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Average Ratings 8 Ratings

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features
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support

Description

Configuring web analytics tracking can quickly become chaotic, especially when the documentation you rely on is no longer current, leading me to search for a more efficient solution. Writing detailed instructions for developers to implement the necessary code snippets for improved data collection can consume a lot of time and resources. Measurementplan offers a streamlined approach by allowing you to define tracking events directly on your website, utilizing a Chrome extension that provides templates for both standard and custom events tailored for platforms such as Google Analytics 4 and Meta Ads. This innovative tool not only simplifies the tracking process but also ensures that your analytics remain accurate and up-to-date.

Description

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Addressable No 
Adobe Marketo Engage No 
ClosedLoop AI No 
GetResponse No 
HelpBar No 
Housecall Pro No 
HubSpot Customer Platform No 
Insider One No 
Intercom No 
Latitude No 
MotionTools No 
Radar No 
Saras Daton No 
Segwise No 
Singer No 
Sourcetable No 
Sprinkle No 
Trimlink No 
Workers by Delos No 
hawke.ai No 

Integrations

Addressable Yes 
Adobe Marketo Engage Yes 
ClosedLoop AI Yes 
GetResponse Yes 
HelpBar Yes 
Housecall Pro Yes 
HubSpot Customer Platform Yes 
Insider One Yes 
Intercom Yes 
Latitude Yes 
MotionTools Yes 
Radar Yes 
Saras Daton Yes 
Segwise Yes 
Singer Yes 
Sourcetable Yes 
Sprinkle Yes 
Trimlink Yes 
Workers by Delos Yes 
hawke.ai Yes 

Pricing Details

€99/month
Free Trial No 
Free Version Yes 

Pricing Details

$89 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Measurementplan

Founded

2023

Country

Sweden

Website

www.measurementplan.com

Vendor Details

Company Name

Mixpanel

Founded

2009

Country

United States

Website

mixpanel.com

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

AB Testing

Audience Targeting Yes 
Campaign Segmentation Yes 
Funnel Analysis Yes 
Heatmaps No 
Landing Pages / Web Forms No 
Multivariate Testing Yes 
Split Testing Yes 
Statistical Relevance Analysis Yes 
Surveys No 
Test Scheduling Yes 
Visual Editor Yes 

Customer Engagement

Analytics Yes 
Churn Management Yes 
Communication Management Yes 
Community Management Yes 
Content Syndication No 
Feedback Collection Yes 
Gamification No 
Live Chat No 
Video Content Yes 

Customer Journey Mapping Tools

Action Management No 
Attribution Modeling No 
Behavioral Analytics Yes 
Collaboration Yes 
Customer Profiles Yes 
Data Import / Export Yes 
Predictive Analytics Yes 
Surveys & Feedback No 
Templates No 

Data Analysis

Data Discovery No 
Data Visualization Yes 
High Volume Processing Yes 
Predictive Analytics Yes 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Machine Learning

Deep Learning No 
ML Algorithm Library Yes 
Model Training Yes 
Natural Language Processing (NLP) No 
Predictive Modeling Yes 
Statistical / Mathematical Tools Yes 
Templates No 
Visualization Yes 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics No 
Website Analytics Yes 

Mobile App Analytics

A/B Testing Yes 
Channel Attribution No 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking No 
Uninstall Tracking No 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Product Analytics

Attribution No 
Automatic Data Capture No 
Churn Reporting No 
Customer Feedback Collection No 
Customer Guidance No 
Customer Journey Analytics No 
Data Export No 
Data History Retention No 
Data Labeling No 
Product Engagement Scoring No 
Real-Time Data Analysis No 
Touchpoint Analytics No 
User Segmentation No 

Product Management

Collaboration Yes 
Feedback Collection No 
Idea Management Yes 
Milestone Tracking Yes 
Prioritization Yes 
Product Roadmapping Yes 
Release Management No 
Requirements Management No 
Resource Management Yes 
Workflow Management No 

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking Yes 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking Yes 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics Yes 
Problem Area Alerts Yes 

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