Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market.
LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions.
Description
This year marks a significant milestone as global digital advertising expenditures are projected to surpass 50% for the first time, with expectations of continued double-digit growth in the coming years, highlighting the necessity for marketers to grasp the true impact of their channels and partners on their financial outcomes. Many marketers rely primarily on the recent touch attribution model, often referred to as "last click," due to its default status in various analytics tools, which, while straightforward and offering some insights into campaign performance, fails to provide a holistic view of all the channels influencing a customer's purchasing decision. To address this limitation, the MixCommander platform empowers marketers to gain a comprehensive understanding of how their media mix influences customer journeys by offering a range of attribution models tailored to their specific requirements. Additionally, for more intricate scenarios, custom attribution models can be developed, ensuring that marketers have the tools necessary to analyze their strategies effectively. This adaptability in model selection can greatly enhance the precision of marketing insights.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Act-On
Yes
AdRoll
Yes
Adobe Marketo Engage
Yes
CallRail
Yes
Facebook
Yes
Google Ads
Yes
Google Analytics
Yes
HubSpot Marketing Hub
Yes
Mailchimp
Yes
Optimizely One
Yes
Integrations
Act-On
No
AdRoll
No
Adobe Marketo Engage
No
CallRail
No
Facebook
No
Google Ads
No
Google Analytics
No
HubSpot Marketing Hub
No
Mailchimp
No
Optimizely One
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$0.01/month
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
LeadsRx, Inc.
Founded
2015
Country
United States
Website
LeadsRx.com
Vendor Details
Company Name
Commanders Act
Founded
2010
Country
France
Website
www.commandersact.com/es/soluciones/mixcommander/
Product Features
Customer Journey Mapping Tools
Action Management
No
Attribution Modeling
Yes
Behavioral Analytics
No
Collaboration
No
Customer Profiles
Yes
Data Import / Export
Yes
Predictive Analytics
No
Surveys & Feedback
No
Templates
No
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
Yes
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No