BrandMap® 10
Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.
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Harmoni
A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.
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Power-user
Power-user is a productivity add-in that is designed for professionals with an intensive usage of PowerPoint, Excel, and Word.
Power-user gives you access to a variety of additional features directly in your Microsoft Office applications, allowing you to create stunning presentations in minutes.
Don't reinvent the wheel for every new slide: the Library contains thousands of templates, icons, flags, pictures, logos, maps, diagrams and charts. It can also integrate your corporate content, brand, colors etc.
Automate reports thanks to a robust link between Excel and PowerPoint, and update entire presentations in seconds.
Clean your presentation from any mistake: fix title alignment, inconsistent fonts, missing page numbers, inconsistent colors and more.
Easily work with PowerPoint shapes and align them instantly with a highly optimized toolbar. Every feature you ever need in PowerPoint can be accessed in just 1 click, and some powerful new features help you perform complex alignment actions in seconds.
Create advanced charts and dashboards in Excel, such as Maps, Gantt charts, Mekko or Sankey charts.
Power-user saves you time and helps your team secure brand consistency while delivering top-notch deliverables.
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Excel-to-Word Document Automation
The Excel-to-Word Document Automation Add-in streamlines the process of transferring Excel content into Word and PowerPoint files, allowing for the effortless integration of various types of content such as text, lists, tables, images, and charts. Users can easily establish connections to this "dynamic" content for updating purposes. This enables the modification of both new and existing Word or PowerPoint documents with data sourced from any Excel workbook, regardless of whether it is newly created or already in use. It is particularly useful for generating recurring reports and personalized documents that require frequent updates. Moreover, users can utilize their workbooks and documents as templates, as any Word or PowerPoint file linked to the workbook through the core add-in can serve as a template. The add-in simplifies the processes of linking, testing, uploading, and managing document templates alongside related Excel-based resources, ensuring efficient document management and content updates across various platforms. This automation tool significantly enhances productivity by reducing manual effort and error in document creation and updates.
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