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Description
Trax empowers brands and retailers to successfully navigate the evolving landscape of retail, where the integration of physical and digital experiences enhances shopper satisfaction at the shelf. By offering a comprehensive and precise method for consumer packaged goods (CPG) manufacturers and retailers to observe, measure, and assess shelf activity, Trax stands out as a leader in the field. The platform’s real-time monitoring and analytical capabilities provide insights into aisle dynamics, allowing for improved operational efficiency. When shelves are not well managed, it can lead to dissatisfied customers and lost revenue; however, retailers often lack the workforce to identify every issue immediately. With Trax, shelves are automatically scanned, conditions are analyzed, and necessary adjustments are prioritized to fully realize the potential of each aisle. This ensures that every product is optimally positioned in every store consistently. Furthermore, Trax Retail Execution leverages cutting-edge image-recognition technology and advanced deep-learning algorithms to digitize shelf data, ultimately driving sales growth and enhancing the shopping experience. By harnessing these innovative tools, retailers can create a seamless integration of their physical presence and digital strategy, leading to better overall performance.
Description
The ultimate real-time retail product enrichment service offers precise and transparent details for grocery and health & beauty items. In today's marketplace, consumers encounter a multitude of food options but often find themselves without readily available information during their shopping experience, which could assist them in identifying products, confirming their appropriateness, and making straightforward purchasing choices. A truly personalized shopping experience goes beyond merely presenting tailored promotions based on pricing and past purchases; it must also consider the health and lifestyle needs of customers as well as their desire for product information that influences sound shopping decisions. Ensuring comprehensive and accurate information throughout the shopping journey is a key priority and challenge for retailers everywhere. Unfortunately, the information that supports the digital shelf is frequently limited, incomplete, or inaccurate, as it has not been designed with the consumer's perspective in mind. Addressing these gaps is essential for enhancing the overall shopping experience and empowering customers to make informed choices.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Trax Retail
Founded
2010
Country
Singapore
Website
traxretail.com
Vendor Details
Company Name
ivisgroup
Country
United Kingdom
Website
www.ivisgroup.com/rimaretail/
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management