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features
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support

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Description

Mintel Field Services specializes in tailored data collection and analysis through a comprehensive global network of local consumers, which aids in shaping effective sales strategies. Our reach extends to over 35,000 local field evaluators across more than 150 markets, providing essential on-the-ground insights that help refine your sales approaches and keep tabs on your competitors. This comprehensive understanding distinguishes between merely believing you understand your customers, products, and market dynamics, and having solid evidence to support those beliefs. Gaining insight into shelf stock is vital for understanding why certain products are thriving while others lag behind. The foundation of your business's success lies in quality and consistency, ensuring that you deliver exceptional products and customer service every time, in every location. This unwavering commitment not only strengthens your brand but also fosters lasting loyalty among your clientele.

Description

Explore the intricacies of a brand's creative strategy with Oracle Moat, an advertising intelligence tool that allows you to analyze the creative and messaging efforts of your competitors over the past three years. Gain insights into the current market landscape by examining your rivals' advertising tactics and how they compare to your own creative output. With access to a rich dataset of over three years, you can scrutinize various advertisements, filtering and sorting the information to pinpoint exactly what you need. Understand audience engagement with different ad types, including images, text, and videos, across various platforms, including mobile. Using heatmaps, identify which sections of your ads capture the most viewer attention. This knowledge empowers you to invest wisely and execute campaigns with assurance. Moat enables you to connect with genuine audiences, effectively grab their attention, and accurately assess the success of your campaigns. With these insights at your disposal, you'll be better equipped to innovate and stay ahead in a competitive marketplace.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

5X
AdSupply
Bright Analytics
Celtra
DV Publisher Suite
Innovid
Oracle Advertising
Partnerize
Playmatic
Rivery
Salesforce Marketing Cloud Intelligence
Sizmek Ad Suite
Skai
Vidverto

Integrations

5X
AdSupply
Bright Analytics
Celtra
DV Publisher Suite
Innovid
Oracle Advertising
Partnerize
Playmatic
Rivery
Salesforce Marketing Cloud Intelligence
Sizmek Ad Suite
Skai
Vidverto

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Mintel

Founded

1972

Country

United Kingdom

Website

www.mintel.com/field-services

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/au/cx/advertising/measurement/

Product Features

Product Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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Alternatives

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