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Description
Microsoft Invest is a forward-looking demand-side platform tailored for the evolving landscape of video advertising. It combines an integrated system with a strong emphasis on data-driven outcomes, allowing users to captivate audiences across various screens while achieving substantial business objectives. Featuring a user-friendly, graphics-oriented method for discovering and activating deals, it provides access to exclusive premium deal catalogs and unprecedented insights into deal inventory. You can explore specially curated catalogs sourced from elite data owners that are readily available to help you engage large audiences effectively. With the capacity to reach over a billion users, including countless individuals who may not be accessible through other means, Microsoft’s extensive audience base is a significant asset. Additionally, you can enhance your confidence in campaign strategies by prioritizing relevant data before launching your initiatives. This approach enables cross-channel planning, amplifies digital investments, identifies the ideal audience, and uncovers premium inventory, all while breaking down traditional planning and buying barriers. Ultimately, Microsoft Invest positions itself as a comprehensive solution to elevate your advertising efforts in the digital age.
Description
Scope3 serves as a collaborative platform aimed at enhancing sustainability by delivering detailed emissions data specifically for the advertising and media supply chain. By thoroughly mapping the entire digital advertising landscape, Scope3 allows advertisers, publishers, and technology providers to assess and minimize the carbon emissions linked to their digital advertising efforts. The platform offers detailed emissions data, which helps stakeholders pinpoint areas of high emissions within their media supply chains, enabling them to make strategic decisions that prioritize sustainability. Additionally, Scope3's commitment to an open-source methodology fosters transparency and encourages collaborative efforts across the industry, paving the way for the adoption of best practices in calculating and reducing emissions in advertising. This data-driven approach not only empowers organizations to align their media initiatives with their environmental objectives but also plays a pivotal role in the global mission to decrease greenhouse gas emissions. Ultimately, Scope3’s innovative framework enhances accountability and supports the transition towards a more sustainable advertising ecosystem.
API Access
Has API
API Access
Has API
Integrations
Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
Free
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Microsoft
Founded
1975
Country
United States
Website
about.ads.microsoft.com/en/solutions/technology/microsoft-invest-dsp
Vendor Details
Company Name
Scope3
Founded
2022
Country
United States
Website
scope3.com
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization