Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Identity resolution refers to the practice of linking various identifiers from multiple devices and touchpoints to create a cohesive, enduring profile for individuals. In today's digital landscape, organizations face significant challenges when they cannot recognize and interact with consumers meaningfully across different channels. A large proportion of online users fail to log in or authenticate, leading to missed chances to engage with potential customers. The objective is to craft a comprehensive understanding of the customer, encompassing their digital identifiers and brand interactions, ultimately transforming this knowledge into an exceptional customer experience. This urgency intensifies as marketers brace for the anticipated end of third-party cookies. We have created a distinctive and highly reliable identity graph that operates solely on deterministic principles and is scalable. Our mission is to empower businesses to effectively identify and engage with audiences across various channels and devices on a large scale, ensuring they don't miss out on valuable interactions. By enhancing identity resolution, companies can foster stronger relationships with consumers and optimize their marketing strategies.
Description
Integrate customer information from various online, offline, and third-party sources to develop a cohesive and dynamic real-time perspective of each individual customer. The Oracle Unity Customer Data Platform utilizes machine learning to recommend the most effective next steps within any current business workflows. It merges back-office and CRM data into a comprehensive 360-degree customer profile. By continuously collecting customer signals and updating the profile in real time, Oracle Unity ensures you have the latest insights about your customers at all times. Streamline and merge all your data sources—whether they are online, offline, or from first-, second-, and third-party origins—into a fluid and interconnected customer profile. Connect unique identities across multiple devices, channels, and platforms effectively. Leverage sophisticated privacy and identity management features to construct a unified and accessible profile. Furthermore, manage and enhance data quality by aggregating all information, including real-time behavioral signals, within a centralized repository, ensuring that your customer insights remain accurate and actionable. This comprehensive approach enables businesses to respond to customer needs more swiftly and effectively than ever before.
API Access
Has API
No
API Access
Has API
No
Integrations
Accenture Cloud Trade Promotion Management
No
Argent
No
Cisco AnyConnect
No
Cognizant
No
Decimal
No
Deloitte Compliance Suite
No
EVOSYS TELEMATICS
No
Kinetica
No
Oracle Advertising
No
Oracle BlueKai
No
Integrations
Accenture Cloud Trade Promotion Management
Yes
Argent
Yes
Cisco AnyConnect
Yes
Cognizant
Yes
Decimal
Yes
Deloitte Compliance Suite
Yes
EVOSYS TELEMATICS
Yes
Kinetica
Yes
Oracle Advertising
Yes
Oracle BlueKai
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Audience Acuity
Founded
2015
Country
United States
Website
audienceacuity.com
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/cx/customer-data-platform/
Product Features
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No