Comment No PR (Score 4, Interesting) 126
I live in Denver and always preferred the Rocky Mountain News to the Denver Post, the local paper that has so far survived. I'm a news junkie and get all my content almost exclusively online. I never heard of InDenverTimes.com until this morning.
While the summary's conclusion may be correct — migration from print to web may very well be a futile endeavor — it's an entirely different story if people in the target demographic know nothing of the venture. Let's at least acknowledge this for what it is: in large part, a failure of publicity.