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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Description

The Otonomo Platform enables secure management of data, allowing drivers to have detailed control over the sharing of their personal vehicle information. Utilizing patented technology, the platform offers data blurring capabilities for scenarios that require anonymized information. Many mobility services struggle to function effectively without data from various automotive manufacturers (OEMs), yet these manufacturers often lack the motivation to merge their data with that of others. Acting as a neutral intermediary, Otonomo facilitates collaboration among OEMs and the diverse range of applications and services that depend on automotive data. This arrangement allows third-party applications to access crucial data easily while ensuring OEMs retain authority over which services are granted access. Additionally, our platform employs patented methods to cleanse, normalize, and enhance automotive data, making it immediately actionable for our ecosystem partners. We create enriched datasets by integrating third-party inputs and compiling events and metrics essential for significant use cases, ultimately streamlining development processes and reducing costs. This collaborative approach not only benefits data consumers but also promotes innovation within the automotive sector.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

BigCommerce
Bitly
Campaign Monitor
Domo
Google Ads
InMoment
LinkedIn
LiveRamp
Magento
MyGuestlist
ReSci
Salesforce Agentforce Marketing
Tall Bob
Vero
VidCorp
Vision6
X (Twitter)
commercetools
me&u

Integrations

BigCommerce
Bitly
Campaign Monitor
Domo
Google Ads
InMoment
LinkedIn
LiveRamp
Magento
MyGuestlist
ReSci
Salesforce Agentforce Marketing
Tall Bob
Vero
VidCorp
Vision6
X (Twitter)
commercetools
me&u

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Lexer

Founded

2008

Country

Australia

Website

lexer.io

Vendor Details

Company Name

Otonomo

Country

United States

Website

otonomo.io/platform/

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Product Features

Alternatives

Alternatives

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