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Description

CODA (Consumer Data Analysis) is an analytics solution specifically designed for the Fast-Moving Consumer Goods (FMCG) and Retail industries, focusing on the enhancement, clarification, and examination of vast datasets. With CODA, users can gain insights into various aspects such as: Market share of brands and competitors, Distribution metrics, Comprehensive analysis of categories and sub-categories, Performance metrics for leading stores and SKUs, Analysis of market trends, Evaluation of New Product Development (NPD), Assessment of pricing strategies, Impact of promotions on sales growth, Geographical performance trends, Analysis of different store formats, Tracking outlet shares alongside shelf share metrics. This tool empowers businesses to make informed decisions by leveraging extensive data analysis.

Description

Competera elevates retailers’ profitability and fosters customer loyalty by utilizing AI to establish optimal, customer-centric pricing in real time. Our integrated platform combines both Competitive Data and the Pricing Platform to meet all your pricing needs seamlessly. • Competitive Data supplies high-quality, real-time market intelligence with a 98% Service Level Agreement (SLA), granting a full 360-degree view of the market. This enables retailers to detect market trends and fine-tune their pricing strategies confidently. • Pricing Platform employs Contextual AI alongside more than 20 demand drivers to offer real-time pricing optimization across your entire product range and sales channels. This allows retailers to make data-driven decisions with 95% accuracy, boost basket values, and realize up to a 6% increase in gross margin. Our platform significantly decreases the workload of pricing teams by up to 70%, allowing your team to focus more on strategic initiatives that drive growth. The investment for our solution is tailored based on the number of SKUs under management, the scope of deployment, and the specific product setup to fit your unique business needs.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

AccessOwl Yes 
Acumatica Cloud ERP No 
Alumio No 
Amazon EC2 No 
Amazon Web Services (AWS) No 
Onebeat No 
Oracle CRM On Demand No 

Integrations

AccessOwl No 
Acumatica Cloud ERP Yes 
Alumio Yes 
Amazon EC2 Yes 
Amazon Web Services (AWS) Yes 
Onebeat Yes 
Oracle CRM On Demand Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

By request
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Submarine Insights

Founded

2017

Country

United Arab Emirates

Website

submarineinsights.com

Vendor Details

Company Name

Competera

Founded

2017

Country

US

Website

competera.ai/brand-pricing-platform

Product Features

Product Features

Competitive Intelligence

Alerts/Notifications Yes 
Benchmarking No 
Competing Product Analysis Yes 
Keyword Tracking No 
Social Media Monitoring No 
Trend Analysis Yes 
Website Monitoring Yes 

Pricing Optimization

Channel Analysis Yes 
Competing Product Analysis Yes 
Forecasting Yes 
Market Analysis Yes 
Multi-Store Management Yes 
Price List Management Yes 
Price Optimization Automation Yes 
Pricing Analytics Yes 
Profitability Analysis Yes 
Scenario Planning Yes 

Retail Management

CRM No 
Commission Management No 
Email Marketing No 
Employee Management No 
Loyalty Program No 
Mail Order No 
Merchandise Management No 
Multi-Location No 
Order Management No 
Purchase Order Management No 
Reporting/Analytics Yes 
Returns Management No 
eCommerce Yes 

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