Best Free Market Research Software of 2024

Jotform has been trusted by more than 18,000,000 users around the world. It is an all-in one platform that provides powerful tools for data collection and management. You can create digital forms and surveys for any business without any programming. You can create your own form or use one of the 10,000+ pre-made templates. Advanced features such as conditional logic, autoresponder email, and 100+ integrations to popular apps allow you to go beyond the basics. You can make the most of your data with Jotform PDF editor, Jotform Report Builder, and Jotform Approvals. Turn your responses into PDFs or visual reports. Jotform allows you to collect the data you need in order to grow your business. Create an online store with Jotform Store Builder — no coding required. Sell products, services, and subscriptions; collect donations; and receive payments through one of our 30+ supported payment gateways.

SurveyOL is professional, efficient, and simple. It provides cutting-edge feedback and communication technology that was once only available to large companies. You can choose from many question types, including multiple choice, image choice, dropdown, textbox, comment box, NPS, star rating, slider, grid, ranking, uploads and more. You can download more than 100 survey templates as a foundation for your custom surveys. SurveyOL allows you to choose from a variety of color themes and can be customized with different fonts and styles. Your response rate can be increased by sharing your surveys via the web, QR code and social media. Its robust analytical tools and real-time responses will allow you to meet your budget and timeline expectations. It is easy to export survey results to Excel Word, Word, PowerPoint, or PDF. SurveyOL allows you to make better decisions.

One platform to collect, manage, and analyze feedback. Key Survey's professional survey software gives you the power and flexibility to centralize feedback collection and data across your entire organization. The user experience is seamless and controlled, which ensures that data is accurate, integrated, and can be used in an efficient way. Online survey tool for the entire enterprise. Closed-loop automation. Integrates seamlessly into existing systems. Key Survey is the industry's most powerful survey tool. It has years of experience in delivering high-powered customer satisfaction services. Advanced survey options allow you to create the best survey experience for your customers. This encourages participation and generates meaningful results for managers to analyse and take action on.

1000minds software allows you to understand what is important to people and make informed decisions. We believe that better understanding and better decision-making will make the world a better place. We help individuals, groups, and organizations to find out what is important to them and make better decisions. This is possible with our online conjoint analysis, multi-criteria decision-making apps.

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Number Analytics is a web-based statistical software that can be used for marketing research. It has an easy-to-use interface and works on the cloud. It offers basic statistical analysis such as t-test, ANOVA and regression analysis. There are also more marketing-focused applications like choice based conjoint analyses and perceptual mapping.

Typeform is a versatile data collection tool that allows professionals to create and share beautiful online surveys and forms. Typeform allows users to create contact forms, polls, employee feedback surveys, suggestion boxes, and many other forms. Its beautiful interface allows users to easily customize their forms to capture all the information they need and see every change in real time. The solution offers over 500 integrations, and simple analytics to provide quick insights.

SurveyLab is online survey software that can be used by Customer Experience, Marketing, Human Resources, or Digital teams. It is used by over 85,000 customers in 65 counties. It offers real-time feedback, multiuser, and multi-language support as well as advanced analytical tools, branding and integration. System offers full support for Customer Satisfaction Surveys (NPS, CES), Market Research, 360 Feedback and Employee Satisfaction.

QuestionPro is a leader in the online survey software space, approved by over 96% of reviewers online. This software helps you create, send, and analyze online surveys, forms, quizzes, and polls. Additional features let you further customize your survey experience and conduct advanced analyses. And for the times when you need a hand, QuestionPro is always available to help with industry leading 24 X 7 LiveChat for all users. QuestionPro contains 4 product editions - Essentials (the free forever version), Advanced (for single users), Team (for collaboration), and Research (with all premium features). Additional QuestionPro products exist as well for CX, Workforce, and more. Our survey tool contains hundreds of off-the-shelf surveys for you, plus 38+ question types to help you create the perfect questionnaire. After creation, you can then distribute the survey through numerous channels and methods to respondents, such as email, integrated pop-ups, SMS, and social sharing. With over 10 million users across 100 countries, QuestionPro is the survey partner of choice for Fortune 100 companies, academic institutions, small businesses, and individual researchers for 17+ years running.

A platform for managing Omni-channel Experiences. You can do more than just survey. Power-up your experience management programs. All touch points can have an omnichannel experience. All data in one location. You can customize and share email surveys to increase open-rates. You can customize the subject, body, or share from an email address you choose. White-label your emails, and share. For feedback, share a QR code that can be scannable. Share the code with respondents. Respondents can scan the code to access the survey and take it. Generate multiple unique survey links for sharing surveys. These links can be tracked and used to measure survey performance. You can white-label your survey by using Custom Domain. You can embed surveys to engage customers and visitors on your website. You can embed the survey as a popup card, chatbot on your website, or inline embed. Our mobile SDK allows you to quickly create surveys and collect actionable information.

Alchemer provides the ideal customer, market, and employee feedback solution for any company that has outgrown SurveyMonkey or doesn't want the expense and complexities of Qualtrics. The Alchemer Platform is the fastest, easiest, most effective way to close the feedback loop with your customers and employees. Now you can collect the best feedback with Alchemer Survey and Alchemer Mobile and close the loop with Alchemer Workflow.

You’re here to satisfy your curiosity and build a deeper connection to your consumers—we’re here to help you reach your research goals with speed and confidence. aytm’s full-integrated agile consumer insights platform lets you connect with verified audiences, run and analyze all kinds of automated research tests, and tap into consumer voice earlier and more often. It includes: A predictive sample engine to find and segment audiences with ultimate precision from a pool of over 100 million global respondents A survey authoring tool that puts teams on the same page to design, edit, and collaborate on simple and sophisticated studies An insights dashboard that delivers real-time results—allowing you to explore and analyze the platform, as well as easily share your findings with stakeholders But aytm is more than just a tech provider—we’re also a strategic partner that offers flexible, consultative services, thought partnership, and tech enablement for research initiatives at any stage and on any scale. So whether you’re looking to pilot new initiatives or develop programmatic research that unlocks new skills—we’re prepared to walk the path with you and scale your success.

Giftbit is a user-friendly software platform that lets you buy, send and track digital gift cards for your reward and incentive programs. Deliver your offers via email, text or by offering an in-app marketplace. Automate gift card sending with our Gift Card API integration or connect via Zapier. With Giftbit, you get comprehensive reporting and tracking on the status of every gift card, custom branding, and freedom from inventory management. Sign up for free today! No minimums, no subscriptions. Pay face-value of the cards you send and get 50% back on unclaimed offers.

With the Chartrics add-in for PowerPoint, you can seamlessly convert the collected research data into PowerPoint reports, share them with customers, collaborate with colleagues, and automatically reproduce the existing reports with new data. Integrated Chart Maker lets you visualize your data and cross variables against one another in a drag-and-drop interface. It also allows you to perform standard data manipulations such as sorting and filtering variables, grouping and replacing variable categories, painting charts based upon predefined conditions, and so on. Simply apply your analysis to PowerPoint charts. Use the Chartrics Cloud for secure report sharing and team collaboration. When the new data arrives, Chartrics syncs and updates your data and PPT charts, saving you hours and days of manual work.

BHN Rewards (formerly Rybbon) allows you to send digital gifts to customers, employees, and partners. BHN Rewards, a digital gifts management platform that enables corporate researchers and market research firms to personalize and simplify their reward programs, is an innovative digital gift management platform. Marketers can track and send digital gifts to boost their campaigns. Meanwhile, market researchers can send incentives via email as digital gift certificates. BHN Rewards is compatible with the most popular marketing tools such as HubSpot and Qualtrics, SurveyMonkey and Marketo. BHN Rewards (formerly Rybbon) allows you to send digital e-gift card, prepaid virtual Visa and Mastercard, Amazon, and many other rewards. It's easy to send international rewards with our Global Choice feature. Simply specify a reward amount and we will automatically curate your lists so that you only show your recipients the rewards that are applicable in their country.

Software for enterprise survey in 150 countries. You can conduct insightful surveys and get actionable feedback. Monitor employee experience (EX), customer experience (CX), and engagement. Close the loop using shareable reports, dashboards and alerts. The first step is collecting data. The real value lies within the efficiency of reporting. We provide real-time reporting to help you spot trends sooner and gain deep insight into your organization to improve processes. Once you have completed your report, share it with others. You can create different share links with different filters depending on what you want viewers see based on your operational data, hierarchy, and organization. Integrate with Slack and Zendesk API, CRM, CRM, and more. Unlimited users, works in 49 languages. L'Oreal and Toyota are some of the clients. Allegiance Bank, Sony and the Government of Canada are others.

Nela streamlines the testing process and centralizes all insights. This allows your team to spend more time translating insight into actions. How many times have your tried to find the right insight by looking through every folder and e-mail? All of your research, insights, and tests can be tracked, organized, and shared on one platform. Start building organizational knowledge today to allow the next person to have access years of insights. It is difficult to build an insight-driven team. But Nela will guide you every step of your way. Nela allows you to track, prioritize, and document every test so that you can optimize your strategies over time.

Customer feedback is more than just surveys. Customer feedback insights. All customer feedback from all channels is aggregated and analyzed in real-time with AI. This information is then delivered to SaaS leaders for better growth strategies using LoopVOC. All your customer feedback is gathered and analyzed together in one place. AI-powered text analytics provide customer insights, so you can spend less time looking for the problem and more time solving it. Your team can start immediately because our topic modeling is unique and specific to B2B SaaS. It's the real-time voice of your customer. There's no need to guess what customers want. Your team will have visibility into the most important risks and opportunities throughout the customer journey so they can identify and address them early. This will allow you to create a customer program that is both beneficial for your customers as well as your bottom line.

You can get instant insights from your target audience without spending a lot of money on marketing. PickFu is an online platform that allows you to do your own consumer research. You can quickly gather hundreds of opinions from people who are most important to your business in just minutes. Outside voices can provide valuable perspectives and clarity when you are close to a project. You can instantly access the people you want to attract, and learn their perspective. Do not wait for weeks to get answers. You can act immediately on the information you have gathered with our ready-made panel of respondents.

Get insights into the most important touchpoints in the customer journey. Take the necessary actions to improve customer satisfaction. To identify potential bottlenecks and improve customer service, measure every interaction with customers. Measuring the willingness of customers and colleagues to recommend your products or services. Identify the most pressing issues and prioritize your actions. You can measure the ease of your product or service experience. Identify the frictions and make it easy. Customers feel different every step of their journey. It is not enough to get feedback once a month. You can identify the most affected touchpoints easily if you collect feedback after each transaction. You can use text analysis to analyze the open-ended feedback from that touchpoint and discover the reason behind friction.

Video/text feedback from real customers can make product reviews more vivid. Your survey metadata should include the type of questionnaire and options such as video/text mandatory. Once you have described the product you wish to review, you can send as many invites to your users as you like. Once you have received the required number of responses, you can finalize them and create one video for each reviewer. Or, as needed, the entire survey. Video surveys are more effective than regular text surveys at understanding your customers. Based on sentiment analysis, we separate positive and negative responses. Our app and web apps allow users to respond to your survey without compatibility issues. Our services are secure from the beginning without any authorization.

Conjointly offers expert support and automated tools for pricing and product research. We provide a complete online solution, including experiment setup, data analysis, presentation of reports, and reporting on marginal willingness to buy, share of preferences simulation, segmentation, etc. Conjointly is at the forefront of prediction markets and discrete choice experiments. We offer robust, proven analytics that managers can rely on when making important product decisions. Our mission is to make labour-intensive but powerful market research methods (conjoint analyses, discrete choice experiments) easily accessible to insights, marketing and product managers through easy-to-use online tools that are complemented with expert advice on-demand. We provide a flexible alternative to other software and consulting solutions to help clients gain reliable customer insights quicker.

mQuest®, Market Research is the best survey tool for modern market research. It has been approved more than a million times. Flexible order management, easy implementation, and precise analysis make mQuest(r] POS the perfect companion for research at POS. Individual checklists, detailed documentation and an accurate analysis all help to maintain and improve quality standards. mQuest®, Lead allows for the mobile acquisition of leads via smartphones and tablets. Follow-up can also be done easily. Whether the prototype test is interview-based or individual, mQuest® Car Clinic makes it easy to execute any type of prototype test in a safe and secure manner. Field workers can use mQuest®, which allows them to view all orders and activities while on the road using mQuest® service. With checklists and protocols, all processes can be documented in a consistent manner.

Glow is an online research platform that allows for better decision making and faster results. Glow gives you direct access to more than 100 million consumers and 6,000,000 businesses worldwide. Plus, a team of experts is available to help you when you need them. Glow gives you the power and confidence to do market research and act on the insights. You can prove concepts before they reach the market. Identify market needs and find product-market fit. This will save you time and give your business the confidence to invest. You can keep track of brand health in real time. It's easy to use and quick to deploy to get reliable insights into your brand's ROI. Keep one step ahead Get the most current information about market growth, key players, and competitors. Discover opportunities to dominate your niche.

Algopix provides real-time digital point-of-sale data that allows you to analyze market share, pricing, promotions, and other details of your competitors. You can also get price recommendations and a complete overview of product pricing including benchmarking and tracking, market share data and trendspotting. Based on extensive market data, make intelligent price decisions to drive sales. Displays key product information, including the demand per product, estimated weight and measurements. Attribute extraction makes it possible to quickly and easily retrieve all the information needed by search engines and users. A catalog that is optimized for sales can be built with product pages ranked by search engine, full product lists, and an easy process for adding new products. Identify trends quickly and respond to them. Real-time market analysis and new business opportunities.