from companies that want to use my data for their business purposes. Once they start getting data they'll want more simply because it's available and can be turned into money. Of course, it may very well become evidence in court cases, since insurance companies and trial lawyers will know what to look for to bolster their case, and third parties may want access as well in matters unrelated to driving. Once a data breach occurs things could get real interesting, especially if they geo tag the data. "Politician X, you make a lot of stops at this sadness inhabited by Z. Having a little fun on the side?"