Compare Kantar Marketplace vs. Survicate in 2025

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Description

Enhance your competitive advantage by leveraging agile consumer insights. Our advanced platform caters specifically to innovative brands, enabling them to thrive in today's market. Kantar Marketplace serves as an automated market research solution tailored for insights experts, marketing professionals, and agencies eager to experiment, learn, and accelerate their progress. This unique platform stands out as the only market research tool with independently validated capabilities that accurately forecast sales and brand expansion. Quickly obtain answers to your critical inquiries through proven automated research solutions crafted to meet the highest quality standards. Select from a comprehensive range of modular offerings, including surveys, reports, and data, allowing you to conduct your own market research or leverage Kantar’s specialized services. Gain access to global insights with solutions available in 70 countries, continually expanding to meet client needs. With dedicated local support and account management, rest assured knowing you have assistance whenever needed. As the world’s foremost data, insights, and consulting company, Kantar is committed to helping clients understand consumer behavior and drive growth effectively. Our expertise empowers brands to navigate the complexities of the market landscape with confidence and clarity.

Description

Survicate is an effortless survey software for getting continuous customer insights at scale. Whether you want to measure customer satisfaction (CSAT), track your Net Promoter Score (NPS), get website feedback, or test product-market fit, Survicate supports any use case related to collecting and managing customer feedback. Why choose Survicate? • Easily create customized surveys and start getting customer feedback within minutes • Run surveys where you need them: via email and link, on your website, in-product, or in mobile apps • Connect with your other tools, such as Hubspot, Salesforce, Mailchimp, and more, via native, one-click integrations • Capture partial responses and target users at various points in their journey With Survicate, you can: • Get constant streams of insights from your customers at all stages of the user journey to better understand their needs • Learn what customers think of your website, product, or customer service and get data to validate your ideas • Automate continuous feedback collection to track key metrics over time • Act on feedback to increase customer satisfaction and loyalty, reduce churn, build better products and develop more effective marketing strategies