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Description
Counter is a lightweight, privacy-focused web analytics tool built for transparency, simplicity, and trust. It empowers website owners to monitor daily unique visitors, referral sources, and key geographical insights—without storing personal data or using invasive tracking. Designed around ethical analytics, Counter collects only the metrics that matter and avoids cookies, IP logging, and fingerprinting. Its open-source nature under the AGPL-v3 license allows developers to inspect, customize, and contribute to its codebase freely. Counter’s clean interface delivers real-time clarity without unnecessary complexity or data clutter. The platform is entirely pay-what-you-want, inviting users to contribute only when they see value. Perfect for privacy-conscious individuals, small businesses, and open-source advocates, it aligns modern analytics with user respect. With Counter, web measurement becomes friendly, transparent, and worry-free.
Description
Matomo, the most popular open-source web analytics platform is used on more than 1.4 million websites across 190 countries. It has been translated into more than 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling.
There are two hosting options available for it: cloud and on-premise. Cloud simplifies the installation process, while On-Premise allows you to install the PHP/MySQL software on your own server. This gives you maximum flexibility.
This web analytics and conversion optimization tool is premium and offers a wide range of features, including heatmaps, sessions recordings and goals.
API Access
Has API
No
API Access
Has API
No
Integrations
21YunBox
No
AccessOwl
No
Call-tracking
No
Contentserv
No
Convert Experiences
No
Conzent
No
Data Virtuality
No
Dome
No
DreamApply
No
ElectroNeek
No
Integrations
21YunBox
Yes
AccessOwl
Yes
Call-tracking
Yes
Contentserv
Yes
Convert Experiences
Yes
Conzent
Yes
Data Virtuality
Yes
Dome
Yes
DreamApply
Yes
ElectroNeek
Yes
Pricing Details
Free
Open source
Free Trial
No
Free Version
Yes
Pricing Details
$23 per month
Free for on-premise use
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
Yes
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
Yes
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Counter.dev
Country
United States
Website
counter.dev/
Vendor Details
Company Name
Matomo
Founded
2007
Country
New Zealand
Website
matomo.org
Product Features
Web Analytics
Campaign Management
No
Conversion Tracking
No
Form Analytics
No
Goal Tracking
No
Keyword Tracking
No
Multiple Site Management
No
Pageview Tracking
No
Referral Source Tracking
No
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
No
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
Yes
Heatmaps
Yes
Landing Pages / Web Forms
Yes
Multivariate Testing
No
Split Testing
Yes
Statistical Relevance Analysis
Yes
Surveys
No
Test Scheduling
Yes
Visual Editor
No
Business Intelligence
Ad Hoc Reports
No
Benchmarking
No
Budgeting & Forecasting
No
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
No
Profitability Analysis
No
Strategic Planning
No
Trend / Problem Indicators
No
Visual Analytics
Yes
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Mobile App Analytics
A/B Testing
Yes
Channel Attribution
Yes
Cohort Analysis
Yes
Funnel Analysis
Yes
In-App Events Tracking
Yes
Push Notifications
No
Retention Tracking
Yes
Revenue Tracking
Yes
Uninstall Tracking
No
Web Analytics
Campaign Management
Yes
Conversion Tracking
Yes
Form Analytics
Yes
Goal Tracking
Yes
Keyword Tracking
Yes
Multiple Site Management
Yes
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
Yes
Time on Site Tracking
Yes
User Interaction Tracking
Yes
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
No
Link Management
No
Performance Metrics
Yes
Problem Area Alerts
No
