Compare MarketingConnect vs. Tapad

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

Identity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions: 1. Where is your best traffic coming from? 2. What does the customer journey look like - step by step? 3. How can I contact high-intent, in-market leads? With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to.

Your first-party data can be used to unlock its full potential. D&B Connect is a self-service, customizable master data management solution that can scale. D&B Connect's family of products can help you eliminate data silos and bring all your data together. Our database contains hundreds of millions records that can be used to enrich, cleanse, and benchmark your data. This creates a single, interconnected source of truth that empowers teams to make better business decisions. With data you can trust, you can drive growth and lower risk. Your sales and marketing teams will be able to align territories with a complete view of account relationships if they have a solid data foundation. Reduce internal conflict and confusion caused by incomplete or poor data. Segmentation and targeting should be strengthened. Personalization and quality of marketing-sourced leads can be improved. Increase accuracy in reporting and ROI analysis.

Fraud.net is the world's leading infrastructure for fraud management. It is powered by a sophisticated collective Intelligence network, world-class AI, and a modern cloud-based platform that assists you: * Combine fraud data from all sources with one connection * Detect fraudulent activity in real-time for transactions exceeding 99.5% * Uncover hidden insights in Terabytes of data to optimize fraud management Fraud.net was recognized in Gartner's market guide for online fraud detection. It is a real-time enterprise-strength, enterprise-strength, fraud prevention and analytics solution that is tailored to the needs of its business customers. It acts as a single point-of-command, combining data from different sources and systems, tracking digital identities and behaviors, then deploying the most recent tools and technologies to eradicate fraudulent activity and allow transactions to go through. Get a free trial by contacting us today

Voice. Text. Video. Fax. Conferencing. Collaboration. Phone.com is the modern, flexible, work-from anywhere solution for today's mobile entrepreneurs and growing businesses. Phone.com offers advanced business phone features that your growing business requires to serve customers professionally and effectively. Advanced call handling options can enhance your company's image. Mobility features allow you to stay connected with customers, colleagues, and partners from anywhere, anytime.

Ecommerce is complex. Shipping doesn’t have to be. Shippo helps you grow your business by integrating with your workflows, providing experienced support, and connecting you with easy access to the best rates at the most carriers. >> Easy access to the best rates on the most carriers - Access over 85 carriers worldwide and best rates at each, including regionals others cannot provide. >> The end-to-end shipping platform for every business - Make shipping a seamless part of your business - connect your e-commerce platform or build our implementation-ready API directly into your workflow, fulfill orders quickly with smart defaults and configurable automations, and gain insights that help you ship smarter with analytics and reporting. >> Support every step of the way - Go with confidence thanks to our experienced customer support, implementation and success teams. We have the shipping knowledge to get you started quickly and keep you up and running consistently. >> Grow into the future with Shippo - You will only ship more tomorrow. Shippo is there for you with 99.99% uptime, a modern tech stack, and all the features you need to create a greater brand connection to your customers and scale to match your highest ambitions

Qwist stands as the foremost independent B2B2X open finance platform in Europe, delivering an extensive array of products aimed at optimizing financial services and improving customer interactions. The platform's mbed digital lending suite integrates flawlessly with e-commerce sites, allowing digital retailers and marketplaces to partner with top banks for immediate access to a range of financing solutions, which fosters a distinctive, complete customer experience. It offers cutting-edge payment solutions tailored for high-value items, streamlining the entire digital lending process with options that include consumer credit and installment payments. Additionally, Qwist supplies real-time insights into financial transaction data, ensuring detailed categorization, verification of financial identity, assessment of disposable income, initiation of payments, and insights into risk. This robust toolkit enables businesses to harness thorough financial data for purposes such as verification, risk mitigation, and enhancing sales opportunities, thereby driving greater efficiency and effectiveness in their operations. As a result, Qwist not only enhances the financial service landscape but also empowers businesses to create more personalized and effective customer experiences.

Sogolytics, an experience management platform, allows companies to collect, analyze and use employee and customer data to drive business growth. Sogolytics is used by organizations across all industries to track interactions at all touchpoints with customers and employees. The best-in-class reporting delivers real-time, actionable insights that help to prevent and mitigate potential problems. SogoCX improves every aspect of a company's customer experience. This means improved conversion rates, simplified data management, and understanding customers to increase return on investment. Organizations can use SogoCX to measure key metrics like NPS, CSAT and CES. SogoEX software is used by organizations to collect and use data to improve engagement and reduce turnover. This platform allows HR and leadership to drive organizational changes through real-time feedback collection and employee engagement.

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Square POS is a simple, intuitive point-of sale (POS) solution. It provides a rich set of tools for inventory tracking, sales tracking, online payment processing and digital receipts. Square POS is available for Android and iOS devices. It records transactions offline by storing data locally, then automatically syncing information when there is an Internet connection. Square POS allows users to manage details such as names, prices and quantities. It also offers features such as a barcode scanner and discounts, credit card processing and gift cards, refunds and more.