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features
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support

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Description

Gain a comprehensive insight into how your digital advertising expenditures are influencing your physical store profits. Evaluate the offline effectiveness of your online marketing initiatives and discover the extent to which they contribute to tangible sales in the real world, including key details about timing, location, and frequency. Let's cut to the chase: the value of your data is significantly enhanced when it provides clear insights. Leverage our extensive suite of analytical metrics, which includes cross-channel correlations, audience segmentation, and tailored recommendations. We aggregate information from diverse sources to address the fundamental marketing inquiry—what is the return on investment? With Hyllo, both CMOs and marketing directors can rest assured knowing exactly where their advertising budgets are yielding the highest returns in actual sales. Our Predictive Analytics platform is designed for seamless integration and offers precise metrics derived from all your omnichannel data, enabling informed decision-making that drives results. This powerful tool allows businesses to make strategic adjustments in real time, ensuring optimal performance of their marketing efforts.

Description

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AcuityAds
Acxiom Real Identity
Bright Analytics
Cluster
Commanders Act
Crux Intelligence
DV Publisher Suite
DynAdmic
Eversight Offer Innovation
FuseCommander
GaleForceMedia
MSIGHTS
MetricFire
NIQ Activate
Sizmek Ad Suite
Skai
Syntasa
TABS Analytics
TargetVideo
Zefr

Integrations

AcuityAds
Acxiom Real Identity
Bright Analytics
Cluster
Commanders Act
Crux Intelligence
DV Publisher Suite
DynAdmic
Eversight Offer Innovation
FuseCommander
GaleForceMedia
MSIGHTS
MetricFire
NIQ Activate
Sizmek Ad Suite
Skai
Syntasa
TABS Analytics
TargetVideo
Zefr

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Hyllo Analytics

Founded

2016

Country

Canada

Website

hyllo.io

Vendor Details

Company Name

Nielsen

Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Product Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Product Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Alternatives

Alternatives

Keen Reviews

Keen

Keen Decision Systems