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Description

Qualtrics Brand and Communication Research is an advanced platform built to help organizations strengthen their brand and improve marketing performance. It provides continuous brand health tracking, enabling businesses to monitor perception, awareness, and competitive positioning in real time. The platform allows teams to test creative concepts, including advertisements and messaging, before investing in production and media spend. By leveraging both human and AI-generated synthetic panels, companies can access flexible and scalable research options tailored to their needs. AI-powered analytics analyze data from various sources such as social media, customer feedback, and reviews to uncover actionable insights. These insights help marketers understand what resonates with their audience and refine their strategies accordingly. The system also supports cost optimization by reducing research expenses and delivering predictable budgets. Real-time alerts and dashboards ensure teams can quickly respond to shifts in sentiment or market trends. Additionally, the platform streamlines research workflows, making it easier to generate reports and insights efficiently. Ultimately, Qualtrics helps organizations create more impactful campaigns and achieve better marketing outcomes.

Description

Transform feedback from likes, listings and comments into competitive advantage. Reputation is used by the world's most successful brands to build strong relationships with customers and communities. Online reputation management was invented by us and we are again leading the industry through our Reputation Experience Management platform (RXM). All in One Platform: From Reviews to Surveys and Social to Business Listings, Reputation platform gathers all your feedback into one platform. It also creates one tool that tracks all the metrics that are most important to you. Actionable Insights - Our advanced online reputation management platform provides companies with the tools to anticipate customer concerns and business needs. Your Data, Your Way: Create custom views and reports to discover what is most important. You can also import data from other sources to see everything in one location.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Apple Maps
Bing Places
CDK Global
DealerVault
DrChrono
Entrata
Facebook
Glassdoor
Google Business Profile
HubSpot CRM
Microsoft 365
Mosaic by MethodWorx
Salesforce
Yardi Investment Suite
athenaCommunicator

Integrations

Apple Maps
Bing Places
CDK Global
DealerVault
DrChrono
Entrata
Facebook
Glassdoor
Google Business Profile
HubSpot CRM
Microsoft 365
Mosaic by MethodWorx
Salesforce
Yardi Investment Suite
athenaCommunicator

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Qualtrics

Founded

2002

Country

United States

Website

www.qualtrics.com/strategy/brand-research/

Vendor Details

Company Name

Reputation.com

Founded

2006

Country

United States

Website

reputation.com

Product Features

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Product Features

Customer Communications Management

Batch Communications
Chat / Messaging
Content Management
Email Distribution
Interactive Content
Multi-Channel Communications
On-Demand Communications
Personalization
Print Management
Template Management
Video Content

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Local Marketing

Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management

Reputation Management

Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label

Review Management

Campaign Management
Dashboard
Negative Feedback Management
Response Management
Review Monitoring
Review Notification
Review Request
Sentiment Analysis
Social Sharing
White Label

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Alternatives

Alternatives

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