Best Customer Engagement Software for Marketo

Twilio transforms the way businesses engage with their customers by offering an extensive range of communication solutions that enable seamless connections across various platforms. Utilizing Twilio Messaging, companies can deliver tailored SMS, MMS, and WhatsApp communications, ensuring that messages are both timely and relevant. The Twilio Voice API provides top-notch voice interactions, improving customer support and sales effectiveness. Twilio Flex serves as a customizable digital engagement hub, bringing together multiple communication channels for cohesive customer interactions. Additionally, Twilio Engage and Marketing Campaigns support targeted outreach, enhancing customer engagement through personalized marketing strategies. For added security, Twilio Verify introduces an extra layer of authentication to safeguard interactions. By harnessing these innovative tools, businesses can cultivate meaningful, personalized, and secure customer experiences, ultimately fostering loyalty and promoting growth.

Sogolytics, an experience management platform, allows companies to collect, analyze and use employee and customer data to drive business growth. Sogolytics is used by organizations across all industries to track interactions at all touchpoints with customers and employees. The best-in-class reporting delivers real-time, actionable insights that help to prevent and mitigate potential problems. SogoCX improves every aspect of a company's customer experience. This means improved conversion rates, simplified data management, and understanding customers to increase return on investment. Organizations can use SogoCX to measure key metrics like NPS, CSAT and CES. SogoEX software is used by organizations to collect and use data to improve engagement and reduce turnover. This platform allows HR and leadership to drive organizational changes through real-time feedback collection and employee engagement.

Pipedrive is a powerful CRM and sales pipeline management platform designed to help businesses track and optimize their sales processes. The platform offers automation tools, AI-powered sales insights, and real-time reporting to help businesses close deals faster and more effectively. With customizable workflows, integrations with a wide range of apps, and an intuitive interface, Pipedrive supports sales teams of all sizes in managing leads, automating repetitive tasks, and monitoring performance for smarter, data-driven decisions.

Extole is a tool that retailers, financial services companies, and consumer brands use to turn customers into advocates. Extole's enterprise platform and team consist of experts who create advocacy, referral, and engagement programs that allow brands to harness the power and sharing of customers to increase their bottom line. Extole allows marketers to engage thousands of customers, increase brand loyalty, and scale word-of mouth to acquire new customers.

Influitive allows customers, developers, partners, employees, and customers to join a community and complete challenges, referrals and product reviews. These challenges can be tailored to individuals or groups. They earn badges, points, and levels that allow them to redeem professional privileges and perks. You can easily visualize and report on all activities and the ROI. This integration also allows you to guide members through your marketing automation platform and CRM.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

Canapii supports video meetings and streams HD quality keynotes across PC browsers and mobile apps. It drives audience engagement through chats, comments, notifications, gamification, live questions, and Fero, its cute chatbot. Canapii sets itself apart from pure-play software providers by providing white-glove service via its experienced events executives, which is why the world's most prestigious tech companies are customers. Automation is core to Canapii. Registration, travel arrangements, personal agendas, and meeting approval systems are all built in the platform. Conferences, board meetings, webinars, hybrid events, interactive podcasts, press briefings, online training, workshops, you name it. We do it. Sorry, we don’t ‘just’ do it… we do it well.

Conversational messaging for Salesforce, Zoho, and other CRM-based messaging platforms can help you win more deals. Text messaging is the best way to respond to an inbound lead and foster an interactive conversation. Consumers are more likely to attend events and meetings if they are reminded. A seamless notification process is possible with CRM-driven automated SMS messaging. Omnichannel messaging allows your business to communicate with customers across all channels from the CRM. With a robust mobile app, you can work from anywhere. Our technology allows for tight CRM integration, routing, notifications, and keeps the conversation going. Conversational messaging can be used to increase engagement and build better relationships.

DailyStory is a digital marketing automation platform that combines all the tools you need to create, manage, automate, and measure successful digital marketing campaigns. It's simple and easy to use. Included: * Audience segmentation * Personalization of Audience * Email marketing * SMS / Text Message Marketing * Push notification marketing * Landing Pages * Notifications and visitor tracking * Popups * Integration of forms and web site * Extensive reporting & analytics ... and many more! DailyStory integrates with many popular platforms like Salesforce, Telligent Community and MINDBODY. Zapier is available for integration with almost any software platform.

Enhance customer interactions seamlessly with the exclusive CX Channel designed to optimize engagement, education, and overall lifetime value. Relay's Customer Feed™ revolutionizes customer involvement by providing an innovative platform that encourages learning and actionable steps, ensuring unparalleled lifetime value. This private and secure channel uniquely integrates the advantages of text messaging, email, and applications to offer a distinct approach to customer engagement, education, and exceptional service. Whether your needs involve communicating with patients regarding sensitive prescriptions or onboarding new banking clients, we have tailored solutions for every sector. By providing timely and personalized assistance, we empower your customers to overcome obstacles. The challenge remains: how do we prompt customer interaction with company content when they lack engagement? To address this, we prioritize ensuring that every customer is equipped with their own private, secure, and compliant engagement tool: the Relay Feed, paving the way for improved customer satisfaction and loyalty. Ultimately, fostering a proactive approach to customer engagement is crucial for long-term success in any industry.

Ambassify serves as the preferred platform for crafting and implementing an effective employee engagement strategy, providing all essential tools within one cohesive system. Modern employees desire a sense of belonging to a greater mission; they seek to feel appreciated, included, and trusted in their roles. They aspire to align themselves with your organization and to recognize the significance of their contributions. Enhancing employee engagement leads to increased happiness, productivity, and a reduced turnover rate. Regular and transparent communication is vital; it fosters trust, enhances engagement, and ensures that employees feel informed about company developments and events. Effective communication thrives on dialogue, creating a workplace environment where employees feel a genuine connection to both the company and their tasks. Encouraging participation and valuing employee feedback can yield invaluable insights that benefit the entire organization. Ultimately, fostering strong engagement not only strengthens the workforce but also propels the company toward greater success.

BrightInfo employs its innovative self-learning JARGON™ algorithm to thoroughly analyze your website pages and assimilate your content offerings. As visitors enter your site, JARGON™ monitors their individual behaviors, juxtaposes these actions against collective trends, and delivers the most pertinent content from your extensive library in real-time, all through an automated process. While many marketers celebrate modest increases in conversion rates, such as a rise from 5% to 6%, BrightInfo adopts a more critical perspective. The stark reality is that over 95% of website visitors—who could potentially become customers—exit without any interaction, often due to a perceived lack of relevance. This phenomenon is perplexing, given that these visitors sought out the website for a specific purpose. They arrive from diverse channels and industries, each carrying unique needs and situated at different points in their purchasing journey. Furthermore, every individual exhibits distinct behavioral patterns based on their personality and attention span, making it difficult to believe that a single website can cater to such varied demands effectively. The need for personalized content delivery has never been more evident.

Lob is the only direct mail automation platform for the digital age. Lob's platform automates the direct mail execution process for enterprises at any scale - from creation, printing, postage, delivery, and sustainability with end-to-end analytics and campaign attribution. Over 11,000 businesses trust Lob to transform their direct mail into intelligent mail.

Delight consumers with unforgettable experiences while accessing crucial data effortlessly. Design captivating engagements that can be launched across platforms without needing any coding skills. Our experiences are crafted to enhance conversion rates on all devices, increasing purchases while simultaneously gathering valuable customer data. Customers willingly provide you with their declared information. Capture insights about their intentions, preferences, motivations, and interests from your entire demographic. This enables you to implement impactful one-to-one marketing strategies that create tailored experiences. Encourage customers to share their declared data with you actively. Gain a clear understanding of their motivations, intentions, interests, and preferences. Present them with content, products, and offers that are specifically relevant to their needs, as they have explicitly indicated. Gain access to analytics and reporting tools that will reveal how your audience engages with your quizzes and experiences, highlighting areas for improvement in engagement, lead capture, and overall performance to ensure continued success. By leveraging these insights, you can refine your strategies for even greater customer satisfaction and loyalty.

Paylode is a customer perks platform. We are the fastest way for any company to launch and manage a robust perks program for their customers. We make it easy through a no-code interface and a pre-vetted, pre-negotiated marketplace of over 1,000+ perks from leading consumer brands. Every company wants to have a perks program… but they’re expensive, and super hard to build in-house. Paylode makes it possible to launch your own branded, customized, curated perks program in 15 minutes. Personalize and reward every moment of the customer journey, and watch your authentic customer engagement grow.

Qualtrics' XM for Customer experience is the world's most flexible marketing platform to improve customer experience strategies. Qualtrics XM Customer Experience focuses on helping businesses increase customer loyalty and reduce customer churn. The platform provides tools to measure customer experience, establish baselines, predict customer trends and track progress in relation to baselines. Qualtrics XM Customer Experience is the most agile platform in the world for improving customer experience. It makes it easy for companies monitor, respond and improve each touchpoint along the journey of the customer. Qualtrics for Customer Experience helps companies create conversations with their customers, measure their experiences across touch-points and predict key experience factors. It also drives action throughout the organization.

Meet Insider is the first integrated Growth Management Platform (GMP). It offers a wide range of features across the sales funnel, from Acquisition to Activation, Retention and Revenue. It also leverages real-time predictive segmentation powered with AI and machine learning capabilities. GMP is built on a single data layer and is simple to implement. GMP makes digital marketers' lives easier and helps them to drive growth and loyalty for brands. GMP has a simple, intuitive interface that makes it easy for marketers to use. Marketers can focus on their work and not worry about technology and inefficiency. GMP maintains high engagement on the platform by using active communication widgets like tooltips, toasters and pop-ups to speed up operations.

In today's fast-paced market, capturing customer attention is increasingly challenging, forcing marketing and customer experience (CX) leaders to drive growth while managing limited time and resources. Pendula harnesses the vast capabilities of generative AI to equip teams with the tools necessary to foster adaptive and impactful two-way customer interactions, ultimately inspiring, engaging, and retaining customers on a larger scale. Positioned as a central figure in the dialogue between businesses and their clientele worldwide, Pendula offers intuitive drag-and-drop features that enable teams to maximize their productivity. By facilitating intelligent action based on real-time data, Pendula activates your entire data ecosystem, making it a cornerstone of next-generation customer engagement and retention strategies. Through its innovative workflow studio, the only constraints are those of your imagination, allowing users to select data sources that highlight crucial moments for their customers, thus enhancing the overall experience. This approach not only streamlines communication but also cultivates deeper relationships between brands and their audiences.

Unifonic is an innovative platform driven by artificial intelligence, designed to foster personalized engagement with customers across multiple channels. It supports a variety of communication methods, such as SMS, WhatsApp, Messenger, push notifications, and voice calls, enabling businesses to interact with their clients via their preferred communication avenues. With over 100 native integrations with popular tools like Salesforce, HubSpot, and Shopify, it streamlines workflow automation effectively. Additionally, Unifonic's Flow Studio features ready-made templates for common scenarios, including abandoned cart notifications, one-time passwords, and chatbot integration, making it easier to set up automated processes. This platform not only boosts marketing initiatives but also enhances IT and operational efficiency through low-code development capabilities, while providing round-the-clock AI-driven customer support. Unifonic serves a global market, boasting an impressive 95% coverage, having dispatched over 25 billion messages, and catering to a client base of more than 5,000 businesses, showcasing its extensive impact in the industry. Furthermore, its commitment to innovation ensures that businesses can adapt to the evolving demands of customer engagement.

FoxMetrics addresses the difficulties posed by disconnected systems and products by effectively capturing, storing, and utilizing data generated from various sources, including web and mobile platforms, to enhance the value derived from customer behavior insights. By enabling businesses to collect, enrich, and analyze their web visitor activities, FoxMetrics simplifies the reporting process for sessions, users, page views, custom events, and other important metrics. This solution enhances return on investment by allowing companies to assess and determine the most successful marketing strategies and campaigns, thereby boosting conversions and sales across diverse channels. The primary obstacle is not the absence of data, but rather the challenge of swiftly extracting significant and actionable insights from it. Additionally, FoxMetrics provides restaurants with the tools necessary to gather and evaluate data from various sources, such as their website visitors, ordering systems, loyalty programs, delivery services, and location/map applications, effectively bridging the gap between online and offline data collection. This comprehensive approach ensures that businesses can make informed decisions based on a holistic view of their customer interactions.