Measurementplan Description
Getting web analytics tracking configured can be a mess. Documentation is outdated and I thought that there was a better method. It takes a lot of time to create instructions to help developers implement code snippets to enhance data collection.
Measurementplan allows you to outline tracking events on your website. It works with a Chrome extension that provides templates for standard and customized events for platforms such as Google Analytics 4 or Meta Ads.
Measurementplan Alternatives
Google Analytics
Understand your customers like never before. Google Analytics provides free, powerful tools to analyze your business data in one centralized platform.
Google Analytics 4 (GA4) is the latest evolution of Google’s analytics solution, offering a more detailed and holistic view of user behavior across websites and apps. Designed with privacy at its core, GA4 uses event-based tracking for greater flexibility and precision in data collection. It features advanced capabilities such as cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses uncover key customer insights and make informed decisions. With seamless integration with Google Ads and customizable reports, GA4 enables businesses to optimize their strategies while staying compliant with privacy standards.
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Elevar
Elevar empowers Shopify brands to scale faster using Google Analytics and Google Tag Manager. How? You can now use Facebook Conversion API to server side tag with Facebook Conversion API. A solid data foundation is essential before you can analyze and optimize. Elevar simplifies complex implementations, such as FB Conversion API setups or data layers, into 1-click implementations. Are you tired of looking at the same reports in Google Analytics but want more meaningful insights to increase your conversion rate? Our Chrome Extension allows non-technical users the ability to point-and click their way to adding custom user behavior event tracking. This data can then be analyzed in Elevar and Google Analytics. Your marketing pixels (aka tags), need to "work" with properattribution It is costly to have inaccurate or incomplete conversion data.
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Smartlook
Smartlook is a mobile analytics solution that helps websites and apps to understand the whys behind users' actions. It has helped over 300,000 companies of all sizes and industries. You can eliminate the guesswork and find real, actionable reasons.
Smartlook offers a unique way to understand user behavior at the micro-level. Smartlook's always-on visitor recordings allow you to see every visitor on your website or app. Automatic event tracking allows you to track how and when your visitors do certain things. To see conversion rates and uncover why people are churning, you can create conversion funnels. Heatmaps for websites provide mass data about where people click, scroll and hover on your pages.
Smartlook was ranked among the Top 100 Software Products in 2019 G2 Crowd Awards. It serves customers such as O2, Miele and Hyundai. It can also record Unity-engine games.
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Mouseflow
Mouseflow is a platform for behavior analytics. It's used by Product, Marketing, UX Design, Analytics teams to ensure high conversion rates and a great website experience.
Mouseflow allows you to see your users' eyes through session recordings. You can also understand what is most important to them with heatmaps.
Mouseflow is an innovative platform on the market that uses automatic friction detection to let you know which recordings you want to watch and avoid sampling across plans. Heatmaps can be created for all pages. You can filter them using multiple parameters.
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Pricing
Pricing Starts At:
€99/month
Free Version:
Yes
Integrations
Company Details
Company:
Measurementplan
Year Founded:
2023
Headquarters:
Sweden
Website:
www.measurementplan.com
Media
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Product Details
Platforms
SaaS
Type of Training
Documentation
Customer Support
Online
Measurementplan Features and Options
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