Best Account Based Marketing Software for HubSpot CRM

Pipedrive is a powerful CRM and sales pipeline management platform designed to help businesses track and optimize their sales processes. The platform offers automation tools, AI-powered sales insights, and real-time reporting to help businesses close deals faster and more effectively. With customizable workflows, integrations with a wide range of apps, and an intuitive interface, Pipedrive supports sales teams of all sizes in managing leads, automating repetitive tasks, and monitoring performance for smarter, data-driven decisions.

LeadsBridge, an iPaaS platform that enables companies and organizations to improve their omnichannel strategy through the orchestration of their business data, is called LeadsBridge. LeadsBridge is your one-stop shop for all your integration needs. We focus on bridging the gap between advertising platforms, sales funnels, and deliver custom-made integrations based on your business requirements. Companies who want to streamline their advertising activities through integration of the marketing technology stack with Facebook & Instagram Ads and Google Ads, as well as LinkedIn Ads, will find the LeadsBridge platform useful. There are more than +370 integrations available right now. This allows you to connect your chosen software to your advertising platform and seamlessly sync data for your marketing workflows. The main features of LeadsBridge include: - Lead Sync Audience Targeting Online to Offline Tracking - Platform to platform - eCommerce Synchronization Integration of Tailor-Made

Drift is a conversational AI platform designed to help businesses engage website visitors, qualify leads, and accelerate the sales process through real-time messaging. The platform uses AI chat agents to interact with visitors, answer questions, and guide prospects through personalized buying journeys. Drift enables marketing teams to capture high-intent leads by identifying visitors and gathering relevant company data such as location, account history, and engagement signals. Instead of requiring users to fill out forms, Drift allows prospects to instantly chat with AI or connect with a sales representative. These conversations help businesses respond faster to buyer interest and shorten the time it takes to move prospects through the sales funnel. Drift also routes qualified leads directly into sales workflows, allowing teams to follow up with context and personalized communication. Built-in reporting tools provide insights into conversation performance, engagement metrics, and revenue attribution. These analytics help organizations refine their conversational marketing strategies and improve conversion rates. Drift integrates with CRM systems and sales platforms to ensure conversations are aligned with existing revenue processes. By combining AI-driven conversations with real-time buyer insights, Drift helps businesses create more engaging customer experiences and generate stronger sales pipelines.

DealSignal offers up-to-date, reliable, and verified B2B data designed to enhance the efficiency and effectiveness of sales and marketing teams. With the ability to precisely identify the ideal buyers, tailor your communications, and boost conversion rates, the DealSignal platform opens doors to a vast network of over 600 million global companies and contacts, featuring more than 100 data points. These include comprehensive profiles for accounts and contacts, confirmed email addresses, corporate and direct phone numbers, social media links, and mailing addresses, all maintaining an impressive accuracy rate of over 97% and a total data guarantee. By optimizing your lead scoring and routing processes, speeding up sales follow-up times, and personalizing interactions, you can significantly improve conversion outcomes. The foundation of enhanced sales and marketing success lies in superior data quality. Additionally, DealSignal automates the refreshing, enriching, and reverifying of data according to a set schedule, eliminating the inefficiency associated with manual research. Create targeted lists of key decision-makers that enable effective multi-channel campaigns and outreach strategies, ensuring higher conversion rates and accelerated pipeline development. In a competitive landscape, leveraging accurate data becomes essential for sustained growth and success.

Reo.Dev is a cutting-edge revenue intelligence solution that helps developer-first companies track and engage high-intent accounts. The platform leverages AI to monitor developer activity, allowing sales, marketing, and business development teams to tailor their outreach with precision. Reo.Dev’s insights empower teams to prioritize leads, refine their go-to-market approach, and drive revenue growth by targeting developer-qualified accounts. With seamless integrations and automated workflows, it streamlines customer acquisition and boosts conversion rates.

The Outreach Sales Execution Platform allows sales teams to create pipeline efficiently and predictably close a greater number of deals. Outreach is the only platform that empowers all sales organizations -- from sellers, to front-line managers and sales leadership to ops -- to close more pipeline. If you want to win more sales by personalizing, prioritizing and analyzing your sales activities, then turn to Outreach. Outreach is the #1 platform for sales engagement that helps sales teams be more effective. Outreach can help you achieve your sales targets by optimizing workflows and creating pipelines. The top tools include sales sequences, dialer, tracking and email, outreach everywhere, content and email templates, analytics, reporting, and coaching analytics.

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Founded in 2012, DemandScience’s products, data and leads benefit more than 1,500 customers worldwide. With offices in 7 countries and 800+ employees, DemandScience is #5 on Fortune Magazine’s list of the best workplaces in advertising & marketing. Solutions offered: • PureSyndication - delivers high-quality opt-in leads for your campaigns. • PureABM - accelerate your growth with targeted ads to the accounts you really want. • PurePush - provides you with mid and bottom funnel prospects who are closer to the close.

Adobe Marketo Engage is a comprehensive marketing automation solution designed to help organizations attract, engage, and convert the right buyers at scale. Powered by AI, it centralizes campaign planning and execution across multiple channels, including email, web, events, and digital advertising. The platform builds dynamic customer profiles through automated data capture, enrichment, and native CRM synchronization to ensure sales and marketing teams operate from the same source of truth. Marketers can design sophisticated nurture programs and multi-step campaigns that guide prospects through the full customer lifecycle. Built-in generative AI enhances productivity by assisting with content creation for emails, landing pages, chat interactions, and webinar follow-ups. Advanced analytics and attribution tools provide granular insight into campaign performance and revenue contribution. Additional integrations with Adobe Experience Manager and Adobe Express streamline asset management and creative production. Features like live webinar dashboards and CRM sync monitoring improve operational visibility. Marketo Engage supports account-based marketing strategies and cross-channel personalization to accelerate deal velocity. With enterprise-grade security and compliance capabilities, it is built to support organizations of all sizes in driving measurable marketing impact.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

The smarter way email is sent. Opensense allows sales, marketing, and IT teams to harness the power of employee emails to grow their brand and protect their funnel. All of this is possible within one platform. Opensense is compatible with all major email clients, including Microsoft 365, Microsoft 365 and Google Workspace. It integrates natively to all major CRMs, marketing automation tools, such as HubSpot and Adobe Marketo, Pardot and Eloqua, Microsoft Dynamics and Salesforce. Salesforce, Adobe, Outreach.io and other customers use Opensense email signatures to promote content, events and power-targeted ABM campaigns.

Leadfeeder's B2B website visitor tracking tool and lead generation tool allows businesses to track anonymous website visitors and convert them into qualified sales leads. Leadfeeder can be integrated with existing CRMs such as HubSpot, Pipedrive and Salesforce. It also integrates with email marketing tools such as Mailchimp or ActiveCampaign to increase sales intelligence. Leadfeeder has over 45,000 users worldwide and is THE sales & Marketing tool of choice to enhance lead generation efforts. The 14-day trial is free and you don't need a credit card. You can start immediately.

Qualified is the #1 pipeline generation platform for revenue teams that use Salesforce. With the Pipeline Cloud, Qualified helps leading B2B companies like Autodesk, GE Healthcare, and VMWare tap into their greatest asset — their website — to identify their most valuable visitors, uncover signals of buying intent, shape sales and marketing campaigns, and instantly start sales conversations. Powered by the Xforce platform, Qualified is uniquely designed for Sales Cloud customers to generate pipeline, faster. Conversations: Qualified Conversations is the B2B conversational sales and marketing solution that allows sales teams to turn valuable website visitors into instant pipeline by avoiding form fills and qualifying them through real-time voice, video, and chat conversations. Signals: Qualified Signals is the account-based buyer intent solution that delivers more pipeline by identifying buyer interest and intent that enables sales and marketing teams to build targeted account lists based on high intent, reach out to the right prospect at the right time, and personalize their outreach through sales engagement, marketing campaigns, and conversations. Piper is an AI SDR designed to automate your inbound pipeline generation.

Introducing Albacross's Revenue Acceleration Platform, a powerful tool designed to help you capture demand from businesses and rapidly increase your revenue. This platform allows you to identify anonymous visitors to your website and engage with companies that exhibit strong purchasing intent but have yet to complete a conversion. By integrating Albacross seamlessly into your current systems, you can save valuable time and enhance operational efficiency. Our self-service account-based marketing features enable you to target specific companies with tailored advertisements, effectively reaching decision-makers. You can search for potential leads based on criteria such as industry, annual revenue, and location, while also taking advantage of our suite of complimentary tools to discover and filter high-value leads. Set your daily budget and determine the duration of your campaigns to showcase your impressive banner ads, supporting formats like JPG, PNG, and HTML5. Design engaging campaigns that not only capture interest but also drive conversions, reducing the time spent on prospecting while allowing you to focus on active buyers. Furthermore, our platform assists your success team in better retaining and upselling existing customers, ultimately contributing to greater overall business growth.

LeadSift, a B2B intent data provider, helps organizations identify and prioritize prospects and accounts that they should be targeting. We use millions of Unstructured Public Web Data data to identify prospects who are more interested in competing topics and other relevant topics. Once we have identified a signal, we use a sophisticated mapping process that reveals who these prospects are and their work environment to determine if it is relevant. The final output is a contact that has been actively researching a company or topic. LeadSift data allows organizations to optimize their ad spend, marketing nurturing campaigns, and sales outreach.

Sprouts AI/ML Engine helps you discover advanced Ideal Client Profile (ICP), and create a hyper-precise list of target accounts. Sprouts offers easy access to multiple databases on one intuitive platform. CRM integration is also available. Contact intelligence allows you to target in-market customers and identify demand signals from anonymous visitors. Use emails, LinkedIn, phone, SMS, WhatsApp, and targeted ads to maximize engagement and reach multiple touchpoints. Machine Learning model for account purchase prediction. Know when a customer will make a purchase.

Kwanzoo provides AI Go-to-Market (GTM) automation solutions that engage 10X more high-intent buyers to grow your sales pipeline. Our unique AI GTM tech, along with our GTM On-Demand service aggregates all relevant buying signals (both person and account-level) and delivers automated, always-on, and a 1:1 personalized message sequence to each individual prospect through emails, LinkedIn and phone calls. As a result, our customers boost SDR productivity, lower sales costs, and grow revenues. Kwanzoo's AI GTM tech de-anonymizes USA site traffic, to generate warm leads with full contact info (work/personal email, LinkedIn URL, mobile phone number). It also finds individual, in-market USA-based buyers from across the web, who are researching products and solutions, similar to yours, RIGHT NOW! Finally, its Account Intelligence capabilities track all buyers from global companies (all geos supported) engaging on any website. Sales can then pursue high intent buyers through emails, LinkedIn and phone calls.

Aptivio’s Buyer Intent AI platform is the future of sales. We leverage artificial intelligence to enhance inefficient and generic sales pipeline development processes through opportunity discovery, hyper-personalization, unified sales and marketing, and real-time actionable insights at every stage of the buyer lifecycle that drive revenue outcomes. ​

Our direct mail and gifting platform allows you to access a wide range of carefully curated gifts from more than 200 countries. It also integrates with CRM integration and intuitive automation tools. Giftsenda is more than just a gifting platform. It allows you to start a corporate gift campaign. A corporate gift campaign can help you connect with new leads and improve relationships with business partners. A personalized gift can be a great way to celebrate milestones for customers. You can welcome new customers, celebrate business success, and many other things. You are a leader with great ideas! You can show it by hosting virtual conferences and spoiling your attendees. If they are given a unique gift, they will remember your ideas better. Engage more leads and improve your lead-gen response rate and BDR. You will enjoy the benefits of having an account consultant who will help you get the most out of us while maximising engagement.

Remove unproductive contacts and gather essential information such as titles, direct phone numbers, and mobile contacts. Recognize key decision makers, influencers, and potential cross-sell opportunities. Act swiftly on shared mailboxes to streamline communication. Get rid of the tedious manual forwarding process and categorize responses to enhance efficiency, clarity, and organization. There’s no requirement to add complexity to your MarTech stack or invest time in learning a new tool. With cloud-based email reply management that can be set up in mere minutes, you can relax knowing that LeadGnome meticulously examines each email response and updates the information with your marketing automation platform or CRM seamlessly. This ensures that your data remains accurate and up-to-date, allowing your team to focus on what truly matters—building relationships and driving sales.

Streamline Your Cold Email and Follow-Up Process. Transform your sales approach by leveraging effortless drip marketing that runs on autopilot. Suitable for businesses of all sizes, Replyify offers a free start and remains budget-friendly as your needs expand. This contemporary sales platform is designed to automate your Account Based Marketing efforts and generate additional opportunities. Drip email sequences represent the most effective method for Account Executives, Sales Development representatives, Demand Generators, Recruiters, Financial Planners, VPs, and CEOs aiming to secure more sales. Replyify synchronizes your pipeline activities with your real-world selling techniques through a combination of emails, phone calls, and social outreach. You can link any email service, including Gmail and Office365, with direct integration into Salesforce CRM and even Zapier! Each email is tailored with the recipient’s details and dispatched from your own inbox to enhance deliverability. By utilizing an All-In-One Platform designed for ease of use, you can send more prospecting emails, schedule additional meetings, and ultimately close more deals, propelling your business growth effectively. The efficiency and customization provided by Replyify can significantly elevate your sales outcomes.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

By adopting an API-first strategy, we ensure that you have access to modern, user-friendly APIs that enable you to harness powerful business data in just a few minutes. Utilize our cutting-edge real-time automation engine to enhance your workflows with enriched data. You can track companies visiting your site for Account-Based Marketing purposes, even if they haven’t completed a form submission. Our Real-time Intel utilizes advanced machine learning and natural language processing to analyze IP addresses, uncovering the identities of companies that are engaging with your website. This allows you to focus less on generating initial interest and more on nurturing leads that are already showing intent. Additionally, you can monitor which specific pages are being accessed, empowering your sales representatives to customize their outreach based on the interests of prospective clients. You also have the flexibility to designate certain pages as high-intent, ensuring these are prioritized in your strategy. Furthermore, receive instant notifications through your preferred channels, such as email or Slack, whenever a potential lead demonstrates significant interest. This streamlined process enables your representatives to promptly engage with the right prospects, maximizing your chances of conversion. With these tools at your disposal, you can effectively enhance your business’s outreach and drive stronger results.

Foster systematic growth and build trusted relationships by employing consultative sales strategies. Together with your clients, you can evaluate the present situation across multiple dimensions, collaborate toward a shared vision, and effectively illustrate the value gained over time. This approach is particularly beneficial for coaches, consultants, marketing professionals, account managers, and sales teams. A significant obstacle to gaining commitment is the lack of a clear vision regarding necessary improvements. Evalinator’s benchmarking and analytical tools help unify interested stakeholders around a shared understanding, facilitating impactful discussions. Whether you're developing your own strategic plans or collaborating with a client, it's essential to create a cooperative action plan that aligns with the desired vision. Evalinator’s goal-setting and progress tracking features not only make advancements enjoyable but also imbue them with purpose. By leveraging these tools, you can enhance accountability and ensure that everyone involved remains aligned and motivated throughout the process.

Select from our collection of tailored ABM playbooks to launch rapidly and enhance your outcomes. Develop a pipeline with active accounts and contacts that are ready to engage. Transfer warm leads to the sales team on a daily basis. Identify and engage with qualified accounts and contacts that are currently in the market. Utilize intent data to pinpoint companies likely to have an interest in your offerings. Boost brand visibility among qualified accounts within your target market through captivating graphics and impactful programmatic advertisements. Track potential buyers through ad interactions, website activity, and lead submissions. Subsequently, connect with them through direct mail, marketing emails, and social media campaigns. Foster alignment between sales and marketing efforts to engage effectively with your ideal audience. Enhance relationships with key individuals through LinkedIn connections, emails, and phone calls. By optimizing your engagement strategies, you can achieve up to five times more interactions and increase opportunity creation by 20%. This comprehensive approach ensures that you not only reach your targets but also build lasting connections with them.

When you have all the necessary tools at your disposal, your speed increases significantly. SMARTe offers precise email addresses and mobile numbers, seamless integrations, and extensive global reach. We’ve conducted the necessary research on your behalf. You can easily access the contact information you require, integrate it into your CRM within moments, and begin your prospecting efforts. This means more efficiency and reduced frustration. In North America, 70% of mobile numbers are accessible, while 50% are available across regions like EMEA, APAC, and LATAM, simplifying the cold-calling process. Bypassing gatekeepers and IVRs allows you to connect through text messages, fostering more meaningful conversations and reducing the time spent dialing. Create precise lists using advanced search criteria such as company size, revenue, and SIC, while benefiting from accurate contact details, including emails, to effectively qualify and engage your ideal prospects. Scale your outreach efforts by leveraging highly accurate and globally compliant data. Utilize our sophisticated filters to build targeted prospect lists, enabling you to find reliable and actionable information quickly. Uncover contact and company details in just a few clicks without navigating away from your current browser tab, ensuring you stay focused on achieving your sales goals. This streamlined approach not only enhances productivity but also empowers you to reach your targets more effectively.