading to more strategic choices. Additionally, our commitment to data integrity means that clients can trust the insights we provide.

Nielsen Scarborough offers extensive insights into local and national consumer behaviors across more than 2,000 categories, which encompass various aspects such as leisure pursuits, shopping habits, purchasing trends, and media usage. By conducting over 330,000 surveys each year in the U.S., they empower advertisers and media organizations to effectively satisfy customer needs while exploring new strategic opportunities. Gaining insights into the distinctive behaviors of your clientele allows for a deeper understanding of the competitive landscape, which can lead to the formulation of strategies that amplify your advantages. Nielsen Scarborough's localized market insight studies enable a thorough exploration of consumer behaviors in diverse sectors, including automotive, banking and finance, beverages, demographics, digital and internet usage, grocery and convenience shopping, healthcare, home improvement, home shopping, lifestyle choices, media consumption, restaurant visits, retail activities, sports interests, telecom and mobile services, transportation, travel preferences, and voting behaviors. This comprehensive analysis not only aids in identifying market trends but also enhances targeted marketing efforts tailored to specific consumer segments.

AGR has achieved precise consumer profiling by integrating our extensive data network with cutting-edge technologies. Our services encompass analytics consultation alongside solutions tailored to customer needs. Through INTELLI-LINK, we pinpoint and utilize connections among various data sources, leading to enhanced identity resolution and deeper consumer understanding. Each AGR marketing solution is meticulously cross-referenced and aligned with our comprehensive national demographics and psychographics databases. This approach reveals critical insights such as vehicle ownership, specifications, and service history relevant for automobile marketing, which covers both new and pre-owned vehicle transactions, insurance, parts, service, warranties, and identifying garages featuring green or electric vehicles. Additionally, we provide unparalleled email verification and adherence to compliance standards, ensuring optimal reachability while facilitating the development of cohesive omnichannel marketing strategies that resonate with consumers across different platforms. Ultimately, our innovative solutions empower businesses to effectively engage their target audiences and drive impactful results.

Accurate Append enhances your marketing and sales strategies by providing exceptional customer data, granting you the advantage needed to rise above your competitors. Understanding the importance of precise contact information for businesses, our advanced data intelligence algorithms ensure top-tier connection rates, allowing your outreach initiatives to consistently connect with the intended recipients. You can obtain operational data from multiple data lakes quickly, significantly reducing the time required for data retrieval. Our robust API facilitates the seamless integration of consumer data within your technology stack, CRM systems, and databases. With minimal information, you can create extensive customer profiles that go beyond conventional insights. Our cutting-edge technology allows you to deeply analyze your customers' preferences, behaviors, and demographics, fostering personalized interactions that yield tangible results. In just a few clicks, you can generate responsive contact lists that perfectly match your target audience, streamlining your marketing efforts even further. Ultimately, leveraging Accurate Append means transforming your approach to customer engagement and achieving higher success in your campaigns.

Discover how Olvin can transform access to premier foot traffic data for two major sectors: retail and real estate. Predictive insights should be available to all, extending beyond just the ecommerce landscape. Historically, data analytics have demanded significant resources and specialized skills that aren't universally attainable, but this paradigm can shift. With Olvin’s user-friendly platform, Almanac, businesses can tap into location data and advanced AI to gain immediate, actionable predictive insights tailored for physical stores. By harnessing extensive historical data and employing state-of-the-art AI and machine learning methods, we can forecast consumer behavior as far as three months ahead. Our competitively priced data solutions ensure that businesses of any size can utilize AI and ML-driven consumer analytics. Gain immediate understanding of consumer trends without the need for extensive data expertise or complicated system setups. We merge exceptional data with advanced AI technology to empower retailers with quick and cost-effective insights that drive informed decision-making. In this way, Olvin is paving the way for a more equitable landscape in data accessibility.

CE Vision's visualization platforms and data feeds provide unparalleled insights into market research and consumer behavior by integrating a wide range of privacy-compliant data from various regions. These one-of-a-kind actionable insights are fueled by near real-time market intelligence and benchmarking capabilities across industry sectors, subindustries, and brands, encompassing data on over 12,000 monitored public and private brands as well as more than 494,000 store locations. Users can access information regarding online, brick-and-mortar, and third-party channels as recent as six days after a purchase is made. Trusted by global brands for market intelligence and shopper behavior analysis, CE Vision helps businesses identify new competitors and growth opportunities, measure sales in relation to competitors, evaluate customer loyalty and retention, benchmark market shares, and analyze overall business performance. With CE Vision, organizations can effectively enhance their corporate strategy, drive marketing insights, and gain a deeper understanding of their shoppers, ensuring they have access to the most precise market intelligence available. This comprehensive approach not only aids immediate decision-making but also prepares businesses for future challenges in a rapidly evolving market landscape.

Gravy Analytics analyzes enormous volumes of pseudonymous mobile location signals daily, sourced from millions of devices, to gain insights into people's movements and motivations. With billions of location signals generated each day, their extensive events database adds context to countless places and points of interest. The consumer visit data is entirely based on deterministic location information, ensuring accuracy and reliability. They provide verified and refined location datasets accessible through APIs or batch delivery methods. This results in actionable real-world consumer insights related to foot traffic, attribution, and competitive analysis. By creating location-based audience segments, they empower businesses to launch data-driven advertising initiatives effectively. Gravy Analytics aims to assist companies in tackling significant business challenges through high-quality location data. To achieve this, brands and advertisers require contextual understanding to decipher consumer behavior and motivations behind their movements. The selection of local events and activities we partake in not only provides this context but also sheds light on our lifestyles, interests, and personal affiliations, ultimately enriching the data landscape. This deeper understanding can significantly enhance targeted marketing efforts and improve overall engagement strategies.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

A prominent big data firm harnessing advanced technology for data transformation is designed to assist businesses in achieving impactful data-driven marketing strategies. Vpon provides high-quality data while ensuring robust security through the Wee Global Data Marketplace. The Wee Data Platform serves as an all-encompassing data solution that empowers clients to make informed, data-driven choices and expedite business transformation seamlessly. Utilize Wee to gather first-party data at scale while efficiently managing your digital assets. Engage in data analysis to extract actionable insights that can propel your business forward. Use data strategically to enhance operations by targeting the appropriate audience effectively. Transform your data into meaningful insights that drive results. AppVois positions you at the forefront of the industry by uncovering the latest trends in the mobile app market while allowing you to explore your target audience's preferences in depth. With AppVois, you gain unparalleled visibility into the app marketplace, enabling a thorough understanding of new users’ app choices and behaviors. This comprehensive approach allows businesses to stay one step ahead in a rapidly evolving digital landscape.

Buzz App is a business intelligence company that offers market data, consumer insights, and data discovery services. We provide real-time Marketing Solutions to your organization. Our Business Intelligence Tools will help you to get the data that you need to make informed decisions.

Converting data into dependable insights leads to more informed decisions in the real estate sector. As experts in model-driven valuations, we have created a globally functioning Automated Valuation Model (AVM) that provides precise and instantaneous property valuations across more than 40 nations. This capability allows you to determine property values, assess collateral, scrutinize portfolios, validate appraisal documents, and explore investment possibilities on a global scale. We pride ourselves on the adaptability of our data delivery, ensuring that you receive information in the format that suits your preferences best. Utilizing our proprietary Matrixian platform, we offer various options such as APIs, batch files, (PDF) reports, and captivating visualizations through our mapping system. This versatility enables us to provide data in real-time or on a scheduled basis, ensuring a tailored data delivery experience that aligns perfectly with your individual requirements, thereby enhancing your decision-making process.

Gain limitless access to high-quality sales leads by utilizing Salesgenie's top-notch business and consumer databases, allowing you to conduct searches whenever you wish. You can refine your search with numerous criteria, such as industry, location, income, ZIP Code, age, and additional filters, making it easy to identify targeted sales leads and obtain comprehensive profiles that prepare you for successful sales interactions. Are you tired of wasting valuable time and resources on ineffective leads? With Data Axle Salesgenie, you will receive the most reliable and current consumer and business data at your fingertips. Furthermore, it's both cost-effective and accessible whenever you need it, through both the online platform and mobile application. Our dedication to delivering high-quality data is unwavering, which is why we invest over $20 million annually and employ a team of 300 full-time researchers to guarantee that our information remains the most precise available on the market. This commitment not only supports your business’s success but also ensures that you stay ahead in a competitive landscape.

&facts offers brands the opportunity to tap into market insights that are based on actual data from the real world, enabling them to introduce products at the most opportune moments. In today's rapidly changing environment, traditional research methods are insufficient; lengthy processes involving surveys, focus groups, or costly reports can take too long. With &facts, you can access real-time insights that reflect current consumer behavior, ensuring you stay ahead of the curve. - Insights driven by the behavior of billions of consumers: Our data provides a genuine understanding of how consumers act. - Stay informed about current trends: Leverage our insights to adapt to evolving consumer preferences effectively. - Streamlined analysis: Recognizing the demands of contemporary brands, we deliver pre-analyzed insights as soon as you initiate a search, allowing for quicker decision-making. By utilizing these capabilities, brands can make more informed choices and respond promptly to market shifts.

DecaData emerges from our extensive collaborations with retailers and their analytics teams over the years. Being included in an exclusive network of analytics for a chosen few retailers allows us to gain unmatched understanding of their operations and data generation processes. This, when paired with our proven ability to comprehend the data usage by both the buy-side and corporate sectors, creates a powerful synergy that enhances our insights. Our unique position enables us to leverage this knowledge effectively for the benefit of our partners.

Utilize the robust consumer data offered by Experian marketing services to deepen your understanding of your clientele, foster new business opportunities, and facilitate meaningful interactions across various platforms. With ConsumerView, your business can elevate its performance by accessing a vast array of data attributes. This includes vital consumer demographics such as age, gender, marital status, the presence of children, and income levels. Moreover, life event triggers like becoming a new parent, moving into a new home, or relocating can provide critical insights. Automotive data reveals not only the types of vehicles consumers own but also their propensity to make future vehicle purchases. Additionally, highly predictive financial segments derived from Experian's comprehensive national consumer credit file provide area-level aggregated credit statistics. Furthermore, purchase data can shed light on previous buying behavior while forecasting future purchases across a multitude of product categories, alongside insights into consumer decision-making styles and their preferred channels of marketing communication. By leveraging these insights, businesses can tailor their strategies for optimal engagement and success.

Canvs AI is an insight platform that transforms open-ended texts from surveys, social media and transcripts into conversational intelligence. It can also be used to analyze product reviews and other information such as product reviews and product reviews. Canvs is used worldwide by some of the most respected brands, research agencies, media and entertainment companies to speed up time-to-insights and deepen understanding of audience. It also reduces the cost of analysis. Automate the analysis and interpretation of open-ended text to quickly uncover consumer insights with deep emotional context and high analytical confidence. Canvs' intuitive and easy-to-use insights portal allows you to quickly explore, filter and compare your findings. You can also generate stunning data visualizations. Automate the coding of attribute, recall, and awareness questions. Quickly identify and categorize sentiments and emotions associated with respondents and responses.

At Ameribase Digital, almost half of our personally identifiable information (PII) data exhibits a minimum of ten matches from various sources, while the other half of our phone data shows at least two matches. Additionally, we connect our information to an impressive three billion transactions on a daily basis, which guarantees a high level of precision. Our data collection involves a network of thoroughly vetted partners who adhere to privacy regulations, capturing online interactions, brand indicators, shopping behaviors, geographic data, purchase records, registrations, form completions, surveys, voter details, software development kits (SDKs), and mobile applications. Each data source undergoes a stringent cleaning process before being cross-verified with other datasets, ensuring that the audiences we target are highly accurate and accessible across all platforms. This meticulous process not only enhances the reliability of our data but also strengthens our commitment to maintaining privacy standards.

Markight serves as a powerful retention marketing solution designed to enhance your eCommerce operations by effectively analyzing customer data. You can create marketing, advertising, and promotional strategies that align with your customers' purchasing behaviors. By taking into account elements like pricing, historical sales, and various product categories, you can refine your sales approach. Additionally, the platform utilizes advanced data science technology to categorize customers and empower data-informed decisions tailored to specific customer segments. It streamlines KPI Monitoring by compiling and presenting diverse business data sources in a visual format. As a customer data analytics platform and data-driven marketing instrument, Markight equips marketing and sales leaders to make timely and informed choices about customer engagement. With the integration of customer bundling techniques, data science, and artificial intelligence, Markight assists organizations in pinpointing their most valued customers and implementing strategies for retention. This comprehensive approach not only enhances customer loyalty but also drives sustainable growth by fostering deeper connections with your audience.

Discover a revolutionary platform designed for your personal data, seamlessly integrated with a marketplace that prioritizes data sovereignty. Generate passive income without compromising your privacy or exposing your information. Experience the potential of tailored AI services while maintaining complete control over your data. Use your voice to create impactful changes in the world around you. Customize AI solutions based on your unique data without needing to offload it to the servers of major tech firms. With the innovative approach of federated learning, you can both profit from your data and protect your personal details. Envision a future where you can participate in a decentralized autonomous organization (DAO) and influence how data is utilized. Transform your interests, preferences, and activities into a personal avatar that reflects your digital footprint. Connect with others who share your vision and collaboratively chart the course ahead. We have developed a groundbreaking system that we believe will redefine our relationship with data for generations to come. This paradigm shift empowers individuals to reclaim ownership and foster a new era of data interaction.

SessionM offers a customer engagement and loyalty platform that enhances personalized and rewarding interactions for major global brands, with a focus on sectors such as Restaurants, Retail, Consumer Goods, and Travel. By designing a unique loyalty experience, businesses can encourage high-value customer behaviors while also collecting crucial insights into customer analytics and preferences. The platform's adaptable features support the development of tailored loyalty programs and individualized experiences. Seize pivotal moments by promptly addressing customer signals across a variety of channels. By integrating machine learning and real-time decision-making, SessionM enables businesses to engage customers seamlessly, enhancing interactions and overall engagement. Additionally, SessionM's technology accumulates both real-time and historical first-party data from various channels, creating comprehensive 360-degree customer profiles that are actionable for all systems, thereby optimizing customer relationship management. This capability not only improves customer satisfaction but also drives long-term loyalty and engagement.

Hive Marketing Cloud: A Platform for Customer Intelligence and Engagement Established in 2010, Hive Marketing Cloud is a privately owned company that focuses on the Travel, Insurance, and Retail sectors. This platform empowers brands to effectively engage and convert their audiences on a large scale by executing highly personalized and advanced multi-channel marketing strategies from a unified system, leveraging all available data to enhance customer experiences. With Hive, users can uncover valuable data insights, assess customer lifetime value, develop segmentation based on recency, frequency, and monetary value (RFM), automate customer journeys, and evaluate engagement and outcomes, providing insights that extend beyond mere clicks and opens. Additionally, Hive's comprehensive tools enable businesses to foster deeper connections with their customers through data-driven decision-making, ultimately leading to enhanced marketing effectiveness and customer satisfaction.

Facilitating partnerships between retailers and brands to enhance customer value is essential in today's market. Through solutions that encompass omnichannel personalization, retail media, and data monetization, companies in the grocery, drug, and specialty sectors can thrive alongside their brand partners. The platform offers self-service customer analytics and targeted outreach, utilizing the power of automated data science. With AI-driven marketing interactions, businesses can engage with customers on a one-to-one basis across various channels effectively. Additionally, the platform provides seamless brand collaboration opportunities, allowing for monetization of data and media assets. By harnessing AI, NIQ Activate's retail media solution empowers retailers to improve their profit margins by streamlining the setup of their retail media network, featuring comprehensive data management, automated activation, and robust measurement & attribution capabilities. Furthermore, NIQ Activate equips retailers and brands to identify potential risks and seize opportunities for their promotional offers and advertisements proactively. By leveraging NIQ Activate's advanced predictive audience-building features, businesses can craft hyper-targeted advertisements that align closely with customer preferences while fulfilling brand objectives, ensuring a more effective marketing approach. This strategic integration ultimately leads to a more dynamic retail environment where collaboration flourishes.

Utilize the Revotas marketing automation platform to orchestrate campaigns that are responsive to real-time consumer actions. This innovative platform empowers you to execute highly effective and efficient marketing initiatives across various channels, including mobile, email, social media, and paid search. By harnessing the capabilities of Revotas, you can elevate the customer journey experience and enhance personalization like never before. With insights drawn from consumer behavior data, you can significantly improve customer experiences and boost conversion rates. Focus on identifying your most valuable subscribers and engaged consumers, allowing you to deliver tailored messages that enhance their lifetime value. Embrace a consumer-centric, data-driven strategy that automatically personalizes communications for each individual, fostering increased engagement and brand loyalty. Furthermore, by predicting purchasing behaviors and employing AI technologies, you can dynamically adjust marketing efforts in real-time, ensuring relevance to individual consumer actions and preferences. In this way, the Revotas platform not only streamlines your marketing processes but also cultivates deeper connections with your audience.

SALESmanago solutions cover all key challenges of modern eCommerce business, identifies people visiting your website, analyzes their online behaviour and transactions, and uses its AI hyper-personalization engine to improve the Customer Experience and deliver perfectly tailored offers during a complete customer lifecycle in all marketing channels. It is a non-code software that is accessible to all companies and easy to integrate. Each user receives full support through educational materials and assistance from Customer Success advisors. You can find the right solution for you among a range of SALESmanago options. Unique AI-driven features we deliver: Full website personalization Dynamic 1-to-1 email marketing Multichannel abandoned cart recovery AI-powered product recommendations across all channels Loyalty programs Search Engine Turbocharger, Progressive profiling ABX Testing engine eCommerce Dashboard Workflow Generator and 650 additional features that are dedicated to eCommerce and B2C businesses.

Through a strategic alliance, EPICA has transitioned its prediction platform to Azure, the cloud solution provided by Microsoft, which allows our clients and suppliers to access EPICA’s powerful data science tools securely and instantly. Businesses are leveraging the EPICA Platform along with Sophia® AI to stay ahead of their rivals effectively. Our seamless implementation process enables you to easily merge with your existing technological infrastructure. By recognizing patterns, you can foresee your customers' future purchasing behaviors with remarkable precision. Gain insights into the likelihood of each shopper making a purchase or even create your own audience to evaluate their propensity to act on specific products. This personalized approach enhances the customer experience, rewarding them for the data they provide. Offer a unified and engaging experience across both your physical store and digital advertising campaigns. The key to achieving such precise predictions lies in the rich quality and volume of data that feeds into the AI engine's learning process, which continuously improves its predictive capabilities. By harnessing these insights, companies can foster stronger relationships with their customers.

Dealtale stands out as the pioneering No-Code platform for data exploration. We recognize the challenges and inefficiencies that arise from juggling numerous complex digital tools, which is why we developed a solution that seamlessly integrates and organizes data for analysis, offering teams an incredibly straightforward interface to obtain quick insights without the need for coding, managing data silos, or dealing with outdated data frameworks, data science, or engineering concerns. This innovative platform empowers marketing, sales, and customer success teams to conduct extensive analyses of customer journeys. Our unique technology aggregates every customer interaction across various channels including social media, paid ads, websites, emails, and meetings into a centralized customer data hub, enabling the formulation of data-driven, customer-focused revenue strategies. By utilizing advanced predictive modeling, organizations can enhance their ROI and revenue by identifying the optimal allocations for their marketing expenditures. Furthermore, connecting a multitude of business applications, such as CRM systems, marketing automation tools, websites, and advertising platforms, to Dealtale is a straightforward process that enriches data accessibility and usability. Ultimately, Dealtale not only simplifies data exploration but also fosters a deeper understanding of customer behavior and preferences.

ArcSpan is a groundbreaking platform designed specifically to cater to the needs of premier publishers globally. It enables you to extract maximum value from your audience while delivering the advertising targeting capabilities that clients require. Constructed with a foundation that prioritizes publishers and data proprietors, our platform incorporates essential elements for achieving success in revenue operations and gaining insights into monetization in a landscape dominated by first-party data. ArcSpan’s data-driven software seamlessly integrates with your existing technology partners, aiming to enhance addressable audience revenue, eCPM, fill-rate, yield, and brand safety. Our deep understanding of the challenges and opportunities faced by publisher revenue management teams in a rapidly changing market sets us apart. With extensive expertise in adtech, we unite recognized leaders from both the sell-side and buy-side to tackle complex issues head-on, ensuring that our clients are well-equipped to navigate the intricacies of the advertising landscape. This commitment to innovation and collaboration positions ArcSpan as a vital ally for publishers seeking to thrive in the digital age.

WebEngage, the best-in class marketing automation software suite, helps businesses-to-consumer companies (B2C) increase user retention and drive higher revenues. WebEngage is cloud-based and easy-to-use. It allows businesses to manage cross-channel communication with customers. They can send messages via SMS, Emails, SMS, mobile Push Notification, web push Notification, on-site alerts or in-app messaging. This solution allows cross-device tracking, live segmentation and deep data personalization. WebEngage's Journey Designer allows businesses to create complex lifecycle campaigns efficiently.

Our technology focuses on driving business outcomes, placing our partners' strategic goals at the forefront of the customer insights we provide. Gain a deeper understanding of your customers on a household basis, uncovering behavior trends, demographics, and values to tailor solutions that truly resonate with them. Expand your customer base and cultivate lasting relationships. Enhance your channels for more efficient targeting and outreach efforts. Facilitate greater enrollment in advantageous programs like paperless billing, evaluate customer risk, and foresee payment behaviors at the household level. Our customer intelligence platform democratizes AI-driven insights for business users, eliminating the need for data management skills. Consequently, BlastPoint becomes the preferred choice for business teams aiming to gain a comprehensive understanding of the communities they serve, ultimately fostering stronger connections and driving growth. By leveraging our platform, organizations can make informed decisions that align with their customers' needs.

Mindset-Insights & Digital Empathy Management System, known as whenwhyhow, represents a groundbreaking evolution in Customer Data Platforms (CDPs), concentrating on customer mindset analytics and leveraging actionable AI to foster loyalty, decrease churn, and enhance Lifetime Customer Value (LTCV). This innovative platform fills a crucial gap in digital customer service and business intelligence, offering a fresh perspective on actionable AI for customer service sectors and data-centric organizations seeking efficient methods to organize, store, and access their business data. With its seamless API-based integration, whenwhyhow connects effortlessly with your digital channels, CRM, and other data sources, ensuring a swift, user-friendly, and cloud-deployable experience. In sectors like Banking and Fintech, the availability of digital channels should harmonize with a deep understanding of customer mindset and empathetic interactions, making it possible to bring the essence of traditional "human touch" banking into the digital realm. This approach also allows for a comprehensive grasp of customer concerns related to insurance, their worries, and their sensitivity to competitors' pricing, ultimately driving a more personalized and effective service experience. By bridging the gap between technology and genuine customer connection, whenwhyhow can significantly transform the landscape of customer engagement.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

iKala CDP serves as a powerful Customer Data Platform designed to consolidate a holistic view of every customer. By utilizing AI, businesses can enhance each interaction with their clientele, ensuring that every engagement is impactful. To boost conversion rates and drive revenue growth, it is essential to address the rising costs associated with acquiring user information, which can lead to a diminishing return on investment. Simultaneously, prioritizing customer experience becomes crucial in this scenario. As the first company recognized for Google Marketing Analytics Expertise, we provide e-commerce businesses with the tools needed to develop targeted marketing strategies aimed at attracting and retaining high-value users. Ultimately, effectively balancing cost management with exceptional customer experiences can lead to sustainable business growth.

Harness the revolutionary capabilities of AI to integrate, enhance, and activate your marketing insights, consistently hitting your targets with precision. Employ targeted strategies to connect with the ideal audience, ensuring that every investment is maximized. Enhance the effectiveness of your advertisements with the assistance of AI, reducing expenses while increasing your return on investment. This approach is not only intelligent but also straightforward and impactful. Unlock the full potential of your data by meticulously tracking the performance of each advertisement through sophisticated attribution methods, ensuring you never overlook your desired audience again. Streamline your path to success with automated solutions that refine and personalize your marketing approach. Escape the stagnation of growth by tapping into the boundless possibilities offered by AI. Develop accurate user segments for customized audiences across platforms like Facebook, Google, and TikTok, and monitor user engagement with lifetime IDs for continued recognition over time. Seamlessly integrate with a wide range of platforms to construct your MarTech ecosystem, allowing you to manage your business effortlessly with just a few clicks, all while laying the groundwork for future growth. Embrace this opportunity to transform how you engage with your customers and revolutionize your marketing efforts.

Qinship empowers Salesforce users to harness their customer data effectively, creating highly targeted audiences instantly. By utilizing a single platform, businesses can boost their revenue while optimizing advertising costs. This sophisticated e-commerce marketing solution allows B2C firms to gain profound insights into their customers and foster brand loyalty. With its secure, scalable, and cloud-based infrastructure, Qinship enables e-commerce companies to accurately identify, segment, and evaluate customers in real-time, ultimately enhancing customer lifetime value and loyalty. Marketers using Qinship can engage with their audience in a highly relevant manner, achieve clear attribution for their media expenditures, and offer a more tailored experience to both customers and potential clients. This comprehensive approach not only streamlines marketing efforts but also drives sustainable growth for businesses.

Businesses possess the necessary data to genuinely comprehend their customers, yet many struggle to derive meaningful insights from it. Even fewer are adept at utilizing these insights to tailor experiences in real-time. A select group—the forefront leaders in customer engagement—can extend that real-time personalization across various channels, customer journeys, and business sectors. Position yourself among the elite in customer engagement. Harness your existing data, technological capabilities, and communication avenues to craft remarkable experiences with our integrated cloud engagement solution, CSG Xponent™. Xponent merges a powerful customer data platform, top-tier customer journey orchestration, and analytics with effective omnichannel communications all within a single framework. By utilizing Xponent, organizations can provide tailored, anticipatory, and proactive customer interactions that enhance business results, accelerate value delivery, and mitigate risks. Ultimately, this comprehensive approach empowers businesses to foster deeper relationships with their customers and drive sustained growth.

Automated behavioral segmentation and customer journey mapping, coupled with comprehensive reporting, enable seamless list synchronization across platforms. Experience the capabilities of a data team right within an application, where you can address even your most intricate marketing inquiries. Effortlessly shift segments across various dates and customer demographics to uncover fresh opportunities for successful campaigns. Our customer segments can be easily integrated into platforms such as Klaviyo, Google, and Facebook, providing a unified source of truth without any coding required. By making data analytics approachable for every business owner, whether they are well-versed in data or just starting out, we empower organizations of all sizes to harness data in their quest for innovation. While I was part of the LinkedIn data team, our focus was on accurately targeting users for multiple campaigns during what we fondly referred to as "list pulls." This involved systematically ranking users based on predetermined criteria and their probability of purchasing targeted solutions. Through our efforts, we constructed extensive tables containing hundreds of millions of rows of data, showcasing the volume and complexity of the insights we managed. Such a robust framework not only enhances decision-making but also drives strategic growth across the board.

Introducing the groundbreaking customer data platform specifically designed for traditional retailers and consumer packaged goods brands. With Bridg, credit and debit transactions transform into loyalty programs, allowing businesses to implement loyalty strategies for every customer. As a result, retailers and CPG brands gain access to the same deep insights, targeted marketing tools, and comprehensive measurement typically reserved for online businesses. Benefit from Bridg’s unique offline identity resolution capabilities, which offer unmatched accuracy and high match rates. This technology enables the association of transactions with individual customers, even when they use various payment methods in physical stores and online. Utilize pre-configured standard dashboards to visualize key customer behaviors, or integrate with your preferred business intelligence systems, and for those seeking deeper analysis, SQL is available for advanced queries. Furthermore, stay updated with ongoing transaction updates to customer profiles, allowing for the discovery of valuable and pertinent insights that drive business strategies. This innovative approach not only enhances customer engagement but also strengthens brand loyalty through a deeper understanding of consumer behavior.

Versium REACH is an all-in-one data technology platform helps teams cleanse, enrich and action their data through easy-to-use tools, a robust set of APIs and the richest identity graph and insights engine. Versium supports businesses at every step of their data journey, and have proven to increase audience reach by up to 5X and engagement by up to 10X.

Data Axle USA harnesses top-tier business and consumer information, ensuring that you always have access to the latest data for your marketing and sales initiatives. We provide exceptional prospecting lists tailored to any specifications you may require and offer much more. By giving you access to robust data and a comprehensive array of marketing tools, Data Axle USA is tailored to assist you in locating, managing, and nurturing your customer relationships as your business expands. You can create a business listing using specific search criteria such as business type, location, square footage, executive titles, and additional parameters. Whether you're targeting new enterprises or catering to small business owners, our platform allows you to personalize a list that perfectly fits your requirements. Capture the interest of potential clients and customers swiftly. With Data Axle USA, you are empowered to target, design, execute, and monitor the effectiveness of your campaigns, making it easier to achieve your business goals. Additionally, our user-friendly interface simplifies the process of data management and marketing strategy implementation.

The world's first real time cookie-less identity graph powers data, activation and attribution. Stirista is here! We help you to improve your first party data, and get new customers with addressable multichannel campaigns. Our industry-leading identity spine allows you to quickly onboard data and get campaigns up and running quickly - from CTV, display to social media and email. All this with real-time attribution across all your digital - as well as physical - footprints. Our Identity Graph updates in real time as individuals navigate their daily lives across digital and physical footprints - even CTV. No more wasted advertising dollars. No more missed personalization.

Realytics provides comprehensive consumer analytics designed specifically for businesses operating offline. With the help of AI, the platform allows organizations to enhance their strategies by evaluating market trends, competitor performance, and regional customer behaviors. From choosing the right store locations based on foot traffic to analyzing product and brand performance, Realytics enables businesses to fine-tune their operations for maximum efficiency and profitability. Whether it's for retail or services, Realytics delivers valuable insights to support expansion and improve customer engagement, empowering businesses to outpace the competition.

Transform your business with innovative and flexible AI-driven solutions that surpass conventional methods while enhancing the precision of your scoring process through our advanced predictive technology. We provide distinct and reliable online behavioral insights into customer actions. Braight's AI-powered customer segmentation tool is designed to offer profound understanding of your customers' behaviors through sophisticated segmentation and predictive analysis of extensive online behavioral data. This solution aims to elevate revenue from cross-selling endeavors by pinpointing which clients are most likely to engage. Furthermore, our optimized segmentation approach empowers clients to more effectively categorize and target their audiences, facilitating a higher degree of message customization and, as a result, improving response rates for digital marketing campaigns. By leveraging these solutions, businesses can gain critical insights into the historical, current, and anticipated behaviors of their customers, ultimately driving smarter decision-making and enhanced customer engagement. Embracing these AI technologies not only streamlines operations but also fosters a deeper connection with your audience.

Discover the crucial trends that can influence your business's success. Azira's data intelligence empowers operational leaders and analysts to evaluate trade zones, comprehend consumer behaviors, and assess competitor performance effectively. Meanwhile, marketers and advertisers aiming to enhance the impact of their campaigns can leverage Azira’s data to target audiences through act-alike modeling, brand affinity, demographic insights, and various other criteria. With the ability to launch omnichannel campaigns through smooth integrations with the globe's largest advertising platforms, you can also track and attribute both online and offline ROI with precision. This comprehensive approach ensures that your marketing strategies are data-driven and results-oriented.

To achieve a cohesive understanding of your audience, the initial move is to leverage the extensive data generated from your various media, events, and subscription products. By consolidating all this information, you can develop a unified perspective on your audience, which in turn will help maximize your financial prospects. With a complete insight into how your audience engages, your ability to track data effectively can lead to more informed marketing choices. Omeda empowers you to craft innovative products and platforms, beginning with well-defined audience segments and goals. Furthermore, we seamlessly integrate with your essential Adtech and CRM systems. By implementing strategies across your owned and operated brands and broadening audience engagement through omnichannel initiatives, you can boost revenue and enhance yield. Omeda is dedicated to addressing all your data-related queries and business challenges, even during late-night hours. Our expert support team is available around the clock to deliver exceptional service and optimize your overall experience, ensuring that you never feel alone in your journey toward audience engagement.

Consolidate customer information from various origins into a unified, enduring customer identifier. Provide interdisciplinary teams with machine learning-driven insights, facilitating large-scale individualized segmentation. Transform your marketing tactics and enhance customer interactions through centralized data that yields significant insights. Leverage behavioral analytics to create seamless experiences across diverse channels. A clearer view of customer data enhances personalization, sharpening the focus of your marketing strategies and decisions. Grant your entire organization comprehensive data access to enable effective analysis at both individual and collective levels. Employ predictive models to develop tailored content based on behavioral patterns. Implement persona models that categorize customers into segments derived from an extensive range of variables. Utilize recommendation algorithms to identify optimal next steps for both customer segments and individual clients. By investing in these practices, companies can significantly improve their customer engagement and satisfaction.

You can rely on BSI to safeguard your company's most valuable asset: customer information. With BSI CDP, you gain a comprehensive understanding of both your leads and customers. By breaking down your data silos, you can gather and centralize information from various systems. This process establishes a solid groundwork for tailored omnichannel marketing efforts. A well-organized database is essential for any effective digital transformation. It is crucial to blend, unify, and store large volumes of data from diverse sources in a structured manner. BSI CDP captures real-time data from multiple origins, enhances it, and provides access to other systems through a unique key, facilitated by its interfaces and standard connectors. Enjoy the benefits of robust data management in the cloud, which offers high performance at a low cost. Alternatively, if you prefer, you can manage it all within your own data center, giving you the flexibility to choose what works best for your organization. This adaptability ensures that your data management solutions align perfectly with your business needs.